Category: Audi

Audi Reviews

Audi, a subsidiary of Volkswagen, is a German manufacturer with a long and storied history. Audi evolved from the takeover of NSU Motorenwerke AG and Auto Union, which was comprised of Audi, August Horch, DKW and Wanderer - each represent one of the four circles in the Audi emblem.
By on June 23, 2021

Volkswagen Group has been prattling on about electrification for years and ultimately decided that Audi would be the tip of its progressive spear. The brand has cachet as both a luxury and performance division, while simultaneously possessing VW’s magical ability to produce vehicles that don’t become an eyesore after you’ve had them in the garage for a decade.

While transitioning toward EVs runs the risk of spoiling that, Audi is clearly the VW property best positioned to come after would-be Tesla customers and is not hesitant to issue reminders that it’s serious about being a global leader when it comes to battery-driven vehicles. On Tuesday, the Ingolstadt-based company announced plans to exclusively launch electrically driven automobiles from 2026 onward — adding that it doesn’t even plan on selling internal-combustion vehicles by 2033.

But these rules won’t apply to the Chinese market, which will be flush with internal-combustion vehicles produced within its borders years after the rest of the world has apparently lost the option to purchase them.  Read More >

By on April 30, 2021

In Part I of the D2 Audi S8 story, we covered the foundations of the A8 as Audi attempted a do-over after the V8 Quattro. Today we’re all about S8.

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By on April 28, 2021

Rare Rides has featured the predecessor of today’s sedan previously, in a very pearly 1990 V8 Quattro. After Audi spent a few years unsuccessfully trying to sell its first-ever attempt at a flagship full-size sedan, it took the lessons learned from the D1 and developed the D2 A8 and S8. Read More >

By on March 29, 2021

2007 Audi S6 in Colorado junkyard, RH front view - ©2021 Murilee Martin - The Truth About CarsWhen I’m wandering junkyards and looking for interesting stuff, I don’t pay much attention to Audis of our current century. No, I want to photograph old Audis, preferably ones from the 1970s. I make exceptions for discarded members of the Audi S family, however, because these cars do such a great job of demonstrating the ruthlessly quick depreciation of German luxury machinery that didn’t get the maintenance it deserved. Here’s an ’07 S6 that didn’t even see 15 years of use, found in a Denver-area yard last week. Read More >

By on February 10, 2021

While Europe often appears as a safe haven for punchy subcompacts, the reality is that the continent’s biggest sellers happen to be reasonably sized automobiles equipped with a tepid engine option. The Volkswagen Golf, Toyota Corolla, and Škoda Octavia (especially if you happen to travel through any former satellite states of the Soviet Union) are absolutely everywhere. Europe also has a strong taste for many of the compact crossovers that are popular here in North America, giving subcompacts an increasingly small share of the overall market. And it’s projected to get smaller (globally) under the existing European regulations.

Pint-sized economy vehicles aren’t exactly profit leaders for automakers and their margins are only going to become slimmer. The EU is now reaching a point where building them won’t make sense, as tailpipe regulations will eventually force some amount of electrification. This will jack up their price to a point where the kind of people that might have been considering them will probably shop used. But don’t take our word for it; Audi CEO Markus Duesmann recently said this is probably what will kill the A1.  Read More >

By on December 16, 2020

Audi ABT RS7-R

The first new ABT RS7-R Limited Edition version of the 2021 Audi RS 7 has been completed by GMP Performance in Mooresville, North Carolina, at their facility in Lake Norman.

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By on November 3, 2020

In the last edition of Buy/Drive/Burn, we discussed three large European wagons with a $65,000 price point. The Buy vote was a toss-up between the E-Class and the A6 allroad.

Today we cover the sedan variants of the same three cars, at the exact same price point. Think you’ll choose differently?

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By on October 28, 2020

In our last Rare Rides, we discussed how the W126 S-Class established the model as a default for the large German sedan shopper. I also referenced the failed attempt at S-Class competition which was the Audi V8 Quattro.

