Category: Branding

By on May 29, 2015

2015 Chevrolet Bolt EV Concept all electric vehicle – rear ext

For the second time since applying for the name, General Motors has seen its trademark application suspended for the Chevrolet Bolt.

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By on May 28, 2015

2015 jeep grand cherokee altitude front

Looking for a Jeep Grand Cherokee with more altitude than the Altitude? How does a Hellcat Cherokee sound?

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By on May 27, 2015

2016-Cadillac-ELR-OnCue

General Motors recently received a patent allowing the automaker to sell your radio’s presets to the highest bidder at auction.

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By on May 27, 2015

Riley B. King, a blues musician who starred in a commercial launching the 2015 Toyota Corolla last year, passed away at the age of 89 last week in Las Vegas.

Wouldn’t it be terrible if that’s the way car enthusiasts looked at the world, solely through headlight shaped lenses, with things outside the automotive sphere only mattering when they interact somehow with cars?

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By on May 26, 2015

2015 Hyundai Sonata Limited

A year ago, Google introduced Android Auto to the world. Now, the 2015 Hyundai Sonata is the first to offer the system directly from the showroom floor.

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By on May 26, 2015

2016 Nissan Maxima Front Three-Quarter

Though the 2016 Nissan Maxima will make its showroom debut June 2, there was a time when the Maxima was slated to meet the guillotine.

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By on May 25, 2015

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It’s not often a car company, or any group of people for the matter, will admit mistakes – particularly billion dollar mistakes. That’s why the launch of the all-new Tata GenX Nano is refreshing. Based on former CEO Ratan Tata’s dream of moving Indians who transport their entire families on scooters and motorcycles into safer – albeit, basic – four wheeled automobiles, the very fact the original 2009 Nano was the least expensive car on sale anywhere in the world proved to be an albatross around the Nano’s tiny neck. Even Indians aspiring to the middle class of a developing country, it turns out, aspire to be seen in something other than the cheapest car in the world. They’d rather buy a used Maruti Suzuki Alto 800, the hatchback that more or less defines India’s entry level car segment. In recognition of that reality, the new GenX Nano will now be positioned as an entry level hatchback to more directly compete with the Alto 800, Hyundai Eon and the newly announced Renault Kwid. Read More >

By on May 19, 2015

genex-nano-1-large

Hitting showrooms Tuesday, Tata Motors announced its latest variant of the Nano city car: the GenX Nano.

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By on May 15, 2015

2015 Ram ProMaster City Pursued By Ram 1500 Crew Cab

While old-school large vans are still kings in catering and flowers for now, more small business owners are opting instead for compact commercial vans.

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By on May 14, 2015

2016-Cadillac-ELR-005

In part due to its Chevrolet roots, the Cadillac ELR is now selling for up to 35 percent less than its original $76,000 price tag.

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