As in the United States, Europe and Japan, Saudi Arabia is now mandating new vehicles be more fuel efficient. Like the U.S., however, the Saudis will put the onus on the automakers without raising a cent on fuel prices.
Green Car Reports says as part of the 2012 Saudi Energy Efficiency Program, new vehicles on sale will receive a fuel economy label beginning in August, followed in late 2016 with a mandate to follow fleet-average targets; the target for 2020 is 28.2 miles per gallon, lower than the 40 mpg mandate for that year in the U.S.
The reason for all of this is because energy use in the kingdom is rising at a rate of 4 percent to 5 percent annually as a result of economic growth, though the increases are outpacing said growth.
Other proposals include the possibility of a Cash For Clunkers program, temporary mass transit solutions until permanent transit offerings open to the public, and improvements to heavy-duty vehicles such as aero and no-idling mandates.