Aston Martin Lagonda will be seeing new leadership. Tobias Moers will be surrendering his role as chief executive to make way for former Ferrari CEO Amedeo Felisa.
While the formal announcement was made on Wednesday, rumors about Moers getting the boot had been circulating ever since Aston Martin Racing head Otmar Szafnauer left the company in January after repeatedly butting heads with executive chairman Lawrence Stroll. Szafnauer was said to have resigned, however, reports suggested that the Canadian financier was displeased with his performance. At the time, there were claims that Moers’ head was next on the chopping block.
The Rare Rides series has covered every generation of Aston Martin’s Lagonda four-door except one. In the Sixties, the Lagonda Rapide helped to define the super sedan class: A grand tourer that could sweep four passengers and their luggage across Continental Europe with ease.
Then there was the late Seventies Lagonda, which had a long production run through 1990. Advanced electronically, that Lagonda was too ambitious and generally earned its reputation as a good-looking, expensive disaster. Finally, there was the Lagonda Taraf, a large sedan designed specifically and cynically for the UAE market. It was built to extract maximum dollars from oil barons and the like. Great success!
But between Lagonda Rapide and Lagonda was a missing link. It was called the Lagonda Series I and is the rarest Aston Martin Lagonda ever made. And one is for sale.
We’ve featured several Aston Martins on Rare Rides previously, but have never covered its most recognizable car: the DB5. Designed in Italy, the DB5 was an instant collector’s item when it starred as James Bond’s ride in Goldfinger.
Today’s collection includes all three different DB5 body styles, each rarer than the last.
Rare Rides has featured a couple of fine Lagonda sedans previously. First was the 1980s rectangle designed by William Towns, which miraculously remained in production from 1976 to 1990. Next was the Lagonda Taraf, a super sedan intended only for the oil-flush UAE market.
Today we bring you the genesis of the Aston Martin Lagonda sedan line, the Rapide.
Today’s Rare Ride started out in life as an already very expensive Aston Martin Vanquish. Then it was reworked in a significant way by that Italian house of all things coupe, Zagato. Surprisingly, the Italians resisted painting it Rosso Corso Collezione or whatever, as its owner demanded a nice BRG-adjacent matte color.
Let’s check out this sports wagon shaped Aston Martin.
Aston Martin’s V12 Vanquish was the company’s heavy hitter GT of the 2000s decade. Between 2001 and 2007, just over 2,500 examples of the Vanquish were produced, composed of 1,492 standard 2+2 coupes, and 1,086 of the sportier S version that ditched the rear seats.
Now, a select few customers can have a thoroughly reengineered Vanquish S, created by the man who designed the original.
Sometimes, motorcars of high specification end up off-limits to some markets due to issues relatively outside the manufacturer’s control: funding, distribution, or perhaps regulation. Aston Marton took a different approach with the Lagonda Taraf, and intentionally limited their super sedan to just one market.
Maybe that was for the best.
The Buy/Drive/Burn series has been all about convertibles lately. We started with some $40,000 luxury entries from 2010, then upped the dollar figure with three more from 2009 that asked over $90,000 for the pleasure of their company.
Today we step back in time to the year 2001, and spend even more money. The cheapest drop-top here is over $120,000. Let’s go.
Brits have now been grappling with their Brexit situation for what now seems like an interminable amount of time, with no shortage of digital ink and political hot air spilled about the subject.
Looking past all the posturing, however, a disorderly departure from the EU could contain serious ramifications for companies making products in Britain, and fancy-pants Aston Martin has initiated a contingency plan to handle a “no deal” Brexit. Prepping for a worst-case scenario, the company is stockpiling cars in … Germany.
Aston Martin CEO Andy Palmer isn’t very trusting of his government’s plan to ban all internal combustion vehicles by 2040. The 55-year-old Brit had a few things to say about the UK’s intentions last year, none of them very kind to policy makers.
