Tesla May License FSD to Other Automakers - Maybe

Chris Teague
by Chris Teague

Tesla recently slashed the price of its Full Self-Driving assistance feature, and it now appears the automaker is taking steps to expand its reach to other OEMs. CEO Elon Musk recently confirmed the move, saying Tesla was in talks with at least one “major automaker” about a licensing deal for the tech.


This isn’t the first time Musk has hinted at plans to license FSD, but nothing has come of the alleged discussions so far. If it moves forward, the deal could help other automakers compete against Ford, General Motors, and Mercedes-Benz, which offer well-established competitors to FSD.


Even if Tesla struck a deal with another OEM, it would be a few years before the tech could be integrated with another vehicle brand. The jury is also still out on FSD’s driver monitoring features and how well they prevent abuse of the feature after several crashes and traffic incidents in recent years.


Full Self-Driving recently dropped to $8,000 or $99 per month, but that’s still a significant upcharge on the automaker’s more affordable vehicles. The recently updated Model 3 lost tax credit eligibility in lower configurations, but the fresh Performance variant qualifies. The Model Y also saw a remarkable price cut to just $29,420 to start, and it qualifies for tax credits, making it a compelling buy against the exceedingly expensive competition.


Though its name implies a high level of automation, FSD still requires an attentive driver. Some owners have said they need a higher level of concentration with the system active to prevent errant lane changes and accidents. This all highlights the fact that we’re still very far away from anything even slightly resembling consumer-ready, fully autonomous vehicles, so don’t get your hopes up about ditching your driver’s license just yet.


[Image: Jose Gil via Shutterstock]


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Chris Teague
Chris Teague

Chris grew up in, under, and around cars, but took the long way around to becoming an automotive writer. After a career in technology consulting and a trip through business school, Chris began writing about the automotive industry as a way to reconnect with his passion and get behind the wheel of a new car every week. He focuses on taking complex industry stories and making them digestible by any reader. Just don’t expect him to stay away from high-mileage Porsches.

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  • Spookiness Spookiness on Apr 24, 2024

    They'll keep chasing this dream/fantasy*, but maybe someday they'll realize their most valuable asset is their charging network.


    (*kind of like Mazda with rotary engines. just give up already.)

  • DesertNative DesertNative on Apr 24, 2024

    More 'Look at me! Look at me!' from Elon Musk. It's time to recognize that there's nothing to see here, folks and that this is just about pumping up the stock price. When there's a real product on the ground and available, then there will be something to which we can pay attention. Until then, ignore him.

  • 3-On-The-Tree I don’t think Toyotas going down.
  • ToolGuy Random thoughts (bulleted list because it should work on this page):• Carlos Tavares is a very smart individual.• I get the sense that the western hemisphere portion of Stellantis was even more messed up than he originally believed (I have no data), which is why the plan (old plan, original plan) has taken longer than expected (longer than I expected).• All the OEMs who have taken a serious look at what is happening with EVs in China have had to take a step back and reassess (oversimplification: they were thinking mostly business-as-usual with some tweaks here and there, and now realize they have bigger issues, much bigger, really big).• You (dear TTAC reader) aren't ready to hear this yet, but the EV thing is a tsunami (the thing has already done the thing, just hasn't reached you yet). I hesitate to even tell you, but it is the truth.
  • ToolGuy ¶ I have kicked around doing an engine rebuild at some point (I never have on an automobile); right now my interest level in that is pretty low, say 2/5.¶ It could be interesting to do an engine swap at some point (also haven't done that), call that 2/5 as well.¶ Building a kit car would be interesting but a big commitment, let's say 1/5 realistically.¶ Frame-up restoration, very little interest, 1/5.¶ I have repainted a vehicle (down to bare metal) and that was interesting/engaging (didn't have the right facilities, but made it work, sort of lol).¶ Taking a vehicle which I like where the ICE has given out and converting it to EV sounds engaging and appealing. Would not do it anytime soon, maybe 3 to 5 years out. Current interest level 4/5.¶ Building my own car (from scratch) would have some significant hurdles. Unless I started my own car company, which might involve other hurdles. 😉
  • Rover Sig "Value" is what people perceive as its worth. What is the worth or value of an EV somebody creates out of a used car? People value different things, but for a vehicle, people generally ascribe worth in terms of reliability, maintainability, safety, appearance and style, utility (payload, range, etc.), convenience, operating cost, projected life, support network, etc. "Value for money" means how much worth would people think it had compared to competing vehicles on the market, in other words, would it be a good deal to buy one, compared to other vehicles one could get? Consider what price you would have to ask for it, including the parts and labor you put into it, because that would affect the “for the money” part of the “value for money” calculation. An indicator of whether people think an EV-built-in-a-used-car would provide "value for money" is the current level of demand for used cars turned into EVs. Are there a lot of people looking for these on the market? Or would building one just be a hobby? Repairing an existing EV, bringing it back into spec, might create better value for the money. Although demand for EVs is reportedly down recently.
  • ToolGuy Those of you who aren't listening to the TTAC Podcast, you really don't know what you are missing.
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