Ram Adds Yet Another Trim to Its Half-Ton Pickup

Pickup truck makers are seemingly bound and determined to explore the upper echelons of price and luxury, constantly layering trim after trim (and profit after profit) atop their popular models. The latest? For 2023, there will be a Ram 1500 Limited Elite available on dealer lots.

Sitting on top of an ever-growing pile of trims and configurations, the Limited Elite ladles on tinsel such as a so-called ‘jeweled’ rotary shifter, leather bucket seats which are apparently snazzier than other trims, plus a suede headliner and unique instrument cluster theme. Cast your gaze further around the truck and you’ll find a bright pedal kit and Ram’s multifunction tailgate.

We would very much like to show you some of these features but Ram released precisely zero images to go along with its breathless press release. Since last year’s Ram Limited 10th Anniversary Edition also had a jeweled shifter and suede headliner, we’ll show you a picture of that instead. And for those of you who are cynically thinking Ram is simply recycling a bunch of ideas from last year – well, you might be right. After all, a Ram Limited 11th Anniversary Edition doesn’t have much of a ring to it, eh? The hero photo above shows a smattering of other ’23 trims.

Other features in this foreman-spec truck are a 19-speaker sound system and seats which move every which way but loose. Outboard seating positions in both the front and rear are heated and ventilated, a dandy trick in a pickup truck. We will note that Stellantis was not as swift to yank those types of features in order to save on microchips and semiconductors as some other brands.

This truck is available solely in Crew Cab configurations, which is primarily what its target market tends to buy, anyway. Under the hood is the venerable 5.7L V8 engine, appended with the brand’s electric lady shavereTorque mild-hybrid gubbins which add nothing in terms of overall horsepower but do fill in some torque gaps at very low engine speeds.

Ram 1500 Limited Elite Edition’s manufacturer’s suggested retail price (MSRP) starts at $65,305, plus $1,795 destination, and will go on sale next month.

[Images: Ram]

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