Since then, it seems he’s grown even more concerned about the legions of old Astons prowling the carriageways of his fair country. With this in mind, the automaker developed a way to “future-proof” emissions-spewing classics and keep them from becoming illicit Red Barchettas sought out by agents of a puritan superstate. You’ll have to hand over your inline-six or V8 first, but don’t worry — you can put it back.
Last year, Aston Martin revealed that its Zagato line would receive a shooting brake variant of the Vanquish, issuing a teaser photo of the model in red. Then the company went silent, leaving many wondering what happened. Apparently there was no reason to worry, as Aston Martin just released a pretty robust series of images highlighting the vehicle’s bold styling.
With this much fanfare, it must be getting close to launch.
The Rare Rides series featured a vintage Aston Martin once before, when we took a look at the luxurious Lagonda sedan from 1984. Today we move forward in history a few years to see a luxurious, large coupe that’s more along the lines of what you’d expect from the Aston Martin brand.
It’s a Virage, from 1990.
British luxury car maker Aston Martin is putting a contemporary face on its company ahead of an initial public offering planned for October. On Monday, the company appointed Penny Hughes to the position of chair — a symbolic act in a slow-to-evolve industry historically dominated by men.
Hughes arrives at Aston Martin with an impressive résumé. Formerly head of Coca-Cola’s UK and Ireland operations, the new chair also served on the boards of Royal Bank of Scotland and telecom giant Vodafone. As it prepares to make 25 percent of its shares public, the increasingly high-profile automaker wants an infusion of fresh blood while remaining tied by the firmest of bonds to its storied history.
Egg spoons fell to the tabletop and kippers went uneaten as noblemen across the land gazed in slack-jawed silence at the new Cullinan [s]SUV[/s] high-bodied car unveiled by Rolls-Royce this morning.
It’s a vehicle so excessive in its dimensions and interior trappings, even long-deceased kings might find it gauche. Or, perhaps, just the right thing with which to ferry their corpulence from one sherry-stained dinner function to another. Polarizing, to say the least. One internet wag remarked that the Cullinan resembled a hearse with a backseat.
Regardless of how you feel about it, no one’s going to deny that Rolls-Royce now stands regally atop the luxury SUV hill, gazing down upon its lesser rivals with contempt. Clearly, the thought of the century-old British automaker pulling this off must have ground Lagonda’s gears, as the recently revived British luxury marque sought to get out in front of the introduction with an announcement of its own.
It seems the rivalry didn’t end after a testy spat earlier this year.
Aston Martin is pretty damn pleased with itself, having just debuted a futuristic and luxurious electric car concept in Geneva — one it says will attract the next generation of ultra-well-heeled motorcar buyers.
The Lagonda Vision Concept previews a real-world car scheduled for production in 2021, with another to follow by 2023. Bearing a re-launched brand name long associated with the Aston marque, this Lagonda coddles its passengers in a Blade Runner-esque shell that’s outfitted like one of those sexy, Roger Moore-era James Bond escape pods. There’s cashmere and silk. Savile Row tailors were brought in to handle the upholstery. Quite simply, it’s the future of motoring, Aston Martin claims, so you’d better get used to it.
Filled with unbridled enthusiasm over his new creation, Aston design chief Marek Reichman got a little personal during an interview with Britain’s Autocar. Let’s just say his target, now aghast, is having none of this nonsense.
Aston Martin is seeking a joint venture in China to ensure a future for itself in the world’s largest electric vehicle market, according to CEO Andy Palmer. The brand has previously stated it wants BEVs to account for roughly 25 percent of its global sales by 2030, with the remaining fleet adopting hybridized powertrains. However, Palmer said those early EVs sold in China may not wear the Aston name.
The automaker has also decided to build the RapidE electric sports sedan, limiting its production to 155 units sometime in 2019. While the model currently exists only as a test mule based on the gasoline-powered Rapide, Palmer claims the finished product will provide Tesla shoppers with what they should have been offered in the first place.
Aston Martin, builder of premium British GT cars, does not sell nearly as many cars as it used to. In fact, Aston Martin’s 2017’s output will fall some 30 percent below the brand’s record volume from a decade ago.
