Failure to Launch: Mazda Canada Decides to Pass on Mazda2, Will Focus on Crossovers
After officially giving the Mazda2 its North America reveal in Montreal, Quebec, Canada in January, Mazda Canada announced, nearly 10 months later, it will not sell the subcompact hatchback in the country.
“Following a thorough evaluation of the B-car segment, Mazda Canada has decided not to launch the new generation Mazda2 in Canada,” Mazda Canada said in a statement released Monday.
Instead, the company will focus on its CX lineup, including the CX-3, CX-5 and new, upcoming CX-9 to be revealed for the first time this week in Los Angeles.

Mazda Goes All Hollywood for Next-gen CX-9 Premiere
Mazda announced Wednesday that it would unveil its next-generation CX-9 in Los Angeles later this month.
The three-row crossover made its debut in 2007 and hasn’t changed much since. Mazda’s seven-seater still sits atop the Ford CD3 platform used by previous generations of the Mazda6/Ford Fusion and Ford Edge. It also sports the same powertrain as the previous-generation Edge.
Mazda released a teaser image of the CX-9 on Monday that shows what the crossover would look like if the world had Photoshop filters turned on all the time.

Let There Be Light: Mazda Shows Specialty MX5s at SEMA Show
Mazda will show two different concepts of its lightweight convertible next month at the annual SEMA show in Las Vegas.

Tokyo Motor Show 2015: Mazda's RX Concept is Less And More
Well, what we mean is less information is more frustrating. Or less exterior styling is more attractive. Or the less we know, the more we want to know. You get the gist.
Unveiled in Tokyo alongside its legendary 1967 Mazda Cosmo Sport, the RX-Vision “represents a vision of the future that Mazda hopes to one day make into reality,” according to the automaker.
Mazda was pretty mum on the details, including how it plans to update its next-generation rotary engine, dubbed Skyactiv-R, to comply with modern fuel economy standards. Will it be a range extender for hydrogen power? Will it be boosted? Will it blend? These are all important questions, people.

I Was Wrong: Mazda's Concept in Tokyo is Rotary After All
Speaking to Autocar on Tuesday, Mazda’s chief research and development officer Kiyoshi Fujiwara said that the company’s sportscar concept coming to the Tokyo Motor Show this week would in fact be a rotary-powered RX concept. (I can’t help but feel like he just called me out.)
The new engine, which has been dubbed Skyactiv-R (because of course it is), would come “some time in the future,” which would mean he’s coming for me soon.
Pack a lunch, Fujiwara. You and I will be dancing all day.

Mazda3 Stop Sale Ordered Due to Gas Leak, Fire Risk
Mazda stopped selling and delivering 2015 and 2016 Mazda3s built between May 21 and Aug. 24, the automaker announced Tuesday. A faulty fuel shut-off value may lead to fuel being pumped into the charcoal emissions canister, which could lead to leakage, engine stalls and possible fire.
The stop sale and recall affects 14,270 vehicles in the U.S. and 136 vehicles in Puerto Rico.

Mazda Teases Sports Car Ahead of Tokyo Reveal
Mazda on Wednesday released a teaser image for a sports car it will show off at the Tokyo Motor Show on Oct. 28.
The automaker divulged few details about the car, other than to say it would “almost condense Mazda’s entire history of sports car development into a single model,” which means nothing in itself. What may be more significant is that the car will be shown alongside a 1967 Cosmo Sport, which was rotary powered. Or maybe that doesn’t matter at all.
We’ve all but given up on rotary powered engines being fuel-efficient and commercially viable so calling this an RX concept would be a long throw.

Frankfurt 2015: Mazda Shows Off Koeru Concept, Won't Need To Kill MX-5 To Build It
Mazda is on fire with its designs as of late, and the newest entry to their concept stable is this — the Koeru — and it’s likely not the next CX-5 or CX-9.
Welcome back, CX-7.
The Ford Edge and Nissan Murano have proven once again that third-row seating isn’t needed in order to sell a midsize SUV, but you better have the style and substance to make up the deficit. The Koeru, for all intents and purposes, looks like it will do just that.
And while I am not sure what Koeru means exactly, I’m guessing it definitely doesn’t mean “ killing off our sports car so we can build a crossover” in Japanese.

