Category: Hyundai

Hyundai Reviews

The Hyundai Motor Company is the world's 5th largest automaker selling mid-sized sedans, coupes and SUVs like the Sonata, Genesis Coupe and the Santa Fe. The Hyundai logo, a slanted, stylized 'H', is said to be symbolic of two people (the company and customer) shaking hands. Hyundai means "modernity" in Korean.
By on June 13, 2017

2018 Hyundai Kona - Image: Hyundai

Nearly seven years after the Nissan Juke. Five years after the Buick Encore. Three years after the Jeep Renegade. Two and a half years after the Honda HR-V. Finally, the 2018 Hyundai Kona is set to arrive as the fourth and smallest member of Hyundai’s utility vehicle lineup.

With the silhouette of a Mazda CX-3, the quirky light treatment of a Nissan Juke, and the cladding of a Pontiac Vibe, the Hyundai Kona will arrive in North America in early 2018 with optional all-wheel drive and a new platform that will be shared with the unfortunately named Kia Stonic.

The platform, Hyundai says, “is optimized to permit SUV levels of ground clearance.” Don’t expect more than 6.7 inches, yet in the Kona’s segment, the little Hyundai won’t actually be that low. But it is small. At 164 inches from bumper to bumper, the Hyundai Kona stretches only two inches longer than a Hyundai Accent hatchback and is four inches shorter than the Mazda CX-3.

Yet by 2020, Hyundai intends to strengthen its crossover lineup by positioning below the B-segment Kona an even smaller A-segment utility vehicle. Like a sidecar for your Santa Fe. Read More >

By on June 12, 2017

2018 Hyundai Kona, Image: Hyundai-blog.com

The 2018 Hyundai Kona, which American subcompact crossover aficionados will be able to drool over in person in early 2018, will see its first spotlights during a Korean launch event tomorrow. However, much like private celebrity photographs, the Kona has bared all on the internet a day before the big reveal.

Hyundai hasn’t provided much in the way of specifications, though it has teased us with ever-revealing photos of its new global model for some time. For the automaker, a B-segment crossover isn’t timely — it’s overdue. Utility vehicles are the company’s top focus as the market moves away from the vehicles that sent Hyundai sales surging in the post-recession era.

So, what do you think? Read More >

By on June 9, 2017

2017 Hyundai Tucson - Image: HyundaiIt’s time for performance SUVs to leave the luxury domain and make their way down into the mainstream.

And who better to bring a performance utility vehicle to the masses than the man who previously headed up BMW’s M division, Albert Biermann.

Biermann, after three decades at BMW and more than half a decade in charge at BMW M, joined the Hyundai Motor Group as head of vehicle test and high performance development in 2014. His list of responsibilities at Hyundai and Kia is lengthy. His aspirations for Hyundai’s N brand, according to Drive, are lofty.

But while conventional thought would lead you to believe Hyundai’s N performance sub-brand would focus on cars, Biermann says, “The fun-to-drive element is not limited to the size and segment of the car; you can create fun cars in every segment.”

As a result — and this won’t surprise anyone who remembers that Biermann’s previous position included oversight of M versions of the BMW X5 and BMW X6 — there’s likely a Hyundai Tucson N in the future. Read More >

By on June 8, 2017

2017 Genesis G90 - Image: Genesis Motors

Genesis Motors is soon to complete its first year on the U.S. market.

Through the first ten months of its run as Hyundai’s luxury spin-off, 15,254 copies of the Genesis G80 and Genesis G90 have been sold. That’s 15,254 buyers who all moved over from other auto brands. There was no other way — no repeat business, no C-Class to E-Class to S-Class-style chain reaction.

More of those buyers moved over from the Hyundai brand than anywhere else. That makes sense. The Genesis G80 is essentially a second-generation Hyundai Genesis sedan. The Genesis G90 is a second-generation replacement for the Hyundai Equus. Hyundai buyers are trading in and trading up.

But when it comes to earning conquests from luxury rivals, Genesis Motors does so most often at the expense of Genesis’ forerunner, the last brand to do what Genesis wants to do. Read More >

By on June 8, 2017

2017 Hyundai Tucson - Image: HyundaiThis is not what you’d call a long history of sales difficulties for Hyundai, the seventh-best-selling auto brand in America. The 2016 calendar year was Hyundai Motor America’s best ever, the culmination of eight consecutive years of growth.