But that’s only part of the story. Aston Martin’s global 2017 volume will be 36-percent higher than it was just last year. Moreover, Aston Martin sales will more than double in the next two years.
Your dreams of an upmarket, V12-powered, British version of the 1996 GMC Yukon GT can be put to bed. The production version of 2015’s Aston Martin DBX Concept will not maintain the concept’s bodystyle.
Production vehicles periodically trace very little back to the concept vehicles that were originally intended to act as previews. Indeed, the defining element of the DBX shown in Geneva in March 2015 is gone. “There are aspects of the car that have changed dramatically,” Aston Martin CEO Andy Palmer says, “perhaps none more so than the fact that it is now a four-door.”
Although the coupe format has been cast aside, Aston Martin’s boss believes the company will not have to trade beauty in exchange for true 4×4-ness. “If Aston Martin wants to survive, it must do a SUV,” Palmer says. And in this era, there are aspects of perceived SUV-ness that simply aren’t compatible with a two-door format.
We’ve got a special treat for you today — this glorious Aston Martin Lagonda from that future dystopia now long past, 1984. And futuristic it was, when you consider this car was sprawled across luxuriously carpeted showrooms beginning in 1976.
So let’s go back in time. Is your leisure suit ready?
The notion of American football being included in a non-pickup automotive advertisement is already ridiculous. I have nothing against the NFL personally. It has an exceptionally broad appeal, but it evokes a sort of blue-collar stars and stripes forever type of pride that makes it a superb platform to promote army recruitment and Ford’s F-150.
So, when I found out that Aston Martin — one of the most sophisticated brands in history — was making Tom Brady the face of its next advertising campaign, I was understandably upset. Not quite catching your girlfriend in the backseat of a Kia with your best friend upset, more like your dad telling you he’s starting an emo band upset. There’s an overwhelming sense of confusion and a pressing urge to do everything in your power to stop it from happening, because you know it’s all an egregious mistake and feel that — deep down — they must realize it, too.
Rumors that Aston Martin is destined for an initial public offering, either eventually or imminently, have persisted ever since former parent Ford offloaded the British luxury marque in 2007.
The brand has come a long way since Ford dropped it off at the orphanage by expanding into new segments, spawning a sub-brand, and entering the non-automotive realms of merchandise and luxury speedboats. As its trajectory increasingly mirrors that of recently spun-off Ferrari, sources claim an IPO is right around the corner.
We’re all used to driving curvaceous V12 sedans, right? Now, how would you react to news that your luxury automaker of choice planned to strip all fossil fuel-related hardware from it just to satisfy some squares with exceptionally strong regulatory powers?
That’s the situation for fans of the Rapide S, which Aston Martin claims is — in AMR guise — the world’s fastest four-door vehicle. Aston claims it just can’t keep building all of these 12-cylinder beauties in Europe’s regulatory environment. For some vehicles, gas has to go. And guess which model takes the first hit?
Aston Martin CEO Andy Palmer promised it at Toronto’s Canadian International Auto Show in February and today he delivered: the psychotic AM-RB 001 hypercar will shed its fax-machine name and henceforth will be known as the Valkyrie. Tremendous.
Oh, and Aston also used the Geneva Motor Show to introduce its own performance brand in the vein of AMG and M, to be called AMR.
Aston Martin is allowing customers to [s]ruin[/s] tailor any of its current models through its updated Q commission service. These bespoke Astons allow shoppers to choose specialty themes or create a completely unique car from scratch. Some of the early results are reminiscent of Bentley’s more interesting factory customizations of the Continental, but Aston Martin seems to be taking it even further.
While much of the new paint and fabrics on offer are absolutely gorgeous, especially those in the aptly named heritage collection, it would be very easy to assemble some of the other collections into a legendary eyesore.
Who loves stick shifts? Aston Martin CEO Andy Palmer loves stick shifts!
In an industry that’s rapidly heading towards autonomous vehicles, “mobility solutions” and other high-tech dreams of a 21st century society, Old World charm is becoming increasingly hard to find. Leave it to a British automaker to take a stand for old technology.
