Category: Trucks

By on June 17, 2016

2016 Ram 1500 Tradesman 4x4 EcoDieselAt this moment, according to AutoTrader and Cars.com, there are fewer than three dozen new Ram 1500 EcoDiesel Tradesman 4×4 Regular Cab pickup trucks available in the United States.

That’s right, of the roughly 8,000 Ram EcoDiesels and nearly 80,000 Ram 1500s available in the United States, there are approximately 30 available in a traditional working pickup truck format: diesel power, two doors, long box, base trim, four-wheel drive.

This is no slight on Ram or Fiat Chrysler Automobiles’ dealers. They’re simply responding to the market’s demands.

You, by which we mean the truck buying collective, don’t want real trucks. So you can’t have one. Because it’s highly unlikely you can find one, because dealers know you don’t want one. Read More >

By on June 16, 2016

Chevrolet vs. Ford rock drop

After watching General Motors drop 825 pounds of rock into the beds of a Chevrolet Silverado and a Ford F-150, I wasn’t caught up in fairness or relevance or with the advertisement’s status as a marketing stunt. Some observers asked whether GM crossed an unwritten line shared by Detroit’s cross-town truck rivals, as if in a year when presidential candidates toss deeply personal insults around like water balloons at a summer picnic a pickup truck critique would be over the line.

To me, it simply seemed clear from the moment of the ad’s YouTube launch that the Chevrolet Silverado’s apparent toughness advantage would be more frequently viewed than a traditional truck commercial. As of this writing, Chevrolet’s YouTube channel has racked up 4.4 million views with “Silverado Strong: Steel Bed Outperforms Aluminum Bed,” ten times more views than the channel’s 22 previous ads have generated in the last month, combined.

The Silverado could use the increased attention. U.S. sales of GM’s best-selling model line are flat despite a six-percent sales increase in the truck market so far this year. Read More >

By on June 13, 2016

2014 Toyota Tundra 1794 CrewMax

Pulitzer Prize-winning writer Dan Neil fairly torched the 2016 Toyota Tundra CrewMax in a recent review for The Wall Street Journal’s Rumble Seat.

“It is not the strongest, the swiftest and definitely not the most fuel efficient,” Neil wrote in a particularly stinging paragraph which began by Neil calling the Tundra, “not the most technically advanced truck on the market.”

The Tundra faithful, not particularly numerous at the best of times relative to rival Detroit nameplates, is an ever more compact group of individuals. With each passing month, America’s truck buyers make increasingly clear that they heartily agree with Dan Neil. Read More >

By on June 12, 2016

Honda Ridgeline Rock Drop

You may’ve noticed an ad campaign by General Motors touting the toughness of its steel cargo bed in comparison with Ford’s aluminum cargo hold. The Chevy came out battered and bruised, but Ford’s aluminum-bodied F-150 incurred multiple lacerations. GM, in its comparison, proclaimed itself the winner.

Then late Friday, a plucky upstart called Honda (you may know the company for its motorized bicycles and electrical generators), threw massive shade on the Detroit rivalry using the same test.

Read More >

By on June 10, 2016

2016 Chevrolet Express 2500 Cargo Van

To keep up with demand for its midsize pickups, General Motors signed a deal to have Navistar International Corp. take on the task of assembling its commercial vans.

The agreement, released yesterday, will see Navistar assemble the Chevrolet Express and GMC Savana in a Springfield, Ohio plant starting early next year. Booting the vans out of GM’s Wentzville, Missouri plant frees up capacity to build more Chevy Colorado and GMC Canyon pickups. Read More >

By on June 1, 2016

2017 GMC Sierra Denali 2500HD

GMC’s got a secret, but it’s keeping it hidden under the hood of its 2017 Sierra Denali 2500HD for now.

The company released photos today of the their updated heavy-duty pickup, and made sure everyone noticed the functional hood scoop above its massive grille. Read More >

By on May 28, 2016

Budweiser beer

They say that any accident that results in zero injuries is a good one, but Detroit-area residents trying to beat Memorial Day Weekend traffic on Friday probably didn’t feel that relief.

Huge backups were reported west of the city after Interstate 96 was shut down for a heartbreaking reason. It was enough to make normally stoic fire officials pause as they considered what had been lost. Read More >

By on May 26, 2016

2015 Chevrolet Silverado Rally Edition

It looks like Mexico couldn’t handle the demand.

After sending some of the production of its light-duty trucks south of the border in 2013, General Motors will soon begin assembly of the Chevrolet Silverado 1500 crew cab in Flint, Michigan, according to MLive. Read More >

By on May 18, 2016

2018 Jeep Wrangler Spy Shot Crop

The arrival of a new Jeep Wrangler is always something to get excited about, and today we have the special treat of seeing the newest iteration of the off-roader before its official debut sometime next year.

Granted, this Wrangler prototype is still shrouded by camo, but seeing its new angles and dimensions is handy.

Read More >

By on May 13, 2016

2015 Ram 1500 EcoDiesel HFE, Image: FCA

You know the world is a bit upside-down when master wordsmith Jack Baruth spins a web so tight in favor of the EPA and CARB that even the Best and Brightest can’t see through it.

Jack makes a valid point today: light-duty trucks, especially those of the diesel variety, are often driven by people who don’t need the capability that those trucks provide. It’s those diesel pickups that spew tons of particulates and NOx into the atmosphere, both of which are harmful to human health. Goodbye, he says to the light-duty diesel truck, before we turn into Europe. Turbo-fed gasoline engines offer just as much torque as their diesel-powered brethren, he exclaims. There’s no need to buy an $80,000 phallus extender. What do you think of this twin-turbo V6 Raptor?

However, Mr. Baruth stopped just short of saying recreational use of light-duty diesel trucks should be outright banned, instead offering up a solution that’s analogous to gun control.

Read More >

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