Yet while Hyundai rapidly — and not unpredictably — grew its U.S. sales coming out of the recession, nearly doubling its sales between 2008 and 2016, the rate of growth was notably slower in 2016 than in prior years. Blame capacity constraints, blame a car-centric lineup in an SUV-leaning world, blame conservative redesigns, blame whatever you want.

Regardless, Hyundai is feeling the pinch now. Year-over-year, sales have declined in each of the last six months. Hyundai’s U.S. CEO, Dave Zuchowski, was ousted just before Christmas 2016. In May 2017, for the first time ever, Kia outsold Hyundai in the United States. And on June 6, 2017, Hyundai Motor America’s vice president for sales, Derrick Hatami, exited the building as well.

All is not well. So then, more SUVs? Read More >

By on June 6, 2017

Capitol Hyundai San Francisco dealer - Image: Hyundai

Updated at 10:00pm on June 6 with response from Hyundai.

Derrick Hatami, Hyundai Motor America’s vice president of sales for less than two years, has been removed from Hyundai’s leadership team as of today, June 6, 2017.

After record annual volume in the 2016 calendar year, Hyundai’s U.S. sales have been falling fast throughout 2017. Year-over-year, Hyundai volume declined in each of the last six months, including an 18-percent decline in May 2017.

That decline enabled partner brand Kia to outsell Hyundai for the first time in the brands’ U.S. history, evidently a source of embarrassment for Hyundai. Having already forced out the company’s U.S. CEO, Dave Zuchowski, just before Christmas last year after Hyundai’s rapid growth stalled, Derrick Hatami’s departure leaves a hole that will be filled in the interim by Hyundai’s southern regional general manager, Sam Brnovich, according to Automotive News.

Last week, Hyundai wasn’t short on excuses for the company’s poor May performance. This week, the excuses were apparently not good enough. Read More >

By on June 3, 2017

2017 Hyundai Santa Fe, Image: Hyundai Motor America)

People don’t talk about crossovers in the same hushed and awed tones reserved for snarling muscle cars and sultry exotics, but mainstream automakers couldn’t care less. As long as their respective family haulers continue to sell like generators during a blackout, automakers are happy letting crossovers quietly fill the driveways of suburban America (while generating massive revenue).

However, nothing’s ever static in the industry, and crossover competition has never been more fierce. Recently, Nissan and Toyota issued a mid-year sales pitch to buyers, ramping up content and slashing prices on the Rogue and RAV4 to squeeze a few more sales from the low end of their respective lineups.

Naturally, Hyundai would be foolish not to fight back. Read More >

By on June 2, 2017

2016 Hyundai Veloster Turbo white front, Image: © Timothy Cain/The Truth About Cars

With the Civic Type R expected to appear on lots any day now, and no end in sight to the continued popularity of the Ford Focus RS and Volkswagen Golf R, consumers can be forgiven for not thinking about the Hyundai Veloster.

The long-in-the-tooth model remains a valuable oddball for the automaker, but it isn’t without its flaws — namely, a super-harsh ride. Still, it’s a quirky model that adds flair in an increasingly conformist marketplace. Hyundai even saw fit to endow the Veloster with a turbocharged 1.6-liter four-cylinder in a bid to perk up its little hatch.

Despite falling sales, Hyundai isn’t giving up on the model, and a new report claims the Korean automaker could give the next-generation Veloster a heaping dose of competitiveness in the hot hatch segment. Read More >

By on June 2, 2017

Hyundai-Kia Automotive Group - Tucson and Forte, Images: Hyundai & KiaMay 2017 was not a particularly healthy sales month for either of South Korea’s two major automakers in the United States. Including Hyundai’s Genesis spinoff brand, the Hyundai-Kia Automotive Group declined 12 percent, year-over-year — a loss of more than 15,000 sales for the trio of Korean brands compared with May 2016.

Korea’s U.S. auto market share thus fell to 7.8 percent in May 2017, a drop of a full percentage point. In a market that’s seen sales fall 2 percent overall through the first five months of 2017, total Hyundai-Kia Automotive Group sales are down 7 percent following record annual volume in 2016.

