By on October 13, 2018

Image: BMW

The headline should read “teased again,” as this isn’t the first peek we’ve had of the automaker’s upcoming three-row SUV. Much of the model’s visage was already on display a year ago, when BMW unveiled the X7 iPerformance concept. (It’s funny how the passage of time lessens visual horrors.)

A pre-production model also appeared in a photo taken at BMW’s Spartanburg, South Carolina factory late last year, looking no less grotesque than the concept. This is the real thing, however, and a quick brightening of the above photo shows Bimmer took pains to tone things down.

With the model’s unveiling scheduled for later this month, the image posted to BMW’s Facebook page reveals a much more conventional face than its overwrought predecessors.

Image: BMW

The grille outline is not quite as thick and, as per Bimmer’s new design direction, there’s no gap between kidneys. More importantly, the lower fascia shows a clear division between the lower opening and side vents, rather than the wraparound affair seen in the earlier pic. The headlamps mimic those seen on the new 3 Series.

Put together, these elements add up to a less monstrous vehicle than many feared. That said, the vehicle will be larger than any BMW that’s come before. Riding atop the brand’s CLAR platform, the X7 was crafted to perform two important duties. First, the brand desperately needed a challenger to Mercedes-Benz’s GLS; secondly, the influx of cash from this high-priced vehicle is needed to help the automaker move forward with its electrification plans. Yes, a big, brawny SUV is necessary in order to go green.

BMW knows there’s plenty of cash to be found in the large, premium utility vehicle market, and it’s somewhat odd that the X7 took this long to get here. It likely won’t stay the largest Bimmer for long. The automaker has already trademarked the X8 and X9 names, though the presence of an iX7 trademark shows the company intends to offer a hybridized variant at some point.

We’ll learn more about the X7’s powertrain later this month, though it’s almost certain to borrow the inline-six and V8 offerings found in its baby brother, the X5.

[Image: BMW/Facebook]

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29 Comments on “Beastly BMW X7 Teased Ahead of Debut...”


  • avatar
    cliff731

    Pickup trucks are where it’s at in the U.S.A. domestic market… along with more reasonably priced SUV and CUV offerings.

    The pending and soon to arrive BMW X7… it’s simply “exotica” in regards to pricing and affordability for most TTAC readers. Albeit, somewhat quite interesting to read about… but show me a pickup truck!

    The previous article posted… all electric Jaguar vehicles… excuse me while I “yawn”… :-(

    While I’m on my soapbox, allow me to opine that today’s automakers who abandon the 4-door sedan market are doing so at their own peril. Just saying.

    • 0 avatar
      Hummer

      I’d tend to agree with the complete lack of interest on the Jag, TTAC would be better served to do articles on new vehicles that have been spied and make guesses to what’s under the camo then write another article about some automakers pie-in-the-sky virtue signaling that every manufacturer has to produce every month.

      Though I would tend to disagree on your point about abandoning sedans. Most sedans today are soulless crap boxes, why not replace the industries traditional crap box with a tall crapbox that actually makes profit? Other than FCA no mainstream manufacturer is producing a good RWD V8 sedan at affordable prices. I cannot fathom why anyone would spend $30-40k on a Fusion or a Camry etc when you could spend the same amount for a V8 sedan from FCA.

      So again, if the industry is only buying soulless crapboxes, may as well make soulless crapboxes that produce more money. Crossovers are the way to do it. No one is going to lament the loss of another FWD turbo 4 cylinder car.

  • avatar

    Another boring BMW. Who cares?

  • avatar
    Garrett

    Don’t like it.

    Would prefer if they had gone really old school and had tall, skinny kidney grills.

  • avatar

    Meet the Nicer Dicer by BMW. That was my initial thought when I saw the big grille. Pedestrians will be made into slices of meat when they are hit.

  • avatar
    Lockstops

    “The automaker has already trademarked the X8 and X9 names”

    Oh I can’t wait to see a 3-row SUV that’s called ‘coupé’!

    • 0 avatar
      Kyree S. Williams

      I doubt it’ll be three rows. Check out the Audi A8, which is a shortened and stylized two-row Q7. It has a much sleeker roofline, but Audi isn’t marketing it as a coupe. I hear they’re also planning a similarly-shaped Cayenne variant, although the Cayenne has never had three rows.

