America's 10 Best-Selling SUVs And Crossovers In January 2015
The Honda CR-V, soon to be the middle rung on Honda’s crossover ladder, was America’s best-selling SUV in January 2015.
This was the CR-V’s fifth consecutive month atop the SUV/CUV leaderboard. 2014 was the third consecutive year that the CR-V led the category on an annual basis.
• CR-V accounted for 26% of Honda brand sales
• Pilot sales nearly doubled, YOY
• Jeeps grab three top 10 spots for tenth time in eleven months
Perhaps of more interest than the CR-V’s position relative to its peers is its new-found dominance in Honda showrooms.
Although the CR-V didn’t outsell all non-pickup trucks in January as it did during the previous two months, the CR-V was Honda’s most popular model for the fourth consecutive month.
One month might be a fluke. Two months may simply require the alignment of stars. Three months indicates something. Four months might just be a trend.RankSUV/CrossoverJanuary2015January2014% Change#1 Honda CR-V23,21118,23227.3%#2 Ford Escape20,05419,4593.1%#3 Toyota RAV419,82416,88017.4%#4 Chevrolet Equinox19,55514,54734.4%#5 Ford Explorer17,03612,81033.0%#6 Nissan Rogue15,64913,83113.1%#7 Jeep Cherokee15,15410,50544.3%#8 Jeep Grand Cherokee12,80612,2074.9%#9 Honda Pilot12,3156,22497.9%#10 Jeep Wrangler11,6839,55322.3%
Although all of America’s 15 best-selling SUVs and crossovers posted measurable year-over-year sales improvements in January 2015, the Ford Escape and Jeep Grand Cherokee stood out for their lack of double-digit expansion. The overall utility vehicle market was 19% stronger last month than it was at the same time one year earlier. The CR-V, Chevrolet Equinox, Ford Explorer, Jeep Cherokee, Honda Pilot, and Jeep Wrangler all grew at an above-average rate.
Toyota’s RAV4, the utility vehicle which most recently outsold the CR-V, recorded a 17% jump to 19,824 units, just 230 sales shy of the second-ranked Escape. Set to be replaced shortly, the Honda Pilot nearly doubled its January 2014 U.S. sales total and, in the process, outsold newer and older three-row crossovers like the Toyota Highlander (up 4% to 11,060) and Chevrolet Traverse (up 89% to 10,151), respectively.
Together, the top ten produced 14.5% of all new vehicle sales activity in America in January 2015, up from the 13.8% managed by January 2014’s ten most popular SUVs and crossovers. The overall utility vehicle market generated 34% of the auto industry’s January 2015 volume, up from 32.4% a year ago.
Timothy Cain is the founder of GoodCarBadCar.net, which obsesses over the free and frequent publication of U.S. and Canadian auto sales figures.
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