#LandRover

My childhood was a bit different than most kids. My mother informed me that when I was 4 years old I didn’t know a cow from a sheep, but I knew the make and model of just about every car on the road.

For that, she was pissed at my father, who would read car magazines to me — not children’s books. It was his insistence to watch things like Camel Trophy and Formula 1 races, and not a soccer games, that has sculpted me into the car nut I am today.

And it was his influence and experience that led me to believe that a certain brand makes the best four-wheel drive, by far.

The head of Jaguar Land Rover’s operations in the U.S. said the automaker will stick with its plans to rollout diesel engines for its cars, including the Jaguar F-Pace next year.

Automotive News reported that CEO Joe Eberhardt said at a Detroit luncheon the automaker was “very confident” in the technology for its diesel cars.

“We are convinced of the benefits of diesels from a fuel economy and from an all-wheel drivability perspective, and that hasn’t changed,” Eberhardt said, according to Automotive News.

For the 11th-consecutive year, Porsche topped J.D. Power and Associate’s Automotive Performance, Execution and Layout (APEAL) study, which measures owners’ satisfaction with their new car.

The study surveyed 84,000 new car owners 90 days after their purchase to determine their satisfaction with their purchase. Porsche topped the list, just ahead of Jaguar, BMW, Mercedes-Benz, Audi and Land Rover.

So in other words, “Owners Pumped About Paying A Lot for Really Nice Cars.”

As fellow automotive scribe Murilee Martin outlined the rules to me, I could only picture it one way: “That sounds like Black Friday meets a roller derby.”

All-you-can-haul days at the junkyard were outlawed in California for good reasons, he said. People kept hurting themselves hauling engines or whatever, and sued the junkyards.

People use hoods as makeshift wheelbarrows and haul hundreds of pounds of radios, he added.

“I have to see this,” I said.

Land Rover, just after building its two-millionth Defender (pictured), looks to be extending final production of the go-anywhere utility into January of next year.

According to Automotive News Europe, the manufacturer will extend production of the Defender and increase production before the new best-before date to meet renewed demand, the company said a statement.

Fiat Chrysler Automobiles earned the top spot overall in an annual survey of new car quality.

Strategic Vision, a San Diego-based research firm, ranked FCA No. 1 for the first time since the company began measuring customer satisfaction in 1995. Last year, Kia earned top honors.

FCA had six cars that topped their respective segments, including the Fiat 500 and 500e; Dodge Charger, Challenger and Durango; and, the Jeep Wrangler Unlimited.

More and more automakers are looking at exotic locales to produce their wares (us Canadians can consider Mexico exotic thanks to its ice-free beaches) as they expand their brands and explore in-roads to untapped markets.

For Jeep, that means investing in a shared money-printing press with an unlikely partner: Tata, the parent company of Land Rover. FCA will put $280 million USD into joint venture Fiat India Automobiles Private Limited which, since 2007, has solely produced Fiat models.

Land Rover USA sales jumped 19% to 5,382 units in May 2015, the fifth month out of the last six that Land Rover volume has crested the 5,000-unit barrier. Land Rover accomplished that feat just once in the previous twelve months.

More interesting than the brand’s surge – sales are up 25% year-to-date – is the fact that Land Rover shot off to a record start in 2015 with little impact from the LR2-replacing Discovery Sport.

As many of you know, I drive a Range Rover, which is a giant, gas-slurping SUV that simultaneously kills babies and harms small animals. This is a horrible vehicle, according to the majority of people I meet, and because of it, I’m always being judged for having more car than I “need.” It is, after all, overkill.

Right?

“When I see a Range Rover on the street, my blood boils, because we should be able to do a thing like that,” quoth the great Sergio, “And we will.” Say what you like about the leadership Chrysler has had since the days of the AMC/Renault Alliance, but with this comment about the need for a grander Cherokee, if you will, the maximum leader of FCA has shown that he understands the Jeep brand, and its role in America, less than any of his predecessors.

With CUV sales surpassing those of their sedan counterparts, it should be no surprise every manufacturer is trying to get in on the high ride height action. Land Rover, virtually absent from the hot CUV segment, has finally released the all-new Discovery Sport to replace the dated LR2. The new Disco Sport is first vehicle in what will become a family of Discovery SUVs, all styled similarly with cues to the big Range Rover, but differing in size.

Land Rover USA reported more than 1000 Range Rover sales in each of the last six months and in eight of the last nine months. Year-over-year volume has now increased in four consecutive months as well as in seven of the last eight months.

But it was the month of March in particular that drew special attention to U.S. sales performance of one of the world’s best known high-end SUVs.

Land Rover reported 1996 Range Rover sales in America in March 2015, a 151%, 1202-unit year-over-year increase.

Come on, China. We know you can design a car on your own.

Though Bentley and Rolls-Royce are adding ultra-luxury SUVs to their collections, Jaguar Land Rover has no plans to put one above Range Rover.

For anyone who mourned the demise of the Nissan Murano Cross Cabriolet, Land Rover has you covered.