So today let’s expound upon that failure a bit.

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By on October 27, 2020

2020 Audi Q8

Maybe I am softening in my old age, or maybe crossovers are getting a bit better to drive, or both, but I found myself semi-charmed by Audi’s Q8 crossover. Of course, a luxury crossover should be somewhat enticing, lest the buyer feel he or she wasted money each month when that car payment auto drafts out of the bank account.

I say semi-charmed for a few reasons. One, the Q8 is still a crossover, not a sport sedan. Two, there were tradeoffs.

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By on October 7, 2020

Checking through the Buy/Drive/Burn archives, we’ve considered three sets of wagons previously: American wagons of the Seventies, Japanese wagons of the Nineties, and European wagons of 2004.

But Americans have more European luxury wagon choices in this, the Awesome Year of 2020 than in the decade and a half prior. So let’s revisit the discussion.

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By on September 30, 2020

It’s an occasion worthy of a future “Rare Rides” label when the North American market is graced with a new large wagon. Only a few of the breed are for sale presently, and that quantity has remained largely unchanged since the late 1990s.

Audi is selling two new ones this year, but they don’t seem to be on anyone’s mind. Not even the wagon-loving car journalists.

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By on September 28, 2020

Like it or not, and it seems most of our readers don’t, manufacturers are pressing ahead with the coupification of luxury-grade small crossovers. The BMW X4 and Mercedes-Benz GLC Coupe generally offer a more sport and less utility, thanks in no small part to a roofline that begins to swoop dramatically to the pavement just aft of the driver’s noggin.

Audi wants in, of course. The existence of a Q5 Sportback was confirmed earlier this year. Now they’re ready to show a production version, complete with its so-called Singleframe grille aggressively tapered rear end.

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By on August 6, 2020

Have you seen an Audi E-Tron (officially, “e-tron”) on the street? This writer hasn’t. Yet the electric Audi crossover has been on offer for a little over a year now, slowly paving the way for an all-electric future.

Available to U.S. customers through special order and to dealers who just wish to keep one around, the E-Tron arrived in early 2019 with 204 miles of EPA-rated range. It’s now back after skipping a model year, with two improvements aimed at broader consumer appeal, if not adoption.

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By on March 27, 2020

2020 Audi A6

Once upon a time, if you were shopping for a luxury vehicle that drove like a sports car, you’d get a BMW or, in some cases, a Jaguar. If you wanted one strictly for its comfort and opulence, you’d get a Mercedes-Benz or a Lexus. If you wanted a sort of ‘tweener, then you’d consider an Audi, particularly since it was one of the few in its segment to offer all-wheel drive. But these days, the German (and Japanese, and British) luxury giants have become so competitive with each other, they’re no longer separated by the unique characteristics that once defined them.

When it comes to the midsize-luxury-sedan trifecta, this trend couldn’t have been any more apparent. The BMW 5 Series seemingly gave up some of its enthusiast-minded “ultimate driving machine” superiority to focus on technology innovation while the Mercedes-Benz E-Class lost its allure for over-engineered excellence during its mix-up with the DaimlerChrysler merger of equals. Meanwhile, Audi took the lead with the A6, dethroning its direct competitors from their winning pedestals in numerous class comparisons over the years just by ticking all of the boxes incredibly well.

Does the story remain the same with the new fifth-generation model, which recently launched in our market?

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By on October 3, 2019

With the Audi RS 6 Avant confirmed for America and the manufacturer teasing wagons via social media throughout the summer, we figured Germany would soon send another wagen our way. And while nothing has been confirmed through official channels, Audi executives are already saying it’s to be the A6 Allroad.

Rumors stated that the model would make its way to the United States ever since the updated A6 premiered at the New York Auto Show in the spring. Audi managed to encourage these rumors without issuing any confirmation — at least until Oliver Hoffmann, managing director of Audi Sport, chimed in earlier this week.  Read More >

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