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Mercury, an automobile marque of the Ford Motor Company, was founded in 1939 by Henry Ford's son, Edsel. The goal was to produce entry-level-luxury cars slotted between Ford-branded regular models and Lincoln-branded luxury vehicles. Mercury was its own division at until 1945 when it was moved into the Lincoln-Mercury Division. Ford's hope was that the brand would be known as a "junior Lincoln", rather than an upmarket Ford.
The first-generation Mercury Sable, like its revolutionary Ford Taurus sibling, was a smash sales hit. Then, well, the plastic in those cool-looking “lightbar” grilles yellowed after a few years, sales of later Sables declined, and then the 1986-1991 Sables were just about all gone. I don’t see many first-gen Sables at U-Yank-It yards these days, though they were not uncommon just a few years ago.
Here is an appliance-white ’89 that I found in a Denver yard recently. Read More >
TTAC Commentator Matador writes:
I own two cars (and two older pickup trucks): a 1995 LeSabre with 223,000 miles and a 2001 Audi A6 Avant with 165,000 miles on the clock. I drive 80-100 miles per day for work. Between work and personal miles, I drive about 45,000 miles per year. The trucks aren’t daily driven too often and are only used when I need to move something that won’t fit in the wagon. Gas isn’t that cheap!
The Buick isn’t going anywhere. It was my first car and I am a firm believer that you don’t sell your first. I would like to drive it a little less, though, keeping it for special occasions. Since the Audi is my main car, the Buick only receives about 35 percent of my overall miles. I love the way that the Buick handles and I am a huge fan of the 3800’s reliability.
I would really like a Buick wagon, but the Century wagon doesn’t appeal to me at all and the Roadmaster is out of my price range (I could have two Rivieras for the price of a decent Roadmaster wagon). I’m not partial to any brand, or against any brand, though I do find Hondas kind of boring.
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In 1983, Ford decided to put the Mercury Marquis on the new-ish Fox Platform, while the Grand Marquis remained on the Panther Platform (where it would stay until the bitter end). Confused? Hey, at least the Marquis/Grand Marquis split wasn’t as puzzling as, say, the Toyota Corolla Tercel (which was unrelated to the Corolla) or the Nissan Stanza Wagon (which was only slightly related to the other US-market Stanzas).
Here’s a faded but generally solid ’83 Marquis woodie wagon I saw in Northern California in August. Read More >
YouTube user Bajabusta has done us quite a service by uploading so many old Car & Track road tests from the late 1960s and early 1970s. We watched the ’72 Volkswagen 412 exhibit some scary trailing throttle oversteer last week, and now it’s time to watch a classic Detroit land yacht make its stately way around a test track. Read More >
I was born in the city
A city with no shame
And when I play guitar
They all know my name
Well, as fate would have it, they only really know my name at the local restaurant where I play lunch gigs on my Gibson CS-336. I don’t consider myself a blues man, but I will go to see the blues played when I have a chance. My plan for last week was simple: drive from Columbus, Ohio to New York City to see Robert Cray perform, and then to head down Memphis way to catch the various acts on Beale Street. Tie in an additional trip to the New York Auto Show afterwards, and we’re talking 4,100 miles and plenty of dicey parking. Might as well rent some cars and do an old-school TTAC rental review or two.
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Milan is the fashion capital of Italy. Step off the tourist trail and it’s a combination of industrial parks and urban sprawl with only slightly more charm than Trenton, New Jersey. Still, you have got to give Ford’s beleaguered near-luxury division credit for naming their hecho-en-Mexico Fusion derivative after the home of Alfa Romeo, rather than resorting to the alphanumerics afflicting Lincoln’s take on the same model. But the question remains: is Mercury’s glammed-up Fusion a credible fashionista or an industrial waste?
Mercury Milan Review Car Review Rating
My parents' first new car was a 1970 Montego coupe. They liked it so much they added a Montego sedan to the ranks– just in time to transport this nascent pistonhead home from the hospital. They no longer own a Montego. And soon, no one else will either. At least not a new one. Ford is about to rebadge the current Montego (a gussied-up Ford Five Hundred) a Sable; just as they’re about to rebadge the Five Hundred (the Taurus’ replacement) a Taurus. Which leaves everyone exactly where they started. I think. Let’s take a look.
During a business trip to Canada, my manager and I watched a Swedish colleague use his cell phone to hold a three-way conference call with Tel Aviv and Hong Kong. The boss was infuriated; his US cell couldn’t even reach Toronto from Toronto. He called Sprint on a land line. "This is unacceptable,” he screamed. “It’s un-American to sell technology that’s seven years behind the Europeans!" The exact same thing’s been said about Detroit’s inability to counter fuel-sipping low-emission hybrids. Enter, finally, the Mercury Mariner Hybrid. Ah, but is the gas/electric Merc ready for prime time or is it just a Johnny-come-lately phoning it in?
Way forward. Bold Moves. Screw that. If America wants a bold, innovative car, they'll buy a Toyota. If they want something honest, inexpensive and comfortable, they'll buy a Ford. If they want an honest car with added spizzarkle, they'll spend a little more for a Mercury. Well, that's how it used to be, until Ford started building sub-par Japanese wanna-be's. Thankfully, the Blue Oval offers at least one rear-wheel drive automobile that stays true to the company's roots: the Mercury Grand Marquis.
Park the Grand Marquis next to its foreign counterparts and it's clear that the American luxobarge ain't livin' large no mo'. Snout-to-tail comparisons with a Camry require measurements smaller than a foot; millimeters differentiate their relative heights. Fortunately, the Marquis' ping-pong table hood and aircraft-carrier rear deck survive into the new millennium, while its broad shoulders continue to evoke memories of Officer Badass. Although the Marquis' police-a-like shape sends shivers down the spines of Boy Racers, the car's basic design is wildly inoffensive. This despite a new-for-'06 schnoz that blends-in about as well as a Speedo-wearing fat guy in Sports Illustrated's swimsuit issue.