  • avatar
    ThomasSchiffer

    If the Green Party gets voted into second place today at the local elections then Bavarians can kiss their love affair with SUVs goodbye.

    • 0 avatar
      Lockstops

      After the ‘World’s End’ report that was recently released it’s clear that the inquisitors have won and we are going to be facing enviro-fascism for the next half century. Goodbye to wellbeing in the western world (hopefully the USA can hold on to western values, freedom and democracy and save hope for the whole world once again). Goodbye to all our freedoms and any sense in any politics. They can now do anything and drive in any insane, moronic, sadistic, communist, extremist policies they want because they will always have the blanket claim of “It’s to save the world, we have to do this”.

      We’ve already seen moderates riled up into extremist enviro-leftism and leftists go full retard. The papers are littered with statements on how “now we really have to give up cars and change to public transportation”, and in the next sentence talk on how (leftist) people living in cities really can’t make their heating and power any more environmental and “we can’t help using coal power because we can’t choose anything different”. So then they came to the conclusion that they don’t have to do anything, it’s the people who own cars and everyone else but them that have to radically change their lives now and pay massive amounts of extra taxes to save the world.

      • 0 avatar
        philipwitak

        without a truly ‘livable’ world – you know, the one in which we all experience life; the one now threatened by catastrophic climate change – the “…western values, freedom and democracy…all our freedoms and any sense in any politics…” to which you refer, are totally worthless.

        suggest you get your priorities straight. as quickly as possible…

        • 0 avatar
          Lockstops

          You don’t understand. What I mean is greedy people grabbing power and pushing costs onto others and now they have a blanket excuse: “we have to do this or the world ends”.

          The rational and correct way of doing things is also applying the solutions in a scientific manner, according to effectiveness etc. That is not happening. They are just pushing mostly leftist extremism and everything that benefits their lifestyle like keeping coal plants and massive government etc. but taxing car owners to the max. And not just taxing, but over-regulating and messing up the whole market with idiotic policies, laws, subsidies.

          And who is tackling the main issues like overpopulation, industry moving to China etc. where they pollute a lot more and have FAR LESS emissions decreases imposed through Paris accord etc.? No-one, they’re mostly just enabling more of that and doing the best to even increase the population of Europe and USA by opening the doors for the population machines to relieve their population pressure into the western countries.

          • 0 avatar
            Lockstops

            …and one of the most used rhetoric is vegetarians pushing for mandatory vegetarianism! Yeah, why don’t we all just turn the whole world into a mix of North Korea, Somalia and Nigeria and fail at saving the climate AND have miserable lives not worth living.

            Around my neighbourhood the population increase over the last half century has been a few percent, total. Our population density is incredibly low. We have tons of natural resources per capita, easily enough farming even with drastic decreases which aren’t going to happen: global warming is actually INCREASING farm production around here (also at over 2% temperature rise)… And now we are being told that our heat pumps, hydroelectricity, biomethane and nuclear plants won’t do, we have to give up everything we enjoy in life and everything that makes us productive just because much of the earth has continuous double-digit population growth even though they don’t have the necessary resources for themselves if they had zero population growth?

          • 0 avatar
            Dan

            @Lockstops.

            Cease and desist noticing these things at once, or we’ll shout you down as a racist republican.

        • 0 avatar
          28-Cars-Later

          Save us Giant Meteor.

  • avatar
    ThomasSchiffer

    If the Green Party gets voted into second place today at the local elections then Bavarians can kiss their love affair with SUVs goodbye. This would affect me.

  • avatar
    stingray65

    Isn’t it interesting how the automakers increasingly depend on upper-middle class willingness to buy expensive and profitable pickups and SUVs, so they can afford to develop and sell expensive and unprofitable EVs and hybrids that the uber-upper-class can drive to reduce their taxes and signal their green virtuosity?

    • 0 avatar
      mcs

      @stringray: For some companies, EVs are profitable or becoming profitable at the high end. The Munro teardown of the Model 3 put the cost of the long-range model at $28k and I think the ATP of the 3 is in the mid $60’s. Sounds like they’re making money. Furthermore, it’s nothing to do with signaling “green virtuosity”. EVs perform better than ICE cars and you have the benefits of being able to fuel your vehicle at home.

      Keep clinging to your outdated crap ICE technology. Here is a little “green virtuosity” for you as a Model 3P and Demon get a green start light on a drag strip.

      youtube.com/watch?v=hS9yrwQFgL0

      • 0 avatar
        Hummer

        Mcs, the world will know Electric cars are worthwhile once governments stop mandating them to be built and automakers freely build them to satisfy demand.