Hyundai and Kia both underperformed the market in May, just as they’re both underperforming the market through the first five months of 2017. But by an altogether different standard, one member of the group will be pleased with May’s U.S. sales results.

In May 2017, for the first time in the brands’ U.S. sales history, Kia sold more new vehicles than Hyundai. Kia outsold Hyundai. Yes, it was the first time. But it surely won’t be the last. Read More >

By on May 30, 2017

2017 Genesis G80 winter mountains - Image: Genesis Motors

Amid stagnating U.S. sales, a crash-dive in China, and a product lineup not optimally suited for growth, Hyundai is furiously crafting a salvation plan.

In North America and other utility-loving countries, the strategy is clear: more crossovers and a significant product shakeup. The little Kona is already on the way, though perhaps not as quickly as Hyundai had hoped.

China, however, presents a serious problem for the automaker. What was supposed to be a growth market for the company has now turned into the opposite. Hyundai’s share of the market has shrunk to 5 percent from last year’s 8.1 percent, which was down from years past. In March alone, after news of South Korea’s installation of a U.S.-supplied anti-missile defense system, Hyundai and Kia sales dropped 52 percent.

Determined to make the Chinese fall back into love, the automaker has a plan brewing. Read More >

By on May 22, 2017

hyundai-kona-teaser

Hyundai, which found itself lagging behind its rivals in the lucrative crossover and SUV market and figured it should do something about it, is having trouble getting its desperately needed subcompact crossover into production.

The 2018 Kona, which we’ve so far seen only a portion of, is part of a better-late-than-never product push by the Korean automaker. A new small crossover was needed to to mine a growing segment and boost Hyundai’s flagging U.S. sales, but the reality of building cars in Korea has thrown up a roadblock. Read More >

By on May 20, 2017

2014 Hyundai Sonata

The timeliness of a recall of Hyundai and Kia vehicles equipped with Theta II four-cylinder engines is the focus of a formal National Highway Traffic Safety Administration investigation revealed today.

Metal engine debris resulting from a faulty production process is behind the expansive recall of nearly 1.7 million vehicles, but the NHTSA wants to know if the recall expanded too slowly. Just how much Hyundai knew about the widespread issue is a big question mark, made all the more pressing by the testimony of a company whistleblower. Read More >

By on May 16, 2017

2016 Hyundai Sonata, Image: Hyundai Motor America

He lost his job for it, but Kim Gwang-ho, a 25-year Hyundai veteran at the automaker’s Seoul, South Korea facility, knew he needed to speak out.

The engineer blew the whistle on his employer, reporting the automaker to both South Korean and American officials after uncovering evidence Hyundai was covering up a defect in several of its models. Kim even published internal documents to back up his claim.

Kim, 55, was fired from his job, but authorities took note. As a result, a further 240,000 vehicles — totaling 12 models — have been added to a recall already 1.4 million strong. Read More >

By on April 28, 2017

2017 Hyundai Elantra Sport - Image: © Timothy Cain

This is not the 2017 Hyundai Elantra GT3 Superleggera Stradale Competizione with an optional N Performance Package.

The 2017 Hyundai Elantra Sport is not hardcore. It’s not SCCA-certified. It’s not extreme. It’s not uncompromising. And thankfully, it’s not obnoxious, ostentatious, outlandish, or overcooked.

The 2017 Hyundai Elantra Sport is not a Ford Focus RS alternative; it’s not a replacement for your Subaru WRX STI; it won’t satisfy your Renault Sport 230 Renault F1 Team R26.R import cravings.

The $21,650 2017 Hyundai Elantra Sport is, instead, a remarkably balanced junior sports sedan with classy styling and a terrific value quotient, priced $5,100 below the top-spec Elantra Limited.

It’s the best version of Hyundai’s best product. Read More >

By on April 26, 2017

[Public domain]

The frustration never seems to end for Hyundai executives. After last year’s Korean labor strife and political scandal, the brand now faces flagging fortunes in the all-important North American market, all thanks to a car-heavy lineup that once guaranteed piles of profit.

Now, the automaker faces the same problem in another global growth engine — China. While that market has also discovered its love for crossovers and SUVs, there’s another problem that Hyundai can’t turn around by rushing a new vehicle to production. Hyundai, it seems, can’t do a damn thing about high-altitude defensive missiles. Read More >

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