With the launch of the all-new VF Commodore just around the corner, Holden’s Mike Deveraux doesn’t Ford’s bad news to steal the limelight away from his very important product introduction.
Something was happening, and must have been very big or wrong for our office to became that noisy during the lunch break. In fact, the bad news were just a couple of clicks away.
Today is a sad day for the Australian automotive industry. Heck, I would venture to say it is a sad day for the country. I don’t know how sad or upset the street is, but happy is not the world I’d use to describe the mood I saw around the rest of the afternoon.
While the Ford Falcon is getting the bulk of the attention with respect to Ford’s soon-to-be-shuttered Australian operations, Ford also made another product, based off the Falcon platform, that never made it to our shores. The Ford Territory might be the most desirable CUV ever made.
A sad day for both Ford and Australia. The Blue Oval has officially announced an end to building cars in Australia, which Ford has done since the 1920s.
Ford has long been at the forefront of the currency debate, claiming currency manipulation when the yen went to levels that nearly killed the Japanese auto industry, and shouting “currency manipulation” now that the yen is back to normal levels. Now, Ford itself experiences the devastating effects of changing exchange rates: Ford is shutting down all its manufacturing operations in Australia. The reason: A strong Australian dollar. Says Reuters: Read More >
Jac Nasser, the former head of Ford, is warning that Australia’s car industry has passed the point of no return, and expects to see it die within the next few years.
Holden took the wraps off of the latest VF-Series Calais, the luxury version of the Commodoe. Expect some, but not all of the styling cues to carry over to the upcoming Chevrolet SS sports sedan. This is also likely the last hurrah for the big, rear-drive Holden. Slow sales have sealed the fate of the Commodore, with a 2016 death date scheduled.
The big, rear-drive Aussie sedans beloved by enthusiasts overseas aren’t gaining traction in the Australian marketplace, and the smart money is betting on the death of the Holden Commodore and Ford Falcon.
With stiff competition coming from both Holden’s HSV sedans and the Ford Falcon FPV, Chrysler is looking to make the 300C SRT8 more competitive by offering a decontented version, that’s actually a bit quicker than the standard-spec car.
A struggling domestic auto industry long past its glory days of big rear-drive sedans is at an existential cross-roads. An upcoming election may decide the fate of thousands of jobs and decades of motoring history. Sound familiar? The madness of America’s election is over, but the same scenario is playing out in Australia.
Ford and Holden are laying off hundreds of workers at their Australian plants as sales of domestic brands continue to take a beating.
The demise of a large Australian auto parts supplier threatens to bring Australian units of Ford and GM to their knees as early as next week. Management is working feverishly on keeping the doors open, while complaining about “lack of support from key players in the industry,” Reuters says. Read More >