Subaru has a dual reputation. Car people know it as the company that gives us WRX and STi (and a good chunk of the BRZ/Toyota FT 86 partnership), while the rest of the world thinks of the brand as one that puts out a lot of wagon-esque crossovers that appeal to granola types, academics, and families that prioritize safety but aren’t in a Volvo tax bracket.
The Forester Touring definitely fits in to that latter stereotype. And that’s not a pejorative – it’s okay to embrace what one does best.
For the Forester, that means serving as a solid if not spectacular commuting wagon that’s road-trip ready.
TTAC’s a great place to share car search stories (particularly for used cars), and I’ve taken advantage of this soapbox on a couple of distinct occasions when looking to replace one of my close personal rides with something else. I’ve gathered you all here today because that time has come once again.
The Subaru Outback is going to glide off into the fall sunset, and soon.
Spend a few minutes talking to a normal, regular person, and they’ll probably reveal very little knowledge of a vehicle’s mechanics or specs while boasting plenty of knowledge of a brand’s (or vehicle’s) marketing efforts and media coverage.
The general consensus, at least according to your author’s mother, is that dogs help sell cars. Full stop. At the very least, they sprinkle a helping of feel-good fairy dust over a brand, leaving a positive impression of the company in the minds of viewers. Audience manipulation is the sole purpose of advertising.
As Subaru walks away from its most recent sales month with yet another healthy volume increase, however, one model seems to have run out of momentum. It remains to be seen if a heaping helping of dogs can turn it around.
Subaru started its first full decade in North America in the Seventies, where it sold the microscopic rear-engined 360. By the Eighties the company had found its niche among crunchy granola types and professors with four-wheel drive wagons like the GL. But Subaru wanted more; specifically customers with more money. Enter the XT.
Recently, I’ve shared musings about selling my old Infiniti, as well as the coupe or sedan options pegged to replace it. You readers had your helpful hearts in the right place, with funny suggestions of Challenger, Charger, and Mustang. A couple of weeks have elapsed since then, and there have been developments. Let’s chat.
Approaching my Ascent tester behind a not-so-local dealer, I felt a presence. Like a pre-war bank, this thing was solid, monolithic, immovable, looming over all of humanity and granting entry to only a choice few. Given the profit Subaru’s going to make off these things, it’s not an inaccurate comparison.
The last Subaru I drove was an Impreza. Not a WRX or its hotter sister, but a stock Impreza sedan. You don’t see many of them. Before that, it was a Crosstrek. Or was it a Forester? No matter, really. Before that, it was a friend’s short-lived SVX, some 16 or so years ago.
Compared to those compact rides, the midsize Ascent crossover is like the HMS Dreadnought moored alongside a torpedo boat, and that’s exactly what Americans — or what Subaru thinks Americans — want. Thankfully, having found myself behind the wheel of a great number of crossovers of late, the Ascent at least held some quirks to set itself apart.
For the past couple of weeks, Wednesday’s QOTD posts have asked a simple question: What was the most overpriced non-luxury vehicle of a given period of time? The first inquiry dealt only with 2019 vehicles, and last week we covered the 2000s — where I picked on the overpriced, retro Ford Thunderbird. Many of you thought I was wrong (I wasn’t). Today, we’ll head back to the decade we all like to discuss — the one that’s popular right now with youths.
It is, of course, the 1990s. I’m already wearing my blazer and shoulder pads.
Subaru landed on these shores with a raft of cars and totally-not-trucks (thanks, Chicken Tax) that were certainly capable when shown a rough road but were, in a word, quirky. Since then, the Pleiades brand has filtered out some of its weirdness in an attempt to capture more customers but – as we will learn – still marches to the beat of its own drummer … or at least to the beat of a flat-four.
What’s changed since our first drive of the Ascent eight and a half months ago? Anything? Did the big Subie acquit itself well during the Polar Vortex? Does our Associate Editor wear army boots?
