Smart's Savior: The Nissan Versa (or Micra?)

Edward Niedermeyer
by Edward Niedermeyer
smart s savior the nissan versa or micra

With sales of its aging city car circling the toilet, Roger Penske’s Smart USA has reached a deal with Nissan to sell a Smart-branded version of a Nissan-developed four-door B-segment car, likely the Versa. Though Penske’s organization apparently pushed for and announced the deal, and the model will be exclusive to the US, the Detroit News calls the move “part of the growing cooperation between the Renault-Nissan Alliance and Daimler AG.” Penske says

We are proud to be a partner with both Daimler and Nissan, two companies focused on bringing high-quality, fuel-efficient products to the U.S. marketWith the five-seat, American-size Smart coming from Nissan, the forthcoming Smart ForFour (which Daimler is developing in partnership with Renault) seems unlikely to make a stateside appearance. This despite considerable cost reductions compared to previous Smart models by co-developing with Renault, creating a modular platform with common engines, and building the ForFour in Eastern Europe. After all, you can can work all you want to make a make a European car cheaper, but rebadging a Mexico-built Japanese model will always be cheaper. Besides, Americans won’t know the difference… right?

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3 of 18 comments
  • Philip This raises two questions for me:[list=1][*]What happens to all of the chargepoint that we have installed at our homes? Do those all have to be replaced?[/*][*]What happens to all of the billions of dollars from the federal government being spent on non-tesla ports at wal-marts and pilot service centers? [/*][/list=1]
  • FreedMike I didn't know the 318 was made in anything but that ugly hatchback style.
  • Jkross22 Good for the seller selling at the right time. I don't see 7 grand here for a 30 year old 318i, but as the late John Candy said, "You don't make any calls, you don't make any sales."
  • Analoggrotto For Tesla owns the entire universe, General Motors is allowed to have part of the heavens on earth, but only true Tesla owners, the first and true followers of Elon Musk will see the purest of Elysium.
  • Probert The only extra port I see happening is a V2G outlet. I don't think the Tesla port supports this. To have both CCS and Tesla would involve masses of cabling and expense that would be absurd in a game of nickels and dimes.