Category: Lincoln

Lincoln Reviews

As Ford's luxury division, Lincoln is known for iconic nameplates like the Continental, Town Car and its "Mark" series of luxury coupes. Originally a purveyor of hand-built luxury cars, the Lincoln brand now shares common technology with Ford vehicles.
By on July 15, 2019

Until the refresh of the Cadillac Escalade arrives, you want the Lincoln Navigator if you need a premium American battle tank. It’s a Raptor-powered beast of a cruiser, and Lincoln is keeping it fresh for the 2020 model year by offering a new appearance package and more standard tech.

Starting with the visuals, there is now a Monochromatic Appearance Package for the Navigator. If you don’t like chrome, and this author doesn’t, then this is a box you’ll want to check. Yes, there’s still some chrome, it is a Navigator after all. But the Monochromatic Package on the Reserve series offers three different colors to “showcase the bold lines” of the Navigator.

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By on June 11, 2019

The end of the Seventies was a time of quiet reflection. A time where Americans pondered things like fuel prices, polyester suits, and what a large sedan should be. As the reality of automotive downsizing moved ever closer to realization, one or two of the large sedan dinosaurs had a last hurrah. Today’s Rare Ride is one such example.

It’s a 1979 Lincoln Town car; more specifically the extra-luxurious Williamsburg Edition.

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By on May 14, 2019

A short while ago, we ran a QOTD post about special branded editions, gauging our readers’ desire to see them return in 2019. Today’s Rare Ride is one of the special designer brand editions of yesteryear (the Eighties), which represented luxury, taste, and wealth.

Grab your wide-lapel blazer. It’s time for Bill Blass and the Lincoln Mark VI.

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By on January 21, 2019

Image: Lincoln

“Exceptionally popular” is a descriptor that does not jibe well with “Lincoln Continental,” as sales of the division’s flagship sedan haven’t exactly fallen into the category of scorching. Introduced late in 2016 as a 2017 model year vehicle, sales of the Continental fell 3.8 percent, year over year, in December, and 27.1 percent for the entirety of 2018.

While the Continental suffers from a crossover-inflicted illness impacting all cars, one Continental variant has no trouble generating demand: the lengthened, limited-edition Coach Door Edition, which bowed late last year with a price tag of just over $110,000.

People clearly want to be seen exiting from rear doors that open the wrong way. Read More >

By on January 17, 2019

Numerous observers walked away from the North American Auto Show, and more specifically Cadillac’s NAIAS Eve unveiling event, wondering whether electric crossovers are even more homogenous looking than their internal combustion brethren.

So, when Ford’s North American president, Kumar Galhotra, claims a Lincoln vehicle born of the Ford Mach E (or some similar name) will carry on the brand’s tradition of “quiet luxury,” one wonders how a vehicle without the need for a traditional grille will avoid getting lost in a sea of anonymity. Read More >

By on December 19, 2018

Plenty of digital ink and hurt fingers and bums occurred over the past few days, after Lincoln announced its limited run of Coach Door Edition Continentals (don’t call the doors by their common lexicon name).

But I’m here today to ask you whether any of it matters.

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By on December 18, 2018

Considering they’re only making 160 of them, the suicide doors on the eighty Coach Door Edition Lincoln Continentals to be sold next year have garnered quite a bit of attention.

The use of rear-hinged doors on vehicles dates to the horse age. It seems that sometime in the 1930s the moniker “suicide doors” was applied to them, apparently due to people’s propensity  for falling out of cars in the decades before Ford introduced the seat belt (as an option in 1956). There’s also, at least according to something frequently reproduced online, a connection with gangsters pushing people out of cars — though to my ears, that would be more like homicide doors.

I’m not convinced, though, it’s any easier to fall (or be pushed) out of a car with such doors, other than the fact that aerodynamics will help keep the door open while you’re falling (or being pushed). Read More >

By on December 17, 2018

Image: Lincoln

It’s true. You’ll soon be able to slap down a pile of hard-earned cash for a 2019 Lincoln Continental with suicide coach-style doors. Well, 80 of you will.