Living in Colorado, I see so many discarded Subarus during my junkyard explorations that it takes a very unusual one to make me reach for my camera. An SVX might do it (though not always), or maybe a BRAT (again, not always), or perhaps a Subaru with Saab badges. A really early Subaru, from the Malaise Era days when few Americans took the brand seriously — I think that’s always worth shooting.
Here’s a first-generation Leone that I had to go all the way to Northern California to find.
Subaru is recalling nearly 229,000 late-model vehicles over an issue that could result in vehicles unexpectedly stalling. While this is a very different issue from October’s recall notice, which dealt with roughly 400,000 vehicles globally, both could leave you stranded on the side of the road.
The new recall involves software gremlins inside the 2018 Outback and Legacy. According to the NHTSA’s report, the low-fuel warning light may not issue a warning at the appropriate fuel level. Likewise, the anticipated range may overestimate the number of miles you have left before needing to refuel. This could elevate the risk of a crash in certain situations, but the most likely outcome is the vehicle sputtering before you’ve had the chance to gas up.
Until this model year, the Subaru Forester was a homely-looking beast, eminently practical but always looking like that kid in grade school whose slacks were too short. With its narrow body and tip-toe stance, the old Forester had the appearance of its pants cuffs stopping well above its ankles.
Subaru has fixed this for 2019, creating a crossover that doesn’t appear as if it’s about to get stuffed into a locker. The price has been kept at bay, too.
Monday brought an ever-increasing barrage of Facebook and Twitter posts on the importance of voting from your obnoxious friends and family, but it also brought us this interesting tidbit from Japan.
The TC 380, which sounds like the name of a Brazilian pocket pistol, is actually a Subaru — one you won’t be able to find in American dealerships, apparently, but one you could probably build yourself.
Just two Subaru models have graced these Rare Rides pages in times past. The first was a very beige Desert Fox edition of the midsize GL wagon, and the second was a clean example of the very first car Subaru ever offered in the United States: the tiny 360.
Today we combine the characteristics of both of these prior Rare Rides and take a look at an Eighties hatchback, one which represented the smallest North American offering of the time. It’ll Justy take a moment (ugh).
As Troubles At Home Hit Subaru's Bottom Line, Americans Do Their Duty and Hand the Brand Another Record
Subaru reported an operating loss in its most recent fiscal quarter, with recalls and regulatory scandals in its home market dragging the company into the red. The company said it lost $22 million in the quarter ending September 30th, a departure from last year’s $816.3 million operating profit. Meanwhile, global volume fell 6 percent.
In the company’s largest market — the United States — it was an entirely different scenario, with American buyers conspiring to give the brand its 83rd consecutive year-over-year sales increase. A record for October, too, but that’s sort of a given. Very nice of those buyers, but the credit really belongs to the Ascent crossover.
The defunct Scion brand isn’t done making headlines, it seems. The rear-drive FR-S 2+2 sport coupe is among a number of vehicles — mainly Subarus — recalled over valve springs that could break, leading to serious engine damage.
In total, some 400,000 vehicles built between 2012 and 2013 are included in the recall; among them, Subaru BRZs, Foresters, and Imprezas. The Japanese-market Toyota 86 and North American-market Scion FR-S, twins of the BRZ, feature the same 2.0-liter four-cylinder.
Operating in a higher price spectrum and with Subaru’s typically tight grip on the incentive account, there’s no telling what the new Ascent is doing for Subaru’s bottom line. But as Subaru conservatively predicted, the Ascent isn’t generating much in the way of greater sales activity inside Subaru showrooms.
Instead, the Ascent is growing Subaru’s volume by the leanest of margins, in part because it’s by no means a segment leader in sales; partly because nearly all of Subaru’s other models are suffering significant sales slowdowns.
Fortunately for Subaru, the Ascent is now selling at the approximate pace Subaru had forecasted. But it appears to be doing so at the expense of other Subarus.
