Category: Ram

By on August 20, 2019

2020 Ram 1500 EcoDiesel

It will surprise exactly no one to learn that a diesel engine option needs some sort of killer app in order to command the cash. Whether it’s power, towing capacity, or fuel economy matters not so long as it has some sort of advantage over its gasoline-powered brethren. Unfortunately for Ram’s EcoDiesel, the old engines were scarce on all three.

Being first to market is sometimes fraught with peril, but also has its advantages. Ram learned this in a number of different ways with its first couple of forays into the half-ton diesel game. Now that Ford and GM also have compression-powered arrows in their quivers, Ram is back with a third kick at the EcoDiesel jerry can.

This time around, it’s more than just a curious sideshow. This time around, it’s the first Ram EcoDiesel with a pulse.

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By on August 16, 2019

Fresh off giving Chevy a good drubbing in the American sales race, Ram has announced pricing for its new batch of EcoDiesel half-ton pickup trucks.

We’ll save you a click and tell you above the fold that the cheapest way to get into a new Ram EcoDiesel is by way of two-wheel drive Tradesman wearing Quad Cab clothes. That truck stickers for $36,890 plus destination. There’s more to it than that, of course, so you’ll want to hit the jump to learn why Ram feels the need to offer not one but two different EcoDiesels in their showrooms at the same time.

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By on August 5, 2019

2019 Ram 1500 Classic Warlock_1

For those of you who value, um, value in your pickup purchase, there’s good news. Ram’s 1500 Classic, the name given to the previous-generation half-ton that soldiers on alongside the new-for-2019 1500, shows no signs of impending death.

Fiat Chrysler CEO Mike Manley made that point abundantly clear during an earnings call last week. Debuting for the 2009 model year, the Classic earns its moniker, yet the advancements and refinements showered on its successor hasn’t diminished demand for the old model — the new-gen 1500’s higher price point assures FCA of a steady stream of buyers.

Amazingly, a refresh may be in the works. Read More >

By on May 2, 2019

Image: FCAToday’s truck trio includes three very expensive rigs that aren’t likely be used for hauling duties or any other truck-type responsibilities. And that’s a good thing, because they’re loaded up on equipment and leather, and covered in nice metallic paint. Which nice truck gets used as kindling? Let’s find out.

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By on March 4, 2019

2019 RAM 1500 front quarter

I’ve long scoffed at the class of trucks often referred to “Cowboy Cadillacs,” those seemingly built for the well-heeled Texan deep within every suburban dad who wants to prove he’s the king of the bagged mulch pick-up lane at Home Depot. Loaded down either from the factory or a catalog with big wheels, low-profile tires, buckets of chrome, boastful badging, and plush leather, these rigs seemingly took everything that was good about a proper full-size truck and amplified the douche factor.

Then I drove one — this 2019 Ram 1500 Laramie Longhorn. With badges illogically glorifying both Wyoming and Texas, I fully expected to be underwhelmed.

Nope. Not one bit. The newest Ram half-ton has had every possible superlative heaped on it, with good reason. This Ram is easily the best full-size truck you can buy right now.

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By on January 10, 2019

As we told you yesterday, a settlement in Fiat Chrysler’s diesel quandary could come any day. Today, we’re telling you it could come, well, today.

According to sources who spoke to the New York Times, FCA plans to settle a 2017 Justice Department lawsuit by making a collection of 104,000 trucks and SUVs greener, while adding an average of $2,500 to owners’ wallets. Read More >

By on January 9, 2019

2015 Ram 1500 EcoDiesel HFE, Image: FCA

Fiat Chrysler Automobiles is on the cusp of reaching a settlement with the U.S. Justice Department over undeclared emissions control software that allowed 104,000 diesel vehicles to pollute beyond legal limits.

The settlement is expected to include significant civil penalties and fines to account for the excess diesel emissions while also covering claims from the Justice Department, various U.S. states, and vehicle owners — similar to Volkswagen’s “Dieselgate” settlement. A final agreement could be reached any day now.  Read More >

By on January 9, 2019

You hear it time and time again on the internet. “There are no bad cars today.” It’s proclaimed by those who lived through the Malaise Era and have personally experienced the build quality and reliability of an new Renault Le Car or Chevy Monza. And while things are most definitely better than they were, nothing’s perfect. Bring out your critical fingertips.

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By on December 6, 2018

2020 Chevrolet Silverado HD

Earlier this year, we asked if the current automotive styling trend of ever larger grilles had reached a peak of excess. Had automakers carried it too far? The vehicle that sparked the question was the new-for-2019 Toyota Avalon, a vehicle that saw fit to appropriate about 90 percent of its front-end real estate for the placement of a grille, some of it functional.

The trend shows no sign of abating. Lexus is still hard at it, as my current ES 350 tester aptly demonstrates. (Quite a spindle snout on the thing, which continues to remind your author of the controversial 1961 Plymouth.) Elsewhere in autodom, expansive maws proliferate like rabbits, some of them far subtler than others — though beauty always remains in the eye of the beholder.