To mark the 80th anniversary of the Continental nameplate, Lincoln Motor Company went the extra mile for heritage devotees, revealing a limited-edition model that dispenses with front-hinged rear doors and adds half a foot of wheelbase to pull it off. You’ve never had a better look at the Continental’s B-pillar. Read More >

By on December 13, 2018

Image: Lincoln

So many of us want this to be more than just a sick tease that results in nothing new on the showroom floor. Would we buy it even if it wasn’t? That’s debatable.

Regardless, all we have now is the tease, plus plenty of clues. Posted Thursday afternoon to Lincoln Motor Company’s social media accounts, an image of suicide doors — a feature that graced Lincoln Continental sedans from 1961 to 1969 — has appeared, along with a cryptic message. Read More >

By on December 13, 2018

lincoln navigator grille badge lincoln logo

This time last year, Lincoln was busy promoting its Experience Centers — storefronts that promote the brand and its products, but don’t serve as active dealerships. Then, in August, it asked around 80 Ford/Lincoln dealerships to commit to building separate Lincoln-only facilities by July. It was an attempt to elevate the premium brand by making it appear more exclusive, akin to what Cadillac attempted with Project Pinnacle and what Hyundai Group wants to achieve with Genesis.

Unfortunately, all of these programs garnered a “mixed response” from dealers. Many complained that the cost of building a separate showroom for higher-end models is prohibitively expensive. That has also been the case with Lincoln. The California New Car Dealers Association even wrote Ford Motor Co. last month, asking it not to punish storefronts that fail to divide their facilities, and it looks as though the automaker has acquiesced.  Read More >

By on December 8, 2018

2019 Lincoln Nautilus, Image: Ford Motor Company

Perusing sales data for the month of November, something popped out from the always entertaining Ford Motor Company file. While the company as a whole saw its volume fall 6.9 percent, year over year, last month, Lincoln finished November on a high note — something it hasn’t seen much of this year, Navigator sales notwithstanding.

Compared to the Ford brand’s 7.3 percent YoY drop, the Lincoln brand saw a 3 percent increase. Still down since the start of the year (a trait it shares with the Blue Oval brand), Lincoln’s November sales increase wasn’t just fueled by the hulking Navigator. A new nameplate appeared last month, tacked onto a pre-existing vehicle. Were buyers holding out for a new grille? Read More >

By on November 28, 2018

2020 Lincoln Aviator

LOS ANGELES – A press release full of flying puns heralded the new 2020 Lincoln Aviator.

Tech is the key with this SUV – literally. One available feature is the ability to use your smartphone to unlock the doors and start the engine. Yes, that’s a very 2018 type of thing for an OEM to do.

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By on November 15, 2018

Tesla Model 3, Image: Tesla

The votes are in, and out of the 20 nominees for best vehicle, here are the winners.

It was a difficult campaign full of mudslinging, negative ads, and scandal – oh wait, that’s that other election campaign that ended earlier this month. Sorry, my bad.

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By on November 12, 2018

2018 Lincoln Navigator profile

Do not adjust your monitor. This full-size SUV is indeed painted something other than the piano black of livery companies and Uber drivers trying to emulate livery companies. I didn’t pick anyone up at an airport while driving this beast, nor did I drop passengers at a tony downtown restaurant.

It says something about our world when large luxury SUVs have become the default conveyance for the well-heeled. But this 2018 Lincoln Navigator Black Label turns that idea on its head, as beneath the the many plush layers is a proper truck, ready to haul in style.

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By on October 30, 2018

2018 Lincoln Navigator

The man who oversaw the development of Lincoln’s current vehicle lineup will retire effective November 1st, the automaker claims. Scott Tobin, a Ford Motor Company veteran who hopped the pond from Europe to the U.S. in 2006, had a hand in developing a wide swath of the company’s current products.

Tobin’s departure comes at an interesting time for Lincoln. The premium brand, having returned from its near-death state in the earlier part of the decade, finds itself in need of volume-boosting new product. Read More >

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