U.S. auto sales took a roughly 7 percent year-over-year dive in September, pulling the market’s year-to-date sales total further in the red. The industry-wide sales gain seen in the first half of the year is gone.
At Subaru, however, good timing and the continued popularity of a certain model kept the automaker from joining the ranks of its rivals (a group that does not include a beaming Fiat Chrysler). The automaker somehow managed to pull off a win in a dismal month, and it’s still up on a year-to-date basis, despite having so many minuses on its sales ledger.
Outside of the addition of extra horsepower, it doesn’t seem like anything’s capable of turning the Subaru BRZ and its Toyota 86 twin into sales powerhouses. Even the power hypothesis is debatable.
Instead, the two rear-drive 2+2s soldier on into 2019 with minor equipment changes, plus the addition of an annoyingly-named Series.Gray variant for the BRZ. Like past special editions, there’s a strict limit on the number available. That’s not a problem, as there seems to be a strict limit on the number of BRZ or 86 models anyone’s willing to buy.
Living in Colorado (as I do) and spending a lot of time in junkyards ( as I do), I see discarded Subarus. Lots of discarded Subarus, in fact, so many that I only notice the more interesting ones — say, an XT Turbo or a really ancient wagon out of a novelty song.
Today’s Junkyard Find isn’t particularly noteworthy by those standards, but it seems to embody so many Denver Subaru stereotypes that I decided to photograph it. High mileage, high final owner, and high levels of oxidation, all here at a mile-high junkyard.
A recall serious enough to necessitate the replacement of a car is rare, but Subaru should be glad it caught the problem before more faulty vehicles left the factory.
Over the course of eight days in July, 293 Ascents from the 2019 model year made it off the assembly line while potentially missing a full complement of welds — hardly something the automaker can just go back and touch up.
We’ve seen this kind of meteoric rise before, so it’s our duty to tell Subaru to “just say no” to drugs. Let’s not have this end in heartbreak for all the fans.
With that important announcement out of the way, it’s time to toss around some numbers — which, at Subaru of America, are quite positive. Despite an industry that sank over 3 percent overall, and with one less selling day than July 2017, last month was the brand’s best July in history, which followed its best June, and May, and… you get the picture. The first half of 2018 was Subaru’s best sales half to date.
Helping the brand achieve a 6.7 percent year-over-year sales increase was the arrival of Subaru’s largest vehicle to date. Go figure, Americans seem to like it.
Subaru is a once-tiny manufacturer that grew in leaps and bounds thanks to high demand from the United States. The automaker is the eighth best-selling brand in the region, despite being a scrappy upstart, and has managed multiply its volume many since the 1990s. But, like any business loaded into a cannon with the word “success” emblazoned on the side, it can’t continue streaming through the clouds indefinitely without encountering some turbulence.
Subaru may be in for troubled times.
Today’s Buy/Drive/Burn trio of unfortunate crossovers was concocted by commenter JohnTaurus. From a time early in the development of the midsize three-row crossover, none of today’s competitors really worked from a sales perspective.
Three unfortunate entries from three different marques. Which one goes home with you?
In a repeat of last year, Subaru of America plans to inflate the price of its 2019 Crosstrek models by a dollar figure that’s small and manageable. Wouldn’t want those buyers to feel used, and with good reason. As the automaker rolls out MSRPs for next year’s physically unchanged models, it’s enjoying record sales for the lifted all-wheel-drive
By placing its Impreza five-door hatch in the time machine and pressing the “AMC Eagle” button, Subaru turned what many first saw as just an interesting alternative and turned it into a juggernaut. Colourful pie charts await.
The WRX has racked up some miles since our last update over a year ago. While the car is still as enjoyable as ever, that doesn’t mean a few new annoyances haven’t popped up. The odometer reads just over 55,000 miles as I type this, so we’re well past the mileage limits for the standard warranty, along with just a few thousand miles remaining for the powertrain warranty.