Mazda6, Miata Interior Designer Will Lead Mazda Design in US
Julien Montousse, the man who designed the interiors of the new Miata and Mazda6 for Mazda, and the last-generation Camaro for General Motors, will lead the automaker’s California design team, Mazda announced Tuesday.
Montousse takes over for Derek Jenkins, who left the company in July for a “stealth project” according to Automotive News, who cited Jenkins’ LinkedIn page.

As Other Automakers Abandon Russia, Mazda Sees Opportunity With Engine Plant
As the price of oil and gas sinks to below $50/barrell, so does Russia’s economy. The former Soviet state, highly dependant on oil and gas revenues for growth, is expected to experience economic shrinkage between 3.4 and 6 percent this year. That isn’t good if you’re doing business in rubles and some automakers are beating a hasty retreat.
Not Mazda.
Like Ford and Hyundai-Kia, Mazda is sticking it out in Russia with their manufacturing partner Sollers (which is also the manufacturing partner of Ford since 2011). The two have just signed a Memorandum of Understanding to begin assessing a new engine plant in the country.

2017 Fiat 124 Spider Set for November Reveal in Los Angeles
Those really keen on the Mazda MX-5, but undeterred by reliability and resale issues are in luck. The reborn Fiat 124 Spider, built upon the fourth-generation MX-5, will be revealed in November at the Los Angeles Auto Show as expected, reports The Detroit Bureau.
Citing a source within the company, the reborn 124 Spider nameplate will be the home of two flavors — normal and Abarth — with the latter receiving the same 1.75-liter, turbocharged, four-cylinder engine as the Alfa Romeo 4C.

BREAKING: Finicky Mazda Remote Start App Has Stopped Working, Power Outage Blamed
Mazda’s remote start app, which the automaker rolled out last month, has been suspended until Sept. 2 while the automaker restores its servers, the automaker said in an email Thursday to owners.
… we regret to inform you that, due to a system outage at our supplier’s data center, the MMS website and smartphone application are currently unavailable. We anticipate full system recovery on September 2, 2015.
The email notice stated the service was crippled by a “power outage that affected the data servers.”

2016 Mazda CX-3 Review - Nomenclature, Be Damned
2016 Mazda CX-3 Grand Touring AWD (U.S.)/GT AWD (Canada)
2.0-liter SKYACTIV DOHC I-4, direct injection, dual S-VT (146 horsepower @ 6,000 rpm; 146 lbs-ft of torque @ 2,800 rpm)
6-speed SKYACTIV-Drive automatic w/ Sport mode and paddle shifters
27 city/32 highway/29 combined (EPA Rating, MPG)
30 mpg on the camping-gear-laden test cycle, 80 percent highway (Observed, MPG)
Tested Options: i-ACTIVSENSE Safety Package (U.S.)/Technology Package (Canada), i-ACTIV all-wheel drive (U.S., AWD is standard on GT trim in Canada)
Base Price:
$20,840* (U.S.)/$22,680* (Canada)
As Tested Price:
$29,040* (U.S.)/$32,490* (Canada)
* All prices include $880 destination fee (U.S.) or $1,995 destination fee, PDI and A/C tax (Canada).
For as long as I can remember, my parents always had two vehicles while I was growing up. The first one I can vividly remember was the precursor to GM’s dreaded Cavalier and Cobalt, a 1987 Chevrolet Chevette, with an interior as roomy as any compact you can buy today. The second conveyance in our driveway was a 1992 Suzuki Sidekick, Jay Green in color, and rugged as my father needed for his job traversing Cape Breton Island’s vast spaghetti network of logging roads.
In the early 1990s, the Chevette ended with a bang. As I laid on a bed at my grandmother’s apartment, attempting as much as a young child would to get to sleep (translation: not trying at all), I was startled by tire squealing, a loud bang, silence, then more tire squealing. The Chevette had been dispatched by a freshly licensed 16-year-old driving a Hyundai Pony and fueled by Vitamin O. Write-off total: approximately $500 — for both cars.
The Chevette, now off to the scrapyard, was replaced by a Pontiac Firefly five-door, known for its economical three-cylinder engine outputting double-digit horsepower whilst solidly achieving double-digit miles per gallon halfway to the centripulcate. As a daily runabout, it was solid, economical, and — with its wagon-esque virtues — incredibly versatile.
Back then, my parents were about the same age I am now. They were the last of the Baby Boomers and in the 1990s faced what many Millennials face today. My parents were done with school and working on budding careers and a growing family inside their newly acquired home. There are some key differences between them and me however: I have one extra dog (for a total of two), lack children and I don’t own a home.It’s in this context that my girlfriend and I headed out on one of my family’s favorite pastimes from when I was a child — a weekend camping trip — in the millennial-focused 2016 Mazda CX-3.