        Can you imagine how many Suburbans would be sold if automakers subsidized their sales with the sales of other profitable vehicles and then the Federal government and state governments tacked a free $10k off coupon on the windshield. Let’s not forget the millions spent on propaganda that electrics are so much better and free advertising some automakers are getting.
        I think GM could easily reach a million suburban sales a year with all that, instead their pumping out dorky looking Bolts at $40k. Electrics had their shot 100 years ago, while I’m sure they will eventually developed a larger niche market than they are; there are simply no reasons to give up on ICE vehicles now or in the next 50 years.

        • 0 avatar
          mcs

          I do believe EVs are good enough at this point that they don’t need the government mandates. We’ll find out soon with Tesla. I’m sure they’ll keep selling in the same numbers even without the subsidy.

          Modern electrics weren’t around 100 years ago. It’s not propaganda that current electrics are better in terms of driving characteristics, it’s fact. They’re more responsive and quicker accelerating. The instant torque is fantastic. ICE vehicles feel sluggish after driving one.

          Now, if we’re talking about offroading in the backwoods of Maine or in places like southeastern New Mexico, there’s a problem. They’re not ready for those uses yet. It’s not the technology for everyone. But, if you’re in a situation where living with an EV is possible, they are vastly superior to drive and own.

          My theory is that most people aren’t buying them for green purposes. They’re buying them for performance reasons. Some people are even buying Model 3P’s and P100D’s for drag racing and they win with them.

          ICE vehicles have had their run – like steam engines. New technology that’s rapidly evolving will replace them. We’ve already had vast improvements in both battery technology and charging technology. Progress is being made each year.

          As far as Suburbans go, there was the section 179 subsidy.

          Anyway, we’ll see what happens with a Saudi Oil disruption. The US Oil Producers (including small ones like me) are going to make a lot of money replacing that oil worldwide, but ICE drivers will be paying through the nose. We’ll see what those suburban sales look like then.

      • 0 avatar
        stingray65

        MCS – you giving me that leftist economics again? You know the kind where Obamacare gives all the illegals, poor, and sick free healthcare while everyone else saves $2,500 per year in health insurance? Or the kind where women earn 79 cents of what men earn, but somehow companies are too stupid to hire women and instantly save 20% on their labor costs. Don’t you think that if EVs were so cheap to manufacture versus ICVs that every automaker in the world would be feverishly converting most of their lines to cheaper EVs – especially when EVs also offer a better driving experience and cheaper running costs to consumers? Instead they are slowly and reluctantly shifting some models to EV almost entirely because of government threats and regulations, and warning shareholders about lower profits ahead due to EVs. What leftists just don’t get is that you don’t need to coerce or subsidize stuff that is cheaper and better for producers and consumers.

    • 0 avatar
      vvk

      Uber-upper-class drive Camrys and Land Cruisers for the most part. If they drive at all.

  • avatar
    Vanillasludge

    “Beastly”…no, ghastly, yes.

    Let the leasing begin

  • avatar
    Jerome10

    If it doesn’t have a 2.0L I4 turbo I’m not interested.

  • avatar
    jkross22

    Comes with an 8 yr/100k mile warranty!!!

    Psych.

  • avatar

    Are they going to keep that hideous grill on BEV version which does not need any grill?

    • 0 avatar
      Art Vandelay

      What would they put there if they don’t. Pedestrian impact standards dictate a relatively upright front end and high hoodlines. Just not putting a grill in the spot that obviously looks like it was designed for a grill is equally stupid (looking at you Tesla S). The no grill design peaked in the early 90s because designers were not bound by today’s impact standards.

    • 0 avatar
      Art Vandelay

      Gaa…just looked at the Tesla 3 annd it isworse in this respect. Like they designed it for a Fusion’s grill but forgot to cut the hole and install the grill. Plenty of cars have done grill less right…look atan old school

      • 0 avatar

        I don’t know, both Tesla S and 3 look beautiful to me. Tesla 3 without grill looks more elegant and upscale than Fusion and I am Fusion fan since own and love one.

        Regarding not putting grill on BMW – they cannot re-imagine themselves? How many times Lincoln, Cadillac, Lexus and etc changed grills and design?

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