I’ve only made a few changes to the car, though there’ll be more coming as I try to sort out minor annoyances and feed my habit of making modifications. Overall, the car has proven very reliable, but a few issues crept up along the way that required a warranty repair.
Subaru announced pricing for the 2019 WRX and its big-winged STI variant this week, making special mention that the spicier option will receive a boost in horsepower and performance. It’s something enthusiasts have been clamoring for, but those seeking massive gains will probably be a bit disappointed. The aftermarket is likely to play a part in the lives of many a WRX STI, despite the factory upgrade.
Meanwhile, the more-humble WRX will go mostly unchanged for the 2019 model year. Subaru has said it will persist with the 268-horsepower 2.0-liter boxer engine and symmetrical all-wheel drive system with torque vectoring. However, it does get a new 6.5-inch high-resolution touchscreen with smartphone integration and a rear-view camera.
Those optioning for the “Sport Lineartronic” CVT also get the benefit of Subaru’s EyeSight driver assist suite. But we can’t recommend it over the six-speed manual without feeling a little dirty.
Given my review of this machine earlier this week, today’s selection shouldn’t be too much of a surprise. Not only is it fresh in my increasingly cluttered brain, but I truly do believe the base Ascent represents a good value for money.
So long as you don’t want to tow anything, that is.
Ford’s announcement that it will eventually eliminate every sedan from its domestic lineup has forced the automotive media to consider which automaker will be next to cart theirs off to the guillotine. Due to the growing popularity of crossovers and their inherent profitability, it’s probably just a matter of time until another manufacturer tosses all of its sedans in a burlap sack and drowns them in the proverbial river.
General Motors seems ready to abandon the Chevrolet Impala and Sonic, and Cadillac’s ATS, CTS, and XTS will soon be replaced by two unnamed sedans. Buick’s Lacrosse also looks to be a likely candidate for execution, and rumors exist that Caddy’s CT6 may also be destined for death. However, while rumors swell that American automakers are just years away from from killing the four-door car, Subaru says sedans remain totally relevant.
As a smaller but rapidly growing manufacturer (domestic sales have tripled since 2010), it’s dangerous for the brand to become too reliant on a single segment. If the market suddenly shifts, Subaru knows it’s better not to get caught with its pants down. In fact, it’s almost as if the company’s national manager of product communications, Dominick Infante, is counting on that.
Specialty green models don’t normally end up in lots across the country, at least not initially, and the upcoming Subaru Crosstrek plug-in hybrid is no different.
The resurrected green variant of the wildly popular Crosstrek, which bit the dust following slow sales in 2016, appears late this year as a 2019 model, only this time with real all-electric range and a corresponding plug. It’s a model born of the automaker’s partnership with Toyota, and the Crosstrek PHEV borrows powertrain components from the plug-in Prius Prime. (Whether it’s a direct carryover remains to be seen.)
As your author noted on Twitter the other day, this model seems tailor made to become the darling of hip, achingly progressive enclaves everywhere. While that could one day be the case, four-fifths of U.S. states won’t see the model upon its roll-out.
The three-row crossover field is a crowded arena. Gearheads like us can rhyme off verbatim the critical differences between models. But the Average Joe or Josephine who’s simply trying to buy a machine that’ll ferry the brood? For many of them, it’s like trying to pick their favorite trumpeter out of a college brass band with 50 players.
Subaru’s killer app is, natch, the standard inclusion of all-wheel drive. Will mountain goat levels of traction, a quirky ad campaign, and 19 cupholders be enough to let it play the loudest in a noisy segment?
While a lot of average folks like Subaru, the brand has long been popular with the hippie-dippy demographic. Frankly, it seemed like the company missed a golden opportunity to further solidify its standing with the granola crowd by being a little late on the hybrid front.
However, maybe we’ve categorized the automaker’s consumer base incorrectly — or at least their taste in powertrains. After all, the Crosstrek Hybrid wasn’t an overwhelming success. The model only lasted three years until Subaru decided to kill it off in 2016. But it’s coming back from the dead for 2019, this time as a plug-in — making it Subaru’s very first PHEV.