Mazda Ends Mazda5 Because There Are More Crossovers to Make
The miniature Mazda minivan — aka the Mazda5 — won’t be brought to the United States after this year, according to the automaker (via Autoblog). The small, boxy family hauler dwindled out in the U.S. (but was never less functional) because we’ll buy anything that looks like a crossover.
In unrelated news: Mazda will be showing off its new crossover concept in Frankfurt this year, dubbed the Koeru, according to Carscoops.
Thank goodness, the world could use another crossover.

Mazda Replaces First Crashed MX-5 Miata for Unlucky Buyer
Feel bad for the guy whose brand-new car gets smashed less than a mile away from the dealership? We do. Apparently, so does Mazda.
Jalopnik has a great story about a new 2016 Mazda Miata owner whose car met an all-too-soon end less than a mile away from the dealership. The ends were smashed, the driver and passenger were bruised (but luckily not seriously) and one of the first new Miatas fell victim to an F-150.
You’ll never guess what Mazda did next.

Mazda Says 2016 CX-3 Will Start Under $20,000 (Kinda)
The new mini crossover from Mazda will start at $19,960 (not including $880 destination) when it goes on sale after next month, the automaker reported Thursday.
That puts the CX-3 in leagues with the Chevrolet Trax, Nissan Juke, Honda HR-V and Jeep Renegade as sub-$20,000 crossovers in an increasingly crowded and competitive segment.
Like the rest of its competition, it’s not hard to hike the CX-3’s final price up in a hurry.

Subaru of America COO: BRZ Needs 'More Performance'
It seems enthusiasts aren’t the only folks looking for a little more performance from the rear-wheel drive Subaru BRZ. Subaru of America COO Tom Doll would also like a little more performance — in terms of sales — from the sports car co-developed with Toyota.
Thankfully, he sees the best way to increase interest in the BRZ is to give us what we want.
Maybe.

Mazda App Will Start Your Car, Lock Your Doors, Improve Life
Mazda announced today a dealer-installed option that’ll let owners start their car, lock their doors and annoy everyone in the neighborhood via panic alarm.
The app, which is free for the first year and $65 annually after, will be called Mazda Mobile Start. The suggested retail price is $500 for the option, but allegedly official kits are selling on Ebay for $419.50.

Yamamoto: This MX-5 Is All You're Getting, Take It or Leave It
First it was the Toyobaru triplets. Now it’s the MX-5.
Nobuhiro Yamamoto, program manager for the Mazda MX-5 Miata, has crushed the dreams of those looking for more factory horsepower from the fourth-generation roadster. In short, if you want to “get hung up on numbers,” look elsewhere.

Don't Expect Subaru To Follow Toyota To Mazda For BRZ RWD Platform
According to Car & Driver, the folks in Toyota City are smitten with the new Mazda MX-5 Miata. So much so they’re considering using the platform for the next Toyota GT86, sold as the Scion FR-S in North America.
The rumor states what goes for Toyota goes for Subaru’s sports car – the BRZ – as well. I’m not so sure about that.

SPIED: Fiat 124 Spider Sports Long Hood for Small Motor
This is the first ever set of spy shots of the upcoming Mazda MX-5 Miata based Fiat 124 Spider with near-production body work.
Damn, honey, you’ve got a big nose.

2016 Mazda2 European Review
The Mazda2 is another car whose absence in the US market will bring tears to the eyes of driving enthusiasts – and rightly so, because it’s a great little car. At the same time, it was probably the right call by Mazda not to import it to the States. This car can truly shine, but wide open American roads are not the right place for it, no matter how much canyon carving petrolheads would like them to be.