However, slapping a daring face on a relatively low volume car isn’t the same thing as making over your company’s bread and butter. That brings us to a tale of two trucks.
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By on December 5, 2018

Images: Brian Williams/Spiedbilde

The Ford Super Duty line grew fairly grotesque in its latest iteration, and yesterday’s reveal of the 2020 Chevrolet Silverado HD turned some people’s hair white with fright. I’ll admit the Chevy’s design works (looks better than the Silverado 1500, IMHO), but it’s jarring nonetheless.

With so much styling excess on hand, this writer often calls up images of the current, aging Ram 2500 and 3500 and breathes a sigh of relief. Soothing nerves since 2010, the Ram HD is. As Fiat Chrysler has now worked out the production bugs plaguing its 2019 Ram 1500, the stage is set for a larger follow-up. Next year brings the first new heavy duty Ram in a decade, and fear was high that FCA might join its Detroit comrades in going way out and wild.

Breathe easy. We’re here with completely uncamouflaged photos of the 2020 Ram HD line to show you there’s nothing to fear. Read More >

By on November 20, 2018

Despite redesigning the 1500-series for 2019, Ram’s leaner, meaner, and more economical pickup was already in danger of being overshadowed by the parade of special edition models pouring out of the factory. While many emphasize style over substance, the inverse is sometimes true — which happens to be the case with the 1500 North Edition.

Visually, there’s not much going on here. It’s definitely the new Ram 1500, but lacks some of the bolder designs that typically epitomize a special edition model. Based on the Big Horn, the North Edition focuses entirely upon adding equipment that might be useful in the snow. Presumably, Fiat Chrysler realized that bold graphics and bright colors lose some appeal when covered in road salt.

Unveiled to the New England Motor Press Association (NEMPA) members Monday evening, the truck will eventually be shipped to dealerships across America — so long as they see snow every winter. The North Edition Ram 1500 comes standard with winter-rated three-peak mountain snowflake (3PMSF) Falken LT tires, one-inch factory lift, 4×4 transfer case (with auto, high and low), electronic locking rear axle, and engine block heater.  Read More >

By on November 8, 2018

Image: IIHS

You win some, you lose some. For Fiat Chrysler, the new Ram 1500 represents more of a win, both in terms of quality, drive experience, and especially crash ratings, which just rolled in from the Insurance Institute for Highway Safety.

The previous-generation 1500 lost marks in two areas: driver-side small-overlap front impacts (a weakness it shares with FCA’s rear-drive passenger cars) and roof strength. Both of these tests earned the 2018 1500 a “marginal” rating from the IIHS, sinking its overall score. FCA engineers clearly did their homework — the new truck aced all crash tests. Too bad about those peepers, though. Read More >

By on October 30, 2018

2016 Ram 1500 Laramie Crew Cab 4x4 EcoDiesel

With Fiat Chrysler’s third-quarter earnings report, released Tuesday, the automaker showed it could improve on the boosted North American profitability seen under late CEO Sergio Marchionne.

The automaker posted an EBIT (earnings before taxes and interest) profit margin of 10.2 percent in the region, helped by heady Jeep and Ram sales and the 2016 decision to cull its unpopular small cars. That’s up from the record 8.4 percent margins seen in the second quarter of last year, and a 51 percent increase from Q3 2018.

Good times? Overall, yes, but net profit took a hit from last year’s 3.0-liter EcoDiesel saga. FCA expects to pay the federal piper for its undeclared auxiliary emissions control devices, with a dollar figure now attached to its penance. Read More >

By on October 29, 2018

2018 Ram 2500 Limited Tungsten Edition, Image: FCA

In a bid to leapfrog General Motors in pickup sales, Fiat Chrysler Automobiles CEO Mike Manley now claims his company’s Saltillo, Mexico assembly plant might continue cranking out heavy-duty Ram trucks after the next-generation model arrives.

Back in January, with the U.S. threatening steep tariffs on Mexican-made vehicles, FCA announced it would move Ram HD production to Warren, Michigan. The automaker promised $1 billion to Warren Truck Assembly to make it happen. Now, with a free trade agreement in place between the U.S. and Mexico, Manley says he doesn’t care where the trucks come from, so long as Americans choose them over FCA’s rivals. Read More >

By on October 1, 2018

Fiat Chrysler CEO Mike Manley just can’t keep his hands off the Jeep brand. In his first management reorganization since assuming the top position in July, Manley placed the responsibility for key FCA brands in trustworthy hands, though the CEO seems reluctant to part ways with his beloved Jeep.

Prior to becoming CEO, Manley headed up both the Jeep and Ram divisions. Now, Tim Kuniskis will add the Jeep North America file to his responsibilities, maintaining his grip on the Alfa Romeo brand. Given that there was no mention in Manley’s letter to employees of who’ll oversee Jeep’s global operations, it is assumed the chief executive will continue nurturing FCA’s most valuable asset on the world stage. Read More >

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