In December of last year, Subaru and Japanese law firm Ohno & Tsunematsu opened an internal investigation to determine if employees tampered with fuel economy ratings for some of its Japanese-market vehicles. The issue arose in the wake of Nissan and Subaru being faulted for decades of improper final inspection procedures at specific plants. While the issue initially seemed relatively benign, subsequent interviews with Subaru employees resulted in confessions that “certain data with respect to fuel economy and emissions may have been altered” during the course of final vehicle inspections.
What originally appeared to be automotive employees taking bureaucratic shortcuts evolved into something a bit more serious. Subaru recently released the results of the investigation and has admitted to falsifying the fuel consumption data of 903 cars assembled at its Gunma Manufacturing Division and Yajima factory. However, the internal probe only encompasses December 2012 until November 2017. All data from before this period is mysteriously absent.
Interesting, considering the suspect employees claim the figure flubbing probably started around 2002.
The popularity of the Subaru WRX and its larger-displacement STI sibling rival that of free vape coils and Monster energy drinks at a Millennial blogging event. Despite its growing age, owners and would-be buyers seem content with Subaru’s driver-focused all-wheel-drive sedan. There’s plenty of goodwill with this crowd.
As the previous-generation Impreza-based model awaits a new platform and body, it looks like buyers of the 2019 WRX STI stand to gain something that was available only in very limited numbers for 2018. More power.
For some reason, today is all about manual transmissions. Some going, some staying… but most just going.
That’s the world we live in, where consideration must be given to high-tech safety aids, while multi-cog automatics and infinitely cogged CVTs have stripped the stick shift of its secondary attribute: fuel economy.
For Subaru, the Lineartronic continuously variable automatic will soon become the brand’s only choice of gearbox, with one notable — and likely temporary — exception.
It was only a few weeks ago that we told everyone a turbocharged Toyobaru would never happen. Chief engineer Tetsuya Tada said Toyota had built the car it wanted and any manner of forced induction would spoil the recipe, necessitating an entirely new platform. Meanwhile, fans of the 86 have been clamoring for more power like they all suddenly transformed into Tim “The Tool Man” Taylor. Well, they’re all about to utter a resounding uuuuaaagh?!, as the two companies may be starting work on new generation — this one with the brawny might they crave.
Rumored for production at Subaru’s assembly plant in Japan’s Gunma Prefecture, the next 86/BRZ is expected to get an uptick in displacement. So what will supposedly replace the naturally aspirated 2.0-liter?
The next-generation 2019 Subaru Forester, which debuted Wednesday at the New York International Auto Show, looks mighty familiar. That’s because, despite the updated lines, the compact crossover retains the blocky, tall-greenhouse shape of its predecessors.
Subaru flirts with conformity, but never fully succumbs.
Now riding atop the Subaru Global Platform (shares with the Impreza and Crosstrek), the 2019 Forester offers a new trim level, a power boost for the stalwart 2.5-liter flat-four, and greater standard content — especially when it comes to driver assist technology. Unfortunately for brand purists, these standard driver’s aids have eliminated the manual transmission from the Forester lineup.
Yesterday’s teaser of the upcoming 2019 Subaru Forester got me thinking, but not about the Forester. Don’t get me wrong, the Forester’s a good vehicle — a gold first-gen model driven by a buddy tackled moderately challenging terrain with aplomb whenever we’d head to the woods for some gunplay — but for many, it’s not the stuff dreams are made of.
No, I started thinking of the blank space in Subaru’s lineup — the missing models that could fill a niche here and there. If given control of the company’s development team, I know exactly what I’d plunk atop the company’s global platform, and maybe you do, too.
If there’s a great way to piss off Subaru buyers, the quirky Japanese brand hasn’t thought of it yet. Few automakers can boast of Subaru-like annual sales increases, and even fewer can say their customers are more likely to stick with the brand at trade-in time. Actually, only one brand can say that.