Lifted Rally Miata Proves It's Still The Answer To Everything
The ongoing automotive journalist meme that Mazda’s nearly perfect Miata is the answer to everything may not technically be true. But, this “Lifted Rally” Miata sure makes a good case in its favor.

2016 Mazda6 Wagon 2.2D AWD A/T European First Drive
The current Mazda6 is revered for its Skyactiv naturally aspirated gasoline engines and nimble, light-footed handling. Replacing one of the last great N/A engines in its class with a turbo-diesel seems a bit like heresy. Opting for an automatic transmission and four-wheel drive is mutiny. But, will those choices make a great driver’s car boring? Or will they actually make it better?

New York 2015: Mazda MX-5 Miata Club Edition Set To Bow
Coming next week, Mazda will unveil its most aggressive version of the new MX-5 Miata when it brings the MX-5 Miata Club Edition to New York.

2016 Mazda MX-5 Miata Curb Weight Figures Revealed
Wanting to know how much the curb weight of the 2016 Mazda MX-5 Miata will be? Wonder no more.

Mazda's Entire Line 'Up For Discussion' In Future Salamanca Expansion Plans
Sometime in the future, your next Mazda6 could be assembled and shipped to the showroom from Mazda’s factory in Salamanca, Mexico.

Chicago 2015: 2016 Mazda MX-5 Miata Accessories Design Concept Arrives
Perhaps as way to keep tongues wagging until summer, the 2016 Mazda MX-5 Miata turned up in some new clothes for the 2015 Chicago Auto Show.

Behind The Scenes At The 2016 Mazda MX-5 Miata Long Lead Preview
To say that the global preview for the new MX-5 was “exclusive” would be like calling the Moon “rarely visited”. Only eight North American journalists had the chance to drive one of just four available cars over the course of two days. The good news is that we each got nearly two hours in the “ND”, all on mostly empty roads and without a drive partner.
The better news is that I got an additional two hours to interview key management and engineering personnel from Mazda after my drive. I didn’t get all the answers I wanted, but I got a few that you won’t get anywhere else — at least not yet.

Land Rovers, Jaguars Et Al Leave Hegh Osaka After Month At Sea
Having spent most of January on its side, the Höegh Osaka returned to Southampton, England Tuesday to unload 1,400 premium vehicles bound for Germany.

TTAC Long Term Update #2: 2015 Mazda 3 Sport
This will be the first winter since 2009 when I will not be driving an open top sports car. I can say with confidence that for a daily driver in the Snowbelt, the answer is not necessarily “Miata”.

Capsule Review: 2015 Mazda Miata Grand Touring PRHT
One of the burdens of being right is that people are always trying to prove you wrong.
The Mazda MX-5 Miata knows what I’m talking about. For a quarter century, the Miata has suffered the slings and arrows of upstart challengers. Those others have come and gone while the Miata remains. It’s right and Mazda knows it.
The Miata doesn’t get refreshed often, but it just happened again. Until you can buy that one, this old crock, the “NC,” is your only choice.
How can a car that’s 10 years old with less power than the Scion FR-S (which I have already commented about) and an automatic transmission still be right? I’m sure to like this car even less than I liked the Toyobaru, right?
Wrongo.

Los Angeles 2014: 2016 Mazda CX-5 Unmasked
Completing the Mazda trifecta of the all-new CX-3 and refreshed Mazda6 comes the revised CX-5.

TTAC Long Term Update: 2015 Mazda3 Sport
What was supposed to be a milestone in my life – taking delivery of my first new car – ended up being thrown off by a slight mishap during PDI. And one that raises questions about Mazda’s Mexican operations.

TTAC Long-Term Review: 2015 Mazda3 Sport
First it was Jack. Then my Grandma. Now it’s my turn to buy a new car.

Revised Mazda2 Takes Home Japan COTY Award
The newly revised Mazda2 — Demio in its home market of Japan — won’t be in United States showrooms until sometime during the 2016 model year, but when it does arrive, it will be bringing along its first award: the 2014-2015 Car of the Year Japan, as presented by the Japan Car of the Year Committee.