During a speech at the Canadian International Auto Show this morning, Palmer declared his devotion to the antiquated row-your-own transmission, stating that Aston Martin will always keep the three-pedal lifestyle alive.
I am considering adding a fourth car to my family fleet, and I’m seriously weighing the options between a new Ford Mustang GT coupe with a manual or a 2005-2008 (or so) Aston Martin DB9. This would be a car I would drive around 3,000 miles per year.
In anticipation of your first questions, my other cars are a 2004 Honda S2000 AP2, which I plan to keep forever, a 2013 VW Touareg VR6 and an utterly original 1991 Mercedes-Benz 420 SEL (W 126) with just 113k miles. I can afford, within reason, higher ownership costs associated with a luxury GT as long as the engine doesn’t have to come out of the car for service (like seemingly every Ferrari before the 360).
It looks like a DB9 coupe with under 30,000 miles can be had for around $45k or so. I’d love to find a manual gearbox but they are rare.
Please give me three good reasons why I should run to my local Ford dealer and find a ‘Stang. Or not. Thank you!
Even though the DB11 highlights a marked transformation for Aston Martin, there are still a few sexy dinosaurs milling around its factory floors. The Vanquish is one of those dinosaurs and, last November, Aston debuted a 580 horsepower S coupe to keep it from supplicating for its own extinction. This month, the British automaker hacked off its roof to bestow unto us the Vanquish Volante S.
Unless your supercar is completely ridiculous-looking — and Aston’s tasteful examples typically are not — converting one into a droptop is a straightforward way to ruin its grandeur. Fortunately, Aston Martin has a decent track record with convertibles, thanks in no small part to bulging rear fenders and abundance of inoffensive style.
As things get older they gradually become “priceless.” However, before that happens, there is a long period of grotesquely inflated cost mathematically intertwined with the object’s historical relevance.
When Jaguar announced they would resume production on the 1957 XKSS in 2017, they added up the D-Type’s success at Le Mans, Steve McQueen’s seal of approval, the car’s extremely limited numbers, and the tragic production-ending fire at the Browns Lane factory. A continuation car dripping with so much historical mystique wasn’t going to go cheap. Jaguar sold the nine “new” cars at $1.5 million each.
Aston Martin’s DB4 GT has a similar allure. It’s a low-production high-performance version of an already coveted classic. Even if you are filthy rich enough to own one, it probably exists in a temperature controlled garage next to other massively expensive vintage automobiles you dare not drive. Well, sixty years after being first introduced, Aston Martin plans to build twenty-five new track-only continuations of the DB4 GT.
Cue the yacht rock.
Aston Martin’s latest offering isn’t a curvaceous, high-performance car. Nor is it an SUV. It’s a boat, and a nice one at that — but it’s also a gamble. The British automaker wants to squeeze money out of previously untapped markets, starting with the boaty set.
After this, the sky’s the limit.
The Aston Martin Cygnet was just the beginning.
For those who thought the luxury automaker’s now-defunct rebadged Toyota city car was a weird idea (and that includes just about everyone), just wait. Aston Martin is now eager to sell you anything — your clothes, your baby stroller, and even your house.
Of all the Bond movies, there’s no doubt Goldfinger is the most iconic. Glamorous women, exotic locales, evil (and expendable) henchmen, nifty gadgets galore, and cars, cars, cars.
The 1964 film created the template for the movie franchise, and provided us with timeless images of vehicles we’ll probably never own in places we’ll probably never drive.
The man behind the movie, director Guy Hamilton, shuffled off this mortal coil yesterday at the age of 93. Though his career includes such classics as The Third Man, we can’t remember that film containing an ejection seat-equipped Aston Martin.
TTAC News Round-up: Daimler Sets GPS to Poland, Porsche Execs Get Off, and Self-Driving Rules Coming
Mercedes-Benz parent company Daimler is getting cold feet about opening a factory in Russia, and thinks it might just skip a little bit west.