Subaru holds the distinction of actually seeing its U.S. sales rise during the recession, and from 2008 to 2017, volume rose by more than 245 percent. One of the models contributing to its success is the unassuming but remarkably capable Forester — a boxy, upright compact crossover with a tall greenhouse and an interior larger than its outside appearance would suggest.
Screwing up the next-generation Forester, which debuts later this month as a 2019 model, could hurt Subaru badly. No surprise, it looks like the automaker is choosing to play it safe.
Is Subaru, a scrappy-but-approaching-the-mainstream automaker, about to ditch the manual transmission? That’s what some are gleaning from comments made by Subaru UK managing director Chris Graham on the sidelines of the Geneva Motor Show this week.
Speaking to Auto Express, Graham mused about the brand’s EyeSight driver-assist technology and Subaru’s desire to include the suite of safety aids on all of its cars. The trouble is, EyeSight isn’t available on Subarus equipped with manual transmissions. If you’re looking for goodies like automatic emergency braking and lane departure warnings, a Lineartronic CVT had best be on your wish list, too.
Graham’s comments point to a Subaru that’s prepared to weaken the bond between driver and car in the name of increased computerized control.
Subaru has been showcasing the Viziv Performance Concept in an effort to build hype for the next-generation WRX since last fall. The automaker even produced a hardcore STI variant to double down on the concept’s current role. However, a large subset of Subaru enthusiasts only care about one thing: finding out when the WRX wagon will return.
Officially, the WRX wagon died when Subaru made the switch to a stubbier hatchback in 2007. To the chagrin of the platform’s fans, the company eventually stopped offering the performance model as a hatchback, too. North America has been in a tizzy ever since, and enthusiasts seeking an AWD performance hatch have been forced to seek comfort elsewhere. Those days might be coming to a close.
Subaru just unveiled the Viziv Tourer Concept at the Geneva Motor Show, giving us a taste of what might be in 2020.
After serving as head honcho of a brand that’s enjoyed 10 consecutive years of sales increases in the United States, Subaru of America CEO Tomomi Nakamura is headed to Japan to work the same kind of magic on the automaker’s global business.
On Friday, Nakauma was tapped as the next president of Subaru Corporation, the multi-armed conglomerate once known as Fuji Heavy Industries. He’s served in that role since 2014. In his place, Subaru of America president Tom Doll takes the biggest office at Subaru of America HQ, making him the first American to hold the position since Subaru took over the U.S. division in the waning days of disco.
It’s now Doll’s responsibility to see that Subaru’s hot streak continues, even in this era of cooling demand and technological disruption.
With his last Ace of Base segment, Matthew Guy got everyone talking about the base Volkswagen GTI S. It went so far as to cause certain members of the TTAC staff to build GTIs over at the Volkswagen website. I didn’t do that, because I was busy ruminating on the difficult choices a Buy/Drive/Burn entry on hot hatches might offer. It’s difficult to write said entry the way I want, because the STI isn’t available as a hatchback anymore. So we’ve got hot compacts today.
hatches grr, compacts, from different manufacturers. One gets purchased, one you borrow, and one burns to the ground. Last time, it became apparent that some of you don’t know the rules, so here are the rules and you should read them before you scroll further. Let’s get speedy.
Subaru’s new range-topping crossover just dropped its pricing list, adding a new entry in the remarkably tight base MSRP battle waged among three-row Japanese midsizers.
The 2019 Ascent, a seven- or eight-passenger crossover with familiar styling and unsuspectingly large dimensions, doesn’t seem worried by the healthy sales enjoyed by its competitors, and certainly doesn’t feel the need to arrive at dealers this summer with a discount tag hanging from its sleeve.
In fact, its base price tops that of three well-established rivals.