EPA: Mazda Holds Highest MPG, Lowest CO2 Averages For 2013
Mazda’s green vibes must just feel right with the Environmental Protection Agency, as the agency has proclaimed the automaker has the highest fuel economy and lowest greenhouse gas emissions of any automaker in 2013.

Maeda: New Mazda RX Must Have Rotary Power
Can you imagine one day visiting a Mazda showroom to buy a new RX-7 and finding anything but a rotary engine under the hood? Neither can global design chief — and RX-8 designer — Ikuo Maeda.

2016 Mazda MX-5 Miata Unveiled
This is it: The 2016 Mazda MX-5 Miata unveiled for all to behold.

Lightly Revised Mazda CX-5 Caught By Spy Cameras
The Mazda CX-5 is doing well for itself among critics and customers alike, but like anyone else, the automaker has some ideas on how the crossover can keep its edge.

Mazda2 RE May Appear Soon, But Only In Select Markets
The oft-rumored Mazda2 RE PHEV, powered by a range-extending rotary engine, may soon become reality, appearing sometime after the next-gen hatch debuts in showrooms between October and the new year.

Honda, Nissan, Mazda Recall 3 Million Over Defective Airbag Inflators
Honda, Nissan and Mazda are recalling a total of 3 million vehicles equipped with defective airbag inflators supplied by Takata, following a similar action by Toyota.

Mazda MX-5 Miata 25th Anniversary Edition Sells Out In 10 Minutes
Were you hoping to get your hands on one of the 100 2014 Mazda MX-5 Miata 25th Anniversary Edition roadsters? Alas, you can stop holding your breath: All 100 were sold within 10 minutes.

Rental Review: 2014 Mazda CX-5 Touring AWD
Two years ago, I declared my undying affection for the Mazda CX-5. The “Skyactiv philosophy” cute-ute was, I reckoned, pretty close to perfect. There was just one little problem: although the manual-transmission variant shone in venues as diverse as Laguna Seca and the back roads surrounding Monterey, the CX-5 struggled a bit when its two-liter powerplant was combined with an automatic transmission. So what, right? Obviously the stick-shift is the one to have.
Since most people don’t feel that way, however, Mazda has decided to address the power issue by making its 2.5L, 184-horsepower engine standard equipment in Touring trim and above. To check out what difference the bigger mill makes on the road, I drove a CX-5 nearly twelve hundred miles in the course of seventy-two hours.

New York 2014: Mazda Skyactiv Chassis Live Shots
While Mazda’s new MX-5 Miata’s debut will have to wait another day, the iconic roadster’s new Skyactiv Chassis made the rounds at the 2014 New York Auto Show.

Yamanouchi: Mazda's Mexico Factory Key To Global Strategy
Mazda Chairman Takashi Yamanouchi opened his company’s sole North American factory in Salamanca, Mexico, proclaiming the new factory the key to a global strategy “upon which the very future of [the] company hinges.”

A Bi-polar Review of the 2014 Mazda 6 GT
I’ve been driving the 2014 Mazda 6 GT w/ Mazda’s SkyActive Technology Package for about a week now. It’s a stunner, looking for all the world like the kind of sports sedan Aston Martin would build if it had any stones. On top of that, the car has some seriously trick fuel-savings features and, I must admit, handles brilliantly (even on my tester’s Blizzak winter tires). For each of the Mazda’s highs, however, there is a low, and I will do my very best to remain objective as I share these, leaving you, dear reader, to decide whether the highs outweigh the lows.
Get comfy, then. We’re about to get weird.
Mazda CX-5 Closes In On 100,000 Sold
Mazda moved nearly 80,000 CX-5s from the lot to the highway in 2013. If the automaker has its way this year, the C segment crossover may break 100,000 units sold.

Hyundai, Mazda Eyeing Small Crossover Market
The growing small crossover segment, featuring the likes of the Nissan Juke, Buick Encore, Honda Vezel and Kia Soul, may soon find two new players in the game as both Hyundai and Mazda have their eyes on the prize.

