#Sales

Two Honda plants in Indiana and Ohio bear the brunt of a decision made last spring to tap the brakes on Civic and Accord production. At the start of the month, Honda of America suspended the second shift on one of two lines at Ohio’s Marysville Assembly Plant, the result of flagging sales that show no signs of reversal.

While Honda categorizes the move as temporary, the second shift’s return will have to wait “a few years.”

The equinox, which arrives dutifully every spring and fall, represents a harmonious balance between day and night, light and darkness, but it also signals a return to the imbalance that reigns for the remainder of the year. For Chevrolet’s perennially popular Equinox crossover, current production rates are not harmonious with what GM expects to come.

Which is why the automaker plans to throttle back on building, both south of the border and north of it. Plants in Mexico and Canada will see a production haircut following some crystal ball action on the part of the company.

Unlike the botched launch of Ram’s new-for-2019 1500 pickup, General Motors from the very outset planned to release its equally new full-size trucks in dribs and drabs. Sales have taken a hit as the automaker focused first on lucrative crew cab models, recently boosting production of the popular bodystyle, as well as that of the arguably more attractive High Country trim. Next comes regular and double cabs, while the polarizing, new-for-2020 Heavy Duty models just went on sale.

As headlines shout about GM’s shrunken truck market share, the automaker claims profits from its revamped models are just fine. Sales will follow — just you wait, GM says.

It’s tough to gauge the state of car sales in America on a monthly basis these days. The entirety of the Detroit Three have moved to a quarterly reporting system, leaving a gap the size of a ‘70s land yacht in this month’s numbers.

Still, we press on. The remaining manufacturers are still reporting each month — for now — which gives us at least a partial picture as to the lay of the land. Many brands enjoyed a month-over-month increase in July but the year-to-date results are a bit of a mixed bag.

Keen to expand into new segments and redefine itself as an auto brand, Aston Marin is now a publicly traded company with a crossover vehicle on the horizon. The plan, established by CEO Andy Palmer and about as novel as dirt, was due for a checkup last week. Sadly, the automaker was not released with a clean bill of health. Aston reported a pre-tax loss of £78.8 million ($92 million) in the six months ending in June.

Speaking with the media, Palmer argued that the company had done well in the first quarter but claimed economic conditions and dwindling dealer interest had hurt the business in Europe, the Middle East and Africa. The United States performed comparatively better — possibly due to the marque bringing on Tom Brady as a brand ambassador, even though at least two of the cars built with the athlete’s name on them have already passed through the secondhand market $100,000 below sticker. Unfortunately, minor victories weren’t nearly enough to keep the firm’s share price from tumbling downward like an allegedly deflated football.

Unlike Ford, which plans to put its sole remaining four-door passenger car underground by 2021, General Motors’ Chevrolet division is not quite ready to kiss the sedan goodbye.

While the automaker did cull its compact Chevrolet Cruze earlier this year (sparking a wail of grief from a certain writer whose year-old daily driver now bears an defunct nameplate), and while the Chevy Impala is also scheduled to bite the dust come January, the long-running Malibu is said to have at least a few good years left in it.

“Nissan will not offer the Rogue Hybrid for model year 2020. We will continue to focus efforts on the best-selling Rogue and new 2020 Rogue Sport,” said Nissan spokesperson Kevin Raftery following the release of a 2020 Rogue pricing sheet that omitted any mention of a hybrid. Raftery did not disclose how many Americans actually took home a Rogue Hybrid during the model’s brief lifespan.

As you read last week, Nissan is busy sharpening its axe, ready to chop the company back to sunnier balance sheets. Some 12,500 positions, or more than 9 percent of the automaker’s global workforce, are poised to disappear as Nissan attempts to recover from a serious slump.

News of the cull came on the heels of a dismal first-quarter earnings report in which the company revealed a net income loss of 94.5 percent. Its operating margin? A prosciutto-thin 0.1 percent, down from 4 percent a year earlier. Something needs to give.

What will give are jobs, a lot of them, and numerous car models — roughly 10 percent of the brand’s global lineup by 2022, the automaker said. Most of those models will be el-cheapo offerings in developing markets. As for sales, the automaker finds itself sliding in a major market where bright points of light are hard to find.

Let’s search for those stars.

As automakers connect more vehicles to the internet and install app-based shops into the dashboard, we’ve become increasingly worried with in-car marketing annoyances and the prospect of companies hiding content behind paywalls. Our concerns turned out to be valid.

BMW has decided that it will charge customers an annual subscription fee if they want to utilize CarPlay in its latest models. Odd, considering most other automakers have been trying to get the platform inside their cars as standard equipment. However we’re betting that changes unless BMW gets a healthy dose of criticism.

Today marks the first entry into a two-part Question of the Day series where we’ll step back in time. The purpose of the journey? To fix the mishaps committed by automakers. First up are the missed opportunities.

Ford Motor Company’s Oakville, Ontario assembly plant will soon see a reduction in manpower, according to the union representing Canadian Detroit Three autoworkers. The looming changes represent the latest blow to that country’s fragile car building presence.

For Ford, the cuts outlined by Unifor Local 7070 president Dave Thomas in a web post this week are an inevitable consequence of evolving lineups and consumer tastes. The company can’t build the Ford Flex forever.

Automotive retail sales in China rose slightly last month, representing the first uptick in volume over the last year, according to Bloomberg. But those gains were the result of a nationwide fire sale of backed-up inventory that dealers were tired of seeing clutter up their lots. Officially, the China Association of Automobile Manufacturers (CAAM) says the new vehicle market still kind of sucks.

For June, wholesale deliveries of new passenger vehicles fell 7.8 percent to 1.73 million units. That’s twelve straight months of negative growth.

Surprising exactly no one, Americans continue to snap up light trucks and SUV apace, driving manufacturers like Subaru to month-over-month gains in June. In fact, the Exploding Galaxy is continuing a remarkably torrid sales streak, chalking up 91 consecutive months of year-over-year growth. The beauty of all wheel drive, indeed.

That rumbling you hear are Chevrolet execs jumping over furniture to try and comprehend their sudden relegation to third place in the perpetual fight for pickup truck supremacy. Through to the end of June, Ram has trounced Silverado to the tune of about 50,000 units.

Ooooh; don’t you hate that burning smell?

Thanks to the increasing popularity of its two most affordable models, 2019 appears to be the year in which Volvo’s U.S. operations will appear firmly and solidly back on track.

For the first time since 2007, Volvo is set to sell more than 100,000 vehicles in the United States. At the current 6 percent growth rate, Volvo is on track for a 12-year high. 60 years since the Swedish brand landed in America, and nearly a decade since its U.S. ownership phase ended at the hands of Ford, the now Chinese-owned marque is on the ascent for very much the same reason it was when setting sales records in 2004.

A mix of popular utility vehicles and growth from its entry-level models.

Due to weakening new-vehicle sales, the United States was staring down the barrel of near-record inventories a couple of months ago. Encouraged by the factory to ensure their lots were filled with the latest wares, dealers have watched their margins evaporate as employees and customers drowned in the sea of metal parked out front.

While still uncomfortably high, U.S. inventories started creeping back down in May. By the end of the month, the number of vehicles waiting to be adopted fell below 4 million for the first time since the beginning of 2019.