If you’re a modern-day automaker without an electrification strategy, you’re in trouble. Not only will you face the global stigma of being truly evil, you might also miss out on the possibility of future sales. Sure, electric vehicles only account for about 1 percent of total domestic deliveries right now, but it’s a growth market, spurred on by political pressure and regulatory action. Some regions, like California, have plug-ins taking up as much as 5 percent of annual car sales.
Subaru needs help, as it doesn’t sell a single electrified vehicle. The brand discontinued the Crosstrek Hybrid, and its only battery-driven plug-in, the long-defunct Stella EV, was sold only in Japan and proved about as popular as VD. While Subaru can certainly build a good car, it hasn’t had the best luck with electric vehicles.
It’s now calling on its “friends” for backup.
The small car-based truck market was an interesting place in the early 1980s. Chevrolet had a hit on its hands with the El Camino, and it caught other manufacturers empty handed. By then, Ford had lost its LTD-based Ranchero pickup, and in its grief turned to a short-lived experiment called the Durango, based on the Fairmont Futura.
Dodge tried this one. The Rampage.
I often joke that not only are we all destined to buy a crossover in the near future, we’ll one day become crossovers. Oh, how the TTAC guys laugh…
Still, it’s hard to avoid the crossovers-are-replacing-cars narrative, as it isn’t some far-out theory — it’s a cold, hard reality. Crossover and SUV market share grows each year as buyers abandon traditional passenger cars in favor of a vehicle that does everything at least marginally.
That said, not every model faces the same rate of abandonment. Certain cars — through a hazy combination of performance, value, nameplate recognition, and other, more nebulous factors — haven’t yet been dropped off on the front steps of the orphanage by their once-loving guardians.
Let’s take a look at some surprisingly healthy performers in the non-premium, non-sports car class. Cars that aren’t declining in popularity, as this analysis isn’t about overall volume. Guess what? None of these vehicles are the Toyota Camry or Honda Accord, two models currently locked in a battle for midsize sedan supremacy (and worthy of their own singular coverage).
Hard to believe, we know, but there’s loyalty and desire to be found elsewhere.
Subaru says it will invest $140 million into its production facility in Lafayette, Indiana, to ensure assembly of the 2019 Ascent goes off without a hitch. The cash will go toward helping the automaker meet the growing demand for SUVs in North America and provide 200 additional jobs for the region.
Subaru of Indiana Automotive (SIA) currently produces the Impreza, Legacy, and Outback. But it’s scheduled to add the Ascent early next year. The investment covers a factory expansion, new equipment, and tooling to support higher production volume.
Subaru went heavy on the family values motif as it rolled out the 2019 Subaru Ascent three-row crossover at the 2017 Los Angeles Auto Show.
The company used models portraying a happy family to show off the Ascent, only with a twist – this fictional family, called the Barkleys, is of the canine variety. Sure, there were actors portraying a happy human family, too, but Subaru was using only dog puns in its presentation.
At this year’s L.A. Auto Show, Subaru will introduce the Ascent, a seven-passenger crossover that the brand is calling the “biggest yet” and “family-sized.” In a market awash with three-row machines, Subaru is one of the few brands not peddling a vehicle that will seat a shift of hockey players plus their driver.
Until then, let’s toss one of Subaru’s current nameplates, the Forester, under our Ace of Base microscope.
In an effort to reduce emissions, Subaru is putting everything on the table in terms of its performance-focused WRX STI.
Keeping in mind your humble author is directly translating an interview given to a Dutch website (an activity which requires all of his brainpower), it seems there’s more than a passing chance that the next WRX STI will deploy some sort of hybrid technology in a bid to maintain its performance creds.
Subaru has talked about re-adding a large-ish machine to its lineup for the better part of a year, starting with a concept at this year’s NYIAS and culminating in a Twitter tweet announcing the model’s debut in L.A. on November 28th.
The name “Ascent” is apropos, accurately describing Subaru’s sales fortunes here in America. Having recorded a half-percent increase in year-over-year sales in October, Subaru can lay claim to 71 consecutive months of yearly month-over-month growth.
