Category: Sales

By on March 8, 2017

2017 Buick LaCrosse - Image: Buick

In 2016, as General Motors launched an all-new Buick LaCrosse for the 2017 model year, sales of the LaCrosse fell to an all-time annual low.

But wait a second. Transition years are difficult for any model. Clearance of the outgoing model ends, production of the new model is ramping up, availability at dealers is limited, and the product mix is often skewed toward less affordable models.

Nevertheless, cognizant of the fact that 2016 wasn’t likely to be a great year for the Buick LaCrosse, it’s still easy to declare that 2016 was an awful year for the Buick LaCrosse. Sales were 70-percent lower last year than in 2005, when U.S. LaCrosse sales peaked. Even compared with 2014, U.S. LaCrosse sales were nearly chopped in half in 2016.

And at the current pace, 2017 will be much, much, much worse. Read More >

By on March 6, 2017

2017 Toyota Tacoma TRD Pro – Image: Toyota

Nearly two and a half years since General Motors increased the number of offerings in the midsize pickup truck sector by two-thirds, and nine months since Honda revitalized its unique Ridgeline offering, we’re once again in need of new midsize pickup truck nameplates.

America’s pickup truck category began 2017 with a bang, growing by more than 7 percent and easily outpacing an industry that declined by more than 1 percent in the first one-sixth of 2017.

Yet virtually all of that growth — fully 90 percent — was fuelled not by midsize pickups but by the stalwarts: full-size trucks.  Read More >

By on March 2, 2017

2017 Chevrolet Malibu Hybrid – Image: ChevrloletAside from the Volkswagen Passat’s 40-percent year-over-year uptick, every automaker competing in America’s midsize sedan segment suffered from declining volume in February 2017.

The midsize car category tumbled 19 percent, a loss of more than 34,000 sales.

February 2017 marked the twelfth consecutive month of year-over-year declines for midsize car sales in America.


This is the ninth edition of TTAC’s Midsize Sedan Deathwatch. The midsize sedan as we know it — “midsizedus sedanicus” in the original latin — isn’t going anywhere any time soon, but the ongoing sales contraction will result in a reduction of mainstream intermediate sedans in the U.S. market. 

How do we know? It already has.


The Passat’s exceptional year-over-year uptick by no means represents healthy volume for the big Volkswagen. But the bigger story from February’s results was the horrific nosedive performed by Detroit nameplates: one discontinued nameplate, one of the older members of the midsize fleet, the newest member of the midsize fleet, and one semi-premium niche player. Read More >

By on March 1, 2017

2017 Honda CR-V Touring – Image: Honda

Auto sales declined by a modest 1 percent in the United States in February 2017, dragged down by plunging sales at numerous Fiat Chrysler Automobiles brands and sharp declines at Toyota Motor Corp. and Hyundai-Kia. Ford Motor Company sales slid 4 percent because of a 26-percent decline in car sales at the Ford division.

Across much of the industry, there were signs of rude health, particularly if the car sector is ignored. Of the 20 most popular cars in America — a group topped by the Toyota Camry — 16 nameplates generated fewer sales this February than last. Yet America’s five leading utility vehicles (Rogue, CR-V, RAV4, Escape, Equinox) combined for more than 25,000 additional February sales in 2017. And while minivan sales plunged by a fifth, U.S. pickup truck sales were up 10 percent because of full-size truck strength.

These stark contradictions produced a market that produced slightly degraded numbers in one of the two traditionally weakest months on the calendar. Now one-sixth of the way into 2017, the poor selling season should be behind us.  Read More >

By on February 27, 2017

2017 Mazda CX-3 AWD – Image: Mazda USA

Operating in the burgeoning subcompact crossover market that’s soon to welcome new entries from Toyota and Ford, the still fresh Mazda CX-3 is already suffering from declining sales.

And the CX-3 is not declining from a particularly high and lofty point achieved earlier in its short lifecycle. There was no hot start for the Mazda CX-3, no early high-volume response to hyped-up demand from which sales would inevitably decrease.

Over the last three months, U.S. sales of the Mazda CX-3’s direct competitors have grown 21 percent, year-over-year. Yet sales of the CX-3 during the same period have declined 4 percent.

The Mazda CX-3 is a new model, only on sale for a year and a half. It’s attractive and highly regarded by reviewers. Yet sales are slowing at the very same time as sales of its competitors are flourishing.

Mazda doesn’t intend to chase volume for volume’s sake, but Mazda does intend to get the CX-3 product mix right before the CX-3 is labelled a flop. Read More >

By on February 24, 2017

2015 Nissan Quest profile – Image: Nissan USA

Skeptical of the Nissan Quest’s future in the latter portion of 2016, we demanded — on more than one occasion — to know whether there would even be a Nissan Quest in the 2017 model year.

Despite all the signs that pointed to a discontinued product, Nissan eventually confirmed that there would, in fact, be a 2017 Nissan Quest in the United States. Much rejoicing was heard among enthusiasts of JDM vans.

Yet nearly two months into 2017, Nissan still isn’t displaying the 2017 Quest on its consumer website and has only just added the Quest to the list of 2017 models on its media website. With only a handful of vans at dealers at the beginning of the year, Nissan somehow managed to reported an 11-month high in Quest sales in January 2017.

You didn’t buy a 2017 Quest. Your neighbour didn’t buy a 2017 Quest. There aren’t any 2017 Quests available at your local Nissan dealer. The 2015 and 2016 Quests are very nearly gone. Yet Nissan sold nearly 1,900 Quests in January. How curious.

