Toyota Discredits Gilbert. Gawker Calls Brian Ross A Faker

Bertel Schmitt
by Bertel Schmitt

Last week, Professor David W. Gilbert testified at a house hearing and said he had replicated the unintended sudden acceleration in Toyota’s vehicles. Toyota, and their testing lab Exponent tried Gilberts method and said he was right. “But Toyota said it also created the same response in vehicles made by competitors, which it said rendered Mr. Gilbert’s findings misleading,” writes the Washington Post.

In a statement, Toyota says: “The analysis of Professor’s Gilbert’s demonstration establishes that he has reengineered and rewired the signals from the accelerator pedal. This rewired circuit is highly unlikely to occur naturally and can only be contrived in a laboratory. There is no evidence to suggest that this highly unlikely scenario has ever occurred in the real world. As shown in the Exponent and Toyota evaluations, with such artificial modifications, similar results can be obtained in other vehicles. “ When Exponent applied Gilbert’s test to five models, including a Honda Accord and a BMW 325i, all five vehicles reacted similarly.

The WSJ says that Toyota had to cut and breach the insulation on two wires to achieve the same results. Toyota spokesman Mike Michels described Mr. Gilbert’s research as “misleading and irrelevant.” Gilbert was “gaming the system,” Michels said.

ABC, which ran a video with Brian Ross behind the wheels of an out of control Toyota – conveniently a few days before the hearings – reports the finding under the headline “Toyota-hired Engineering Firm Attacks Professor’s Sudden Acceleration Demonstration.” Attacks come from yet another corner: Gawker analyzed the video and was as surprised by “the cheesy cut to the tachometer when he induces sudden acceleration,” as our commenter Ion when we ran the story about the video.

Gawker proved that ABC’s “tachometer footage is faked.” Says Gawker:

“As you can clearly see, the dashboard lights indicate that the car’s doors are open and its parking brake is on. The first shot shows the tachometer beginning at below 1,000 RPMs—or idling speed, as opposed to the 20 mph that Ross said he was driving when the acceleration began. On the right of the images, the speedometer appears to show a reading of zero miles per hour. And to top it all off, the transmission indicator shows that the car is in park. In other words, Ross took footage of a parked Toyota’s RPMs taking off and falsely portrayed the shot as having taken place while he was driving the car.”

ABC confirmed the Gawker findings. They fixed the video, “and made it faker” says Gawker. “The ‘fixed’ video still doesn’t use footage of the tachometer taken while Ross was driving the car as seen in the report.” Gawker calls the video “a deliberately arranged collection of footage that is designed to make you think you are being shown something that either doesn’t exist or is being deliberately withheld by ABC News—footage of the tachometer that Ross was driving in the report—and is therefore staged. And fake.”

Bertel Schmitt
Bertel Schmitt

Bertel Schmitt comes back to journalism after taking a 35 year break in advertising and marketing. He ran and owned advertising agencies in Duesseldorf, Germany, and New York City. Volkswagen A.G. was Bertel's most important corporate account. Schmitt's advertising and marketing career touched many corners of the industry with a special focus on automotive products and services. Since 2004, he lives in Japan and China with his wife <a href="http://www.tomokoandbertel.com"> Tomoko </a>. Bertel Schmitt is a founding board member of the <a href="http://www.offshoresuperseries.com"> Offshore Super Series </a>, an American offshore powerboat racing organization. He is co-owner of the racing team Typhoon.

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  • Hughie522 Hughie522 on Mar 07, 2010

    *Belch* Sorry, history's repeating on me :P. http://en.wikipedia.org/wiki/60_Minutes#Unintended_acceleration

  • CPTG CPTG on Mar 10, 2010

    BRAVO, Toyota!!! The Evil Empire (or once upon a time, ha, ha, ha) managed to turn the tables on Obi Wan Kinobi and the forces of Truth, Justice and the American Way by demonstrating American Media is more DISHONEST than they are!!! God Forgive me, but I just had a thought. FOX NEWS does a one hour show on 'Journalistic Integrety'. It gets worse. FOX pays Geraldo Rivera to do 'attack journalism' pieces as ABC executives leave their offices. He pushes a microphone into their faces and hits them with rapid fire questions about the Gilbert 'Fakes'. FOX then pans to their story analyst, Lou Dobbs, who over-dubs: 'I don't believe there IS a problem with Toyota cars...I think ABC News 'made the whole thing up' just like their Gilbert Video.' Then Rivera interviews me, standing along the street with my sign 'UNIMPLOYED ENGISH MAYGER' Got Any Splange?!!!" I'd throw down my sign and sigh: "I knew it!!! Consumer Reports wouldn't be recommending people buy Toyota cars if their cars were all f'd up?!!! Damn your eyes for deceiving me, ABC News!!!" Then Ruphert Merdock concludes: "FOX News may be racing to the bottom in News Quality but today, ABC News just went 'S-P-L-A-T". hey, it COULD happen.

  • Lorenzo I just noticed the 1954 Ford Customline V8 has the same exterior dimensions, but better legroom, shoulder room, hip room, a V8 engine, and a trunk lid. It sold, with Fordomatic, for $21,500, inflation adjusted.
  • Lorenzo They won't be sold just in Beverly Hills - there's a Nieman-Marcus in nearly every big city. When they're finally junked, the transfer case will be first to be salvaged, since it'll be unused.
  • Ltcmgm78 Just what we need to do: add more EVs that require a charging station! We own a Volt. We charge at home. We bought the Volt off-lease. We're retired and can do all our daily errands without burning any gasoline. For us this works, but we no longer have a work commute.
  • Michael S6 Given the choice between the Hornet R/T and the Alfa, I'd pick an Uber.
  • Michael S6 Nissan seems to be doing well at the low end of the market with their small cars and cuv. Competitiveness evaporates as you move up to larger size cars and suvs.
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