Category: Vellum Venom

By on April 9, 2015

 

While designing top-dollar luxury cars was a rare success during my year at CCS, it’s gotta be tough to get these into production.  Consider competition from lower-rung manufacturers, namely those parent companies owning the likes of Rolls Royce. How much shared engineering is forced upon them?  What financial (beancounting) and legal (pedestrian safety, carbon emission) design constraints are forced upon the uber-luxury Transportation Designer?

Design directives get muddy in any vehicle, yet weak design is intolerable at a $354,000 price tag. Read More >

By on February 12, 2015

 

This just happened. (photo courtesy: Ram)

Most design students don’t consider Peak Oil in their studies, but The Reckoning was on my reading list back then. While Peak Oil is tangentially connected to car design, we clearly reached Peak Emblem.

It cannot get any worse than what’s being introduced in Chicago this week.

Read More >

By on January 30, 2015

 

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A Fashionable Savior for the Budget Minded?

Rio is full of beauty: beaches, gorgeous people on said beaches, delicious caipirinhas served beachside andwait for ita healthy alternative to DLO FAIL.

Yes, a way out from the infestation of black plastic cheater panels: triangles of FAIL that plague Car Design from the cheapest subcompact to the most flagship-iest Cadillac. Read More >

By on January 23, 2015

 

A Captiva audience?

Aside from the car-less world of cruise/train travel, my post-CCS Design vacations involve seeing an American on the road only to feel their styling and (more importantly) proportioning are sleeker and prettier. Douchey perhaps, but it’s my benign contribution to American Exceptionalism.

Even if this “proper” Chevy is a German Opel (sold alongside many a Korean Daewoo) introduced in Frankfurt as the Antara GTC.  Harley Earl may spin in his perfectly-proportioned grave…but I digress. Read More >

By on January 15, 2015

 

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This was my first vacation in, like, ever. And it was supposed to be a break from cars. No driving, wrenching, writing, photographing!  Stop looking at that Ford Versailles, don’t take a photo of that Renault, because car design is no vacation in such a beautiful place…right?

And then “my” Ford Ranger found me in Leblon. Oh, for the love of why did I walk down this street I can’t believe that stupid truck followed me from…

Read More >

By on December 9, 2014

 

p0wnage. (photo courtesy: Facebook.com)

I’ve been accused of Automotive Hipsterism for bragging about my bare bones Ford truck instead of aspiring to expensive vehicles. It used to be different, back when top-drawer dashboards were more Malevich and less Pollock in design. Because good design embraces Less is More, while poor design over thinks the solution.

Speaking of hipster, witness the design backlash on Gillette’s Facebook page, especially the red box.

Read More >

By on November 6, 2014

 

And sidewalls too, apparently.

Cafe regulations be damned, the regular cab truck is a fantastic design. It deserves a better rep: working for people with multiple vehicles, value-conscious fleet buyers, and bottom-tier credit risks dying for a cheap new non-econobox. Or a new lease on life, after an unexpected trip to the hospital.

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By on October 13, 2014

 

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I was wrong about the 2015 Camry: it’s a handsome family sedan. But not for us, for the Russians.    Read More >

By on September 1, 2014

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Reader Request: discuss the Lincoln Mark VIII, preferably the second generation’s modest restyle. He likely didn’t care for my reply, as it follows my disapproval of the Original Testarossa versus that rolling abortion that disrespectfully ended Ferrari’s most iconic series.

Then I parked beside a 2000 Mercury Sable on a fine Houston evening.

Read More >

By on August 25, 2014

 

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Design School forces considerations outside of a student’s artistic comfort zone: a unique price, demographic, or geography for starters. Just don’t present a pragmatic design based in sociocultural fact: a conventional sedan for the Indian market–isolating the wealthy from their hired help and their untouchable luggage—was a fantastically stupid mistake. Cultural and profit-minded relevance aside, that’s the not-so-secret secret I’ve mentioned before in this series. Cars are made under a litany of profit-minded constraints, no matter what they may teach in design school.

And some thrive in their design constraints. Read More >

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