Sure, the 2017 Nissan Quest exists, but it doesn’t exist for you. Instead, it’s apparently a fleet special for consumers named Enterprise, Budget, and Hertz. Read More >

By on February 22, 2017

2017 Land Rover Discovery

Call it a case of thinking out loud, or perhaps the spark that could propel a company in a new and potentially disastrous direction.

Either way, Land Rover and Range Rover’s design chief, Gerry McGovern, is pretty open-minded about a future where a British automaker famous for making utility vehicles — and only utility vehicles — spawns a car-like model or two. And by open-minded, we mean in a first-year university kind of way. Read More >

By on February 22, 2017

2009 Toyota Venza - Image: Toyota Canada

Maybe they should have called it the Toyota Camry SportWagon.

Maybe it wouldn’t have made a hint of a difference.

The first-generation Toyota Venza lingered for seven model years in the United States, ending its run with MY2015 before managing to collect 593 sales since, including four in January 2017. (They’re not easy to clear out, apparently.)

But the end of the Venza’s U.S. run in June 2015 was not the end for the Venza in America. Venza production at the Georgetown, Kentucky, assembly plant continued through the first 11 months of 2016 because of insatiable Canadian demand.

Well, now that demand has been sated. The Toyota Venza is officially dead. Kaput. Gone. Defunct.

Did it have to be this way?  Read More >

By on February 21, 2017

2017 Ford Transit and Transit Connect - Image: Ford

On the surface, little Euro vans seem to make so much sense. Not every contractor needs a football field’s worth of space behind two front seats.

City-friendly exterior dimensions, a more affordable price tag, and four-cylinder fuel economy should, in theory, cause Bob the Builder or Handy Manny to take a serious look.

But enticing as the idea sounds, the value quotient proffered by 2017’s crop of five small commercial vans simply doesn’t add up for the overwhelming majority of commercial van buyers. Sure, the Ford Transit Connect may be a decent deal. But the Ford Transit is a comparatively great deal.

As a result, full-size commercial van sales are consistently on the rise. But small commercial van sales? Plunging like Paul the Plumber. Read More >

By on February 18, 2017

2017 GMC Sierra Denali 2500HD

In the dark days of the recession, as General Motors was frantically attempting to save itself from the abyss, many thought it odd that the automaker’s GMC division was saved while a storied brand like Pontiac met its executioner. As for Saturn and Hummer, well, let’s just say far fewer tears were spilled over those deaths.

Clearly, GM saw long-term profitability in its carless brand — a prediction that has since panned out. From a low point in 2009, GMC sales doubled to 558,697 units by 2015. However, it isn’t the number of vehicles sold that’s the sweet spot for the automaker — it’s the number of GMCs sold in top-end Denali trim.

At GM’s utility brand, luxury versions of non-luxury vehicles are proving increasingly popular. Read More >

By on February 15, 2017

2017 IONIQ HEV

Once upon a time, Toyota’s Prius was the only real choice for anyone looking to get into a futuristic “hybrid” car. The microscopic Honda Insight, looking like a tear dropped from a poet’s eye, held two seats — and that’s no good for taking your friends to book club.

As technology did what it has been known to do (advance), other automakers picked up the torch, outfitting conventional family sedans with battery packs and Atkinson-cycle engines. The segment soon became more diverse, just in time to see the public’s enthusiasm for hybrids taper off.

Now, from Japan’s neighbor, comes a new Hyundai model — offered as a hybrid or electric, and with a plug-in on the way — that undercuts the world’s most recognizable hybrid in price. Your move, Toyota. Read More >

By on February 15, 2017

2018 Ford Fiesta - Image: Ford Europe

It’s been nearly three months since Ford introduced the seventh-generation Fiesta B-segment hatchback. We’ve still not received any U.S.-market specifics for the 2018 Ford Fiesta.

At the time, you may recall TTAC’s Steph Willems saying, “Because this was a Ford of Europe event, we’re still waiting on U.S.-specific details.”

But December and January and half of February flew by, and Ford’s U.S. PR corps still has no information to provide regarding the new subcompact. In fact, on Valentine’s Day, the day for committing to a loved one, we asked Ford to confirm the new Fiesta for the United States.

Ford declined to do so.

Is the new Ford Fiesta DOA?  Read More >

By on February 14, 2017

smart fortwo electric

It would appear that the Smart money is literally on electric cars. Daimler says it plans to stop selling combustion-engined Smart models in North America entirely. If you live in the United States or Canada and want a goofy gas-powered mini car, you’d better buy one now.

Mercedes-Benz USA CEO Dietmar Exler has issued a letter to dealers explaining that the sale of Smart cars with gasoline engines will stop when the 2017 model year ends this fall. Read More >

By on February 13, 2017

2016 Lexus RX450h

December is typically a peak month for automotive sales, especially among premium brands. With more holiday-themed ads than the majority of its competition, Lexus always sees the year’s final month of sales as its best. However, it did so well last December that January saw a 26 percent drop in sales due to an exhausted supply of sport utility vehicles.

With the narrowest of exceptions for the LX, last December turned out to be the best month in the history of all of Lexus’ SUVs. The bad news is that most of those sales came at the expense of the automaker’s sedans, which saw comparatively low sales. At around 41,000 units, December 2016 wasn’t all that much different from 2015. However, cars made up a significantly smaller piece of that pie. Read More >

By on February 13, 2017

2017 Ram 1500 Laramie Limited Crew Cab 4x4

Fiat Chrysler Automobiles has made a turnoff on the wrong road in the hopes of boosting its flagging sales, argues Jim Appleton.

The president of the New Jersey Coalition of Automotive Retailers is accusing the automaker of being reckless and short-sighted in its bid to open 380 new dealerships across the country. If FCA wants to reverse its market slide, Appleton claims, it should first take a good hard look at its product. Read More >

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