Look, I’ll take this opportunity and cop to the fact I spent entirely too much money on aftermarket stereo systems when I was a kid. There is a very good chance, actually, that most of my systems were worth many multiples of the car in which they were installed.
This is why I applaud manufacturers who offer oontz-oontz-oontz levels of tunes as factory options. Subaru did just this on their 2015 WRX and WRX STI. However, it would seem that teenage Matthew was not the only one to haphazardly install speaker wiring, as the Exploding Galaxy has recalled 9,178 Rexys for a fire risk in the factory subwoofer.
Japan appears to be having a problem with its quality control. Nissan Group is conducting updated inspection procedures after details emerged that it allowed uncertified employees to conduct final vehicle checks. However, the Japanese government continues to find issues with the automaker’s practices, forcing it to temporarily suspend new vehicle registrations.
Early reports from an external investigation commissioned by Nissan suggest the certification problem may have begun in 1979.
Subaru faces a similar plight. With Nissan’s inspection issue looming larger than anticipated, Subaru has admitted to following improper procedures for its domestic products. On Friday, the carmaker said final inspections at its main plant have occasionally been handled by employees not listed as certified technicians. The problem has persisted for more than 30 years, according to the manufacturer.
After some light teasing, Subaru unveiled the Viziv Performance Concept in its entirety at the Tokyo Motor Show — showing what is very likely to the next incarnation of the WRX. While that’s not a guarantee, the Viziv’s symmetrical all-wheel-drive, boxer engine, squared taillights, hood scoop, and overall shape appears to be an obvious evolution of the brand’s beloved performance model.
Enthusiasts are likely to be pleased, too. While it was never gorgeous, the WRX has enjoyed ho-hum styling since 2008. Things took a turn for the better after a mid-cycle facelift in late 2009, but even the current generation lacks some of the character of those earlier examples. On the upside, Subaru continued to refine what was essentially a budget automobile with highly desirable driving dynamics.
But if the next WRX can maintain the Viziv’s more extravagant styling cues while also holding onto improved interior quality and performance, well, then this is all very exciting.
The company formerly known as Fuji Heavy Industries is again investing in its safety-related R&D, creating additions to its Bifuka Proving Grounds in Japan. Bifuka is fun to say.
Dubbed the “Advanced Driver Assist Technologies Tracks,” the newest testing sites are said to have been built with the express purpose of developing advanced driver aids. If all of this sounds like future planning for testing autonomous driving solutions, you’re probably not too far off.
Subaru is presently in the midst of a sales boom. As Tim Cain pointed out last week in his Subaru Question of the Day, the company has found fairly recent success selling what are essentially three different variations of the exact same all-wheel drive crossover formula. Customers just go into the dealer and say whether they’d like the extra small, small, or medium-sized version. But long before today’s crossovers, and even the quirky Leone and XT which preceded them, there was Subaru’s genesis.
And the little white Kei car you see before you is the very genesis of which we speak.
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- SCE to AUX The UAW may win the battle, but it will lose the war.The mfrs will never agree to job protections, and production outsourcing will match any pay increases won by the union.With most US market cars not produced by Detroit, how many people really care about this strike?
- El scotto My iPhone gets too hot while using the wireless charging in my BMW. One more line on why someone is a dumbazz list?
- Buickman yeah, get Ron Fellows each time I get a Vette. screw Caddy.
- Dusterdude The Detroit 2.5 did a big disservice by paying their CEO’s so generously ( overpaying them ) It is a valid talking point for for the union ) However , the bottom line - The percentage of workers in the private sector who have a defined benefit pension plan is almost non existent - and the reason being is it’s unaffordable ! . This is a a huge sticking point as to have lower tier workers join would be prohibitive ( aside from other high price demands being requested - ie >30% wage gain request ) . Do the math - can a company afford to pay employees for 35 years , followed by funding a pension for a further 30 years ?
- El scotto Human safety driver? Some on here need a human safety thinker.