Birthwhistle: Mazda's SkyActiv Program Influences RWD Design In FWD Vehicles
As other manufacturers downsize their offerings to meet ever-increasing fuel economy milestones, Mazda’s SkyActiv program utilizes engine geometry to hit those marks, resulting in the automaker’s current offerings looking rear-wheel drive while feeling front-wheel drive.

EPA Declares Mazda As Most Fuel Efficient Automaker
Though Toyota and Nissan may be leading the charge to a hybrid plug-in future, it’s Mazda who, once again, leads the Environmental Protection Agency’s fuel economy list for the 2013 model year with an average of 27.5 mpg.

Mazda Test Drive Ends in Crash Due to Automatic Brake Failure
When the year 2025 comes around, and your sons and daughters purchase their autonomous commuter pod sans steering wheel, you may want to check the automatic brakes just to be sure they’re able to stop your children from smashing through the commuter pod in front of them, much like what happened to one customer during a test drive at a Mazda dealership in Japan over the weekend.

First Drive Review: 2014 Mazda3 (With Video)
The mainstream compact car segment is the perfect example of the infamous “driving appliance.” The Corolla and Civic sell in enormous volume because they are the middle-of-the-road “white bread” option, not in-spite of the vanilla. Unlike many in the automotive press, I don’t find anything wrong with that. In fact, I love me some Wonder Bread. But sometimes you feel like a pumpernickel, and that’s where the 2014 Mazda3 comes in. Mazda was so excited about their new loaf that they invited me to spend the day with them in San Diego. Want to know if you should spend 5+ years with one? Click through the jump.

Toyota Recalls 870,000 Units Due To Arachnophobia
One blah Monday morning, you’re commuting to the anonymous office park some 90 minutes away from the bedroom community you call a home in your equally anonymous Toyota Camry Hybrid, listening to yet another story about Congress kicking cans down roads and/or some wacky antics your favorite DJs had the past weekend while you take another swig of that mermaid-branded caffeinated goodness.

Capsule Review: 2014 Mazda3
For a car company that seems to have a perpetually precarious existence, things are going well at Mazda. Sales of their new range of products, like the CX-5 and the Mazda6, are relatively strong – I say relatively because the Mazda6’s volumes are about 10 percent of the Toyota Camry, and the whole brand sells fewer cars than Honda does Civics. But Mazda is banking on the new Mazda3 to help them get real traction in the market place. Not only is there a new car, but a new factory in Mexico as well, which will help insulate Mazda from then yen’s penchant for yo-yo’ing, as well as any future Fukushima-like disruptions.

In Japanese Bondage: The Honda Freed Hybrid and the Mazda MPV
Yesterday, I took a look at the Mitsubishi Delica Space Gear and the Toyota Hi-Ace, the “size queens” of the Japanese market. Today, I decided to look at the odd men out, so to speak, those mini-vans that hit the sweet spot in the market and offer seven seats in a small or mid-sized package. Sticking with that earlier theme, both of these are only available outside of the United States so, sorry, you can’t get them here. But it’s fun to see how other people live so let’s take a look.

Review: 2014 Mazda6 (With Video)
Whenever I talk to car shoppers, the Mazda6 comes up. No, it’s not because people are confused if it’s a “Mazda 6” or a “Mazda6” or a “Mazda Mazda6.” Although, it does top the Land Rover Range Rover Sport Autobiography for the strangest name on the market. (I prefer to call it a Mazda6.) The reason Mazda’s mid-sized sedan comes up, is because it seems to be a car often shopped, but rarely purchased. In June, it scored 14th in sales for the segment. Surprised? I was. Even the Chrysler 200 and Dodge Avenger (9th and 12th place) outsold it by a wide margin. The low sales numbers piqued my interest enough that I hit Mazda up for a cherry red model to see why.

Rental Review: 2012 Mazda5
My last Rental Review re-ignited one of TTAC’s “third rail” debates, that of compact pickups versus their full-size brethren. For the uninitiated, this topic is only slightly less contentious than discussing the merits of Roe v. Wade on a 1970’s college campus. User krhodes1 commented that when it comes to small trucks versus an equivalently priced full-sizer “Sometimes paying more for less is worth it.” I’m not entirely sure I agree with this sentiment across the board, but I know someone who does when it comes to minivans: my mother.

Recent Comments