Sales Roundup: Ram Beats Up On Chevy, Korean Brands Rake In Dough

Matthew Guy
by Matthew Guy
sales roundup ram beats up on chevy korean brands rake in dough

Surprising exactly no one, Americans continue to snap up light trucks and SUV apace, driving manufacturers like Subaru to month-over-month gains in June. In fact, the Exploding Galaxy is continuing a remarkably torrid sales streak, chalking up 91 consecutive months of year-over-year growth. The beauty of all wheel drive, indeed.

That rumbling you hear are Chevrolet execs jumping over furniture to try and comprehend their sudden relegation to third place in the perpetual fight for pickup truck supremacy. Through to the end of June, Ram has trounced Silverado to the tune of about 50,000 units.

Ooooh; don’t you hate that burning smell?

A note about GM and Ford numbers: thanks to their new reporting practices, and since June marks the end of a quarter, the YTD numbers are accurate as per The General’s and the Blue Oval’s own figures. In terms of individual nameplates, it is worth noting that Blazer has sold 11,772 in Q2, a number that nearly outstrips the Camaro. We’ll be keeping an eye on it to see how the sporty and ‘spensive crossover does when the end of Q3 rolls around.

As for the pick’em up truck race, It is generally a foregone conclusion that the F-Series will lead the pack, though we won’t know that detail until tomorrow when Ford holds its sales call. Infuriatingly, the Blue Oval is increasingly marching to the offbeat of their very own drummer. [edit: Ford’s numbers added; noon, July 3] Such is their prerogative. Combined, the Silverado and Sierra counted for 352,866 sales compared to Ram’s 299,480.

The key to Ram’s success? Selling the new and old truck side by each doesn’t hurt, especially since they generally trade at very different price points. It is also suggested that Ram is layering on incentives like gravy. There’s also the matter of GM’s interior being ill-received in most corners of the internet compared to Ram’s lavish cabins. According to numbers from Kelly Blue Book, Ram has topped Silverado every month since Q4 of last year.

Elsewhere, Toyota and Nissan both slipped in the first half of 2019, ringing up declines of 3.1 percent and 8.2 percent, respectively. Mazda’s also off by a shocking 15.5 percent so far this year, representing about 25,000 cars vanishing from the corporate balance sheet. The Korean duo of Hyundai and Kia are healthy, as is the Genesis brand now that they’ve sorted out various and sundry supply problems. Look for that brand to continue to grow once they get a few crossovers into their showroom, a product development that should happen within the next twelve months.

There was one less selling day in this June compared to last year.

[Image: FCA]

Join the conversation
2 of 61 comments
  • Jeff S Jeff S on Jul 03, 2019

    I don't think I exaggerate, maybe you have a different opinion which you are entitled to. I assume with a name like Sierra that you buy and drive GM products, I have as well over 40 years along with some Fords, Chevies, a Chrysler, and some Japanese. GM has messed up a product that is their bread and butter. The Sierra is somewhat nicer than the Silverado. GM needs to at the very least improve the front of the Silverado and improve their interiors sooner instead of later.

  • DeadWeight DeadWeight on Jul 08, 2019

    HAHAAAHAAAAHAAAAAAHAAAAAHHHHAHAAAAAA!!! Guangzhou-Guadalajara Motors LLC funny! The Silverado and Sierra are Chinesium grade rolling dumpster fires full of Guangzhou-Guadalajara Motors (GM) IF YOU CAN’T MATCH OIR LOWEST COST PARTS SUPPLIER OUT OF CHINA LOWEST BID ON ANY PART THEN DON’T BOTHER SUBMITTING A BID parts and circa-2009 plastic-fantastic interiors. RAM is going to continue to kill Chinerado and Mexierra to the point Guangzhou-Guadalajara twins will never recover (Mid Cycle Refresh will be a wet, humid fart). Mary Barra be buggin’. 短的;近的;矮的;短期的;短暂的;简短的;少量的;简短地;突然扼要 段落;短评;将…分段;分段落;写短评段落 Sree USA in your Guangzhou Motor (GM) Dong Yue LLC Chebroret Chinarado! Interior parts and a textures and all components pride of Dong Yue LLC, Industrial Zone D17, Factory No. 3. SAIC Guangzhou deeply values lowest cost bidder parts supplier status with GM North America! We a most a ra parts and put for General a Motors Chebroret Chinarado! Tanks for a hepring Peoples Repubric of China become dominant rivarl to a USA, GM!

  • Max So GM will be making TESLAS in the future. YEA They really shouldn’t be taking cues from Elon musk. Tesla is just about to be over.
  • Malcolm It's not that commenters attack Tesla, musk has brought it on the company. The delivery of the first semi was half loaded in 70 degree weather hauling potato chips for frito lay. No company underutilizes their loads like this. Musk shouted at the world "look at us". Freightliners e-cascads has been delivering loads for 6-8 months before Tesla delivered one semi. What commenters are asking "What's the actual usable range when in say Leadville when its blowing snow and -20F outside with a full trailer?
  • Funky D I despise Google for a whole host of reasons. So why on earth would I willing spend a large amount of $ on a car that will force Google spyware on me.The only connectivity to the world I will put up with is through my phone, which at least gives me the option of turning it off or disconnecting it from the car should I choose to.No CarPlay, no sale.
  • William I think it's important to understand the factors that made GM as big as it once was and would like to be today. Let's roll back to 1965, or even before that. GM was the biggest of the Big Three. It's main competition was Ford and Chrysler, as well as it's own 5 brands competing with themselves. The import competition was all but non existent. Volkswagen was the most popular imported cars at the time. So GM had its successful 5 brands, and very little competition compared to today's market. GM was big, huge in fact. It was diversified into many other lines of business, from trains to information data processing (EDS). Again GM was huge. But being huge didn't make it better. There are many examples of GM not building the best cars they could, it's no surprise that they were building cars to maximize their profits, not to be the best built cars on the road, the closest brand to achieve that status was Cadillac. Anyone who owned a Cadillac knew it could have been a much higher level of quality than it was. It had a higher level of engineering and design features compared to it's competition. But as my Godfather used to say "how good is good?" Being as good as your competitors, isn't being as good as you could be. So, today GM does not hold 50% of the automotive market as it once did, and because of a multitude of reasons it never will again. No matter how much it improves it's quality, market value and dealer network, based on competition alone it can't have a 50% market share again. It has only 3 of its original 5 brands, and there are too many strong competitors taking pieces of the market share. So that says it's playing in a different game, therfore there's a whole new normal to use as a baseline than before. GM has to continue downsizing to fit into today's market. It can still be big, but in a different game and scale. The new normal will never be the same scale it once was as compared to the now "worlds" automotive industry. Just like how the US railroad industry had to reinvent its self to meet the changing transportation industry, and IBM has had to reinvent its self to play in the ever changing Information Technology industry it finds it's self in. IBM was once the industry leader, now it has to scale it's self down to remain in the industry it created. GM is in the same place that the railroads, IBM and other big companies like AT&T and Standard Oil have found themselves in. It seems like being the industry leader is always followed by having to reinvent it's self to just remain viable. It's part of the business cycle. GM, it's time you accept your fate, not dead, but not huge either.
  • Tassos The Euro spec Taurus is the US spec Ford FUSION.Very few buyers care to see it here. FOrd has stopped making the Fusion long agoWake us when you have some interesting news to report.