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The first Volvo car rolled off the line in Göteborg, Sweden in 1927 and the first truck followed the next year. Over the decades Volvo became a major vehicle exporter, sending cars, trucks, busses and tractors all over the world. Volvo Car Co. was sold to Ford Motor Company in 1999 for a reported $6.45 billion.
I’m always on the lookout for small-production figure, special-edition cars during my junkyard explorations, and we have admired such classics as the Etienne Aigner Volkswagen Golf and the Daytona 500 Pace Car Pontiac Grand Prix in past installments of the Junkyard Find series.
Today, we’re moving into the 21st century, for a genuine, numbers-matching, one-of-650-made 2002 Volvo Ocean Race Edition V70 Cross Country, spotted in that hotbed of nautical action: Denver. Read More >
A few years after Alexander Graham Bell beat Elisha Gray in patenting the telephone, someone conceptualized the telephonoscope and the world became bedeviled by the notion of seeing someone while you conversed remotely. Video phones appeared in Fritz Lang’s Metropolis (1927), Jay Roach’s timeless classic Austin Powers: International Man of Mystery (1997), and just about everywhere in between. They even cropped up in real life. AT&T tested the waters in the 1920s by pairing mechanical television receivers to telephones before blowing half a billion dollars on the Picturephone a few decades later.
Things are different today. You can easily bring up any number of applications on your hand-held device and video chat with people from practically anywhere on the planet. However, we never really got a dedicated video phone in our cars, creating a compellingly retro-futuristic need for such a thing.
Then Volvo announced that it was adding Skype for Business to its 90 Series cars and I began imagining a universe where I would notify besuited men — face-to-face — that I did not have anymore time to talk because I was much too busy driving. It was a perfect fantasy where I told nervous industrialists which robots should build the smaller robots and who to fire all from the comfort of my mobile office — and while looking them right in their terrified eyes. Read More >
Volvo has only recently started exhuming itself from its post-recession sales hole and pushing its disastrous fling with Ford into the past. Turning a corner, the company has sold over 470,000 cars so far this year, aided largely by the successes of its XC90 SUV. Operating earnings having tripled in the first half of this year.
Now, the company has raised 5 billion Swedish crowns — $532 million — from the sale of newly-issued preference shares to a group of Swedish institutional investors.
All signs point to a confident company that wants back into the stock market. Read More >
Uber proudly released a fleet of eleven driverless Volvos onto the streets of San Francisco Wednesday morning and one or two immediately started running amok. One person tweeted about seeing a self-driving vehicle nearly hitting another car, while another posted a video showing an autonomous tech-equipped XC90 breezing through a red light and active pedestrian cross-walk.
Before the end of the program’s first day, people were clamoring for Uber to explain the incidents and the California Department of Motor Vehicles had sent the ride-hailing company a cease and desist letter for operating without a permit.
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Volvo has named Henrik Green as its new head of researching and development, replacing Peter Mertens, who was usurped by Audi in November.
Green, 43, entered Volvo’s executive branch in October as the senior vice president of sales, production planning, and customer service. Volvo says the vacant position, which was created for Green specifically, will be filled eventually. With Mertens gone, Volvo is depending upon Green to implement plug-in hybrid drivetrains throughout the company’s fleet and develop an autonomous vehicle by 2021. Read More >
Do you remember the last Volvo commercial you saw? Or any Volvo commercial?
If the answer is “no,” you clearly haven’t seen the videos offered up by Volvo Trucks, which somehow manage to make 18-wheelers seem as alluring as a two-seat droptop. By staging stunts that compel viewers to seek out a heavy truck license, the company’s online videos have given the truck maker a strong media presence and plenty of word of mouth.
It’s too bad that Volvo Cars (long since snatched from under the Volvo Group corporate umbrella) can’t do the same thing. Read More >
Toyota’s going to market the new Prius Prime with laser-like precision. Is it because they want to embrace cutting-edge advertising methods, or is it because they don’t see it as a vehicle with particularly broad appeal?
That, BMW thinks it might want to keep an unpopular model around for another generation, Volvo issues a voluntary recall on seat belts, and Toyota and Nissan agree that their prospects have looked better in North America… after the break!
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Ford is offering a new turnkey GT4 series racecar, meaning ‘Stang owners can now race on a track instead of just strip mall parking lots.
That, Volvo is moving S90 production east, a Texas woman is suing Honda and Takata for almost fatally spraying her with bits of her own car, and Mopar is letting you refresh old cars with new Hemis with a lot less hassle… after the break!
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First it was Hyundai flinging special discounts in the direction of imminently carless Volkswagen diesel owners. Now Volvo has added its name to the list of automakers attempting to woo this unique crop of vehicular nomads.
The approval of Volkswagen’s massive settlement deal with U.S. owners and environmental regulators on Tuesday is apparently a sales opportunity not to be missed, but Volvo is approaching it from a different direction than Hyundai. Read More >
Forget Chevrolet’s cringe-inducing launch of the first-generation Spark — this could be the biggest hipster Millennial marketing/branding effort to date.
Naturally, it’s for an affordable car brand, but with a difference: this brand is completely new and its products have yet to be revealed. Lynk & Co, a new subsidiary of Volvo parent company Geely, launches on October 20, Reuters reports, and it’s clear it wants to be every free-spirited young adult’s first car. Read More >
What a difference a lift makes.
Always the purveyors of something different, Sweden’s Volvo Car Corporation has officially lifted the veil on its newest product — a lifted, all-terrain version of its elegant V90 wagon.
Just don’t call it a crossover. It’s a Cross Country. Read More >
Volvo is determined to make a splash in the U.S. small car market when the next-generation 40-series cars arrive, and it’s already laying the groundwork.
The Swedish automaker filed a trademark application for the V40 name on August 31, paving the way for a five-door hatch that will ride atop the company’s new compact modular architecture (CMA). Read More >