Category: Lincoln

Lincoln Reviews

As Ford's luxury division, Lincoln is known for iconic nameplates like the Continental, Town Car and its "Mark" series of luxury coupes. Originally a purveyor of hand-built luxury cars, the Lincoln brand now shares common technology with Ford vehicles.
By on July 15, 2015

LincolnContinentalConcept_01_Front

Ford will build its next-generation Lincoln Continental at its Flat Rock, Michigan plant, which also produces the Ford Fusion and Mustang, the Wall Street Journal is reporting.

The announcement was made Wednesday by Ford’s Executive Vice President John Fleming at an event in Dearborn, Michigan.

The announcement comes ahead of negotiations with the United Auto Workers, which represents roughly 50,700 Ford employees.

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By on May 18, 2015

2015 Lincoln MKC 2.3 Exterior Front Quarter-001

Lincoln has been working to get their luxury mojo back for a while, but up to this point it has tried to sell models a half-step larger to luxury shoppers. That meant a major value proposition, but engineers often skimped on luxury to keep prices low. The MKC is an entirely different animal however. This Lincoln is essentially the same size as the Lexus NX and Mercedes GLK. Although the MKC is finally the same size as its competition, it marches to a different drummer, and after a week I finally realized something. It’s refreshing to have something different.

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By on April 23, 2015

Screen Shot 2015-04-23 at 7.06.36 AM

Continental. Zepher. Coronation. Lincoln has some great names in its history – much better than the MK-add-a-letter-here nomenclature of today. Actually, if your model naming scheme is best described as nomenclature, you’re probably doing it wrong.

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By on April 21, 2015

MKCExterior3_rdax_646x396

I remember back when I first wrote on The Truth About Cars that Lincoln, noted creator of cars for airport limo drivers, would make a comeback. The comments broke down like this: a few of you agreed with me. The rest of you accused me of being either a paid shill for Lincoln or an idiot, which, in your minds, appeared to be approximately the same thing.

Well, here we are two years later, and Lincoln is already clawing its way back.

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By on March 30, 2015

LincolnContinentalConcept_01_Front

Here it is: the Lincoln Continental Concept, revealed ahead of its trip down the ramp at the 2015 New York Auto Show.

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By on February 25, 2015

Lincoln Dares Greater Than Cadillac In The SEO Game

Oscar viewers who are seeking on Google the Cadillac that “dared greatly” are suddenly hearing Matthew McConaughey’s voice, thanks to Lincoln’s SEO skills.

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By on January 13, 2015

2016-Lincoln-MKX-10

A couple of days after it was leaked, the 2016 Lincoln MKX made its official debut at the 2015 Detroit Auto Show [Live photos now available – CA].

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By on January 11, 2015

2016-lincoln-mkx-59-1

Coming straight from a leaked URL on Lincoln’s Canadian website is the 2016 MKX.

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By on January 8, 2015

Lincoln MKC

For the longest time, there wasn’t much difference between Lincoln and Ford in the design game, consumers hardly seeing much difference between an MKZ and a Fusion despite the former’s premium price. Ford global design boss Moray Callum is drawing a line in the sand as far as that is concerned.

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By on January 7, 2015

bmw-4-series-m-sport

After a year-long battle for the top position on the U.S. luxury sales podium, BMW takes back the crown Mercedes-Benz won in 2013.

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