That, two Porsche executives avoid the Big House, the NHTSA wants autonomous rules post-haste, Volkswagen seeks a quick way out of trouble, and Aston Martin wants an F1-inspired moonshot … after the break!
Gearing up to sell its own four-door, all-electric sedan in a couple years, Aston Martin CEO Andy Palmer told well-heeled listeners in Monterey, California that Tesla’s “Ludicrous Speed” was plain ol’ dumb, Automotive News reported.
“We don’t do Ludicrous because Ludicrous speed is stupid,” Palmer said.
(But selling a variation of a four-door Aston Martin that’s been on sale for 6 years with a 200-mile range for $200,000 to $250,000? That’s genius.)
The latest rumor to involve Formula 1 also involves a former Nissan executive and one of Britain’s most recognized marques.
A report from Autocar sees former world champion team Red Bull ditching their troublesome Renault power units and switching to Mercedes motivation with an Aston Martin logo painted on the air box of the single seater.
And there might be some truth to it.
Bugatti Veyron 16.4 Grand Sport Vitesse, $2.4 million
It’s impossible to visit Manhattan without noticing wealth and privilege. Though I’m loathe to use the P word as it’s been corrupted by politics, how else can you describe someone driving a S Class Mercedes-Benz with “MD” New York license plates other than as affluent and expecting special treatment from parking enforcement that won’t be extended to some zhlub from Jersey in a Camry?
New York City generates so much wealth that the people there can afford the opportunity and real costs involved with insane traffic, general congenstion and expensive infrastructure. I guess it shouldn’t be surprising, then, that the New York International Auto Show is where car companies go to show off their goods from the top shelf.
First Bentley, now Aston Martin wants an SUV for their lineup, with plans to team up with Daimler to make that vision reality.
The penultimate set of bends along the road course at Atlanta Motorsports Park, located in God’s own country about an hour outside of the big city, is a serpentine testament to all of the things that make motoring exciting. Triple-digit speeds approach quickly. The checkered start line quickly becomes a blurred memory. Warm tires grip the tarmac as beads of perspiration mount for the upcoming lap.
A quiet and unnoticed getaway is hardly a fait accompli in the auto-centric city of Los Angeles, where street-parked Italian exotics are a given, and even the peons seem to manage to procure a Mercedes-Benz C-class.
The task is made especially difficult when your getaway car is an Aston Martin DB9. But not for any of the obvious reasons.
If you are an automotive journalist who socializes with people who don’t have a bizarre fascination with the automobile and its associated trivia (there’s not many of us, believe me), you will inevitably be asked a few stock questions at parties. Among them;
1) Wow, you have the best job in the world, don’t you? (The answer is, no, not really, but working at TTAC is great)
2) What’s the fastest you’ve ever driven? (The answer is, 30 thousand, 100 million)
This article answers another common question – “What do you think of (insert car here)?”, and more specifically, what happens when expectations and reality are not the same.
I know someone who’s been in the fashion biz most of her life. Her affinity with handsome male models is not surprising, yet her insistence–a “shush” sound accompanied by a finger on their lips–that the Eye Candy refrain from voicing their opinions definitely got me thinking. Perhaps beauty and critical thinking are two circles that rarely intersect in the Venn Diagram of life?
True dat, since I can’t remember a day when Aston Martin’s historically gorgeous automobiles weren’t trampled by the performance of neighboring Jaguars or the German and Italian marques. And with the Rapide sedan, we have another stunning Aston Martin to admire. Shush!!!
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- Cha65689852 To drive a car, you need human intelligence, not artificial intelligence.Unfortunately, these days even human brains are turning into mush thanks to addiction to smartphones and social media.
- Mike1041 A nasty uncomfortable little car. Test drove in 2019 in a search for a single car that would appease two drivers. The compromise was not much better but at least it had decent rear vision and cargo capacity. The 2019 Honda HRV simply was too unforgiving and we ditched after 4 years. Enter the 23 HRV and we have a comfy size.
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