Category: Marketing

By on July 15, 2015

Tesla Store

We have opined in these pages before about how for every Tesla sold in America, there are two or three glowing stories written about the electric automaker. There are days when over 50 percent of the pieces on auto industry news feeds are about Tesla, which is not bad for a company capturing 0.1 percent of the U.S. automobile market. Tesla Motors CEO Elon Musk is truly a marketing and public relations genius.

Given that, it is fascinating when a negative story surfaces about Tesla’s way of doing business and the slobbering media is strangely silent.  Read More >

By on July 10, 2015

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Pictures of the next-generation Mercedes-AMG C63 Coupe are making the rounds on the Internets after Mercedes teased the coupe previously in a video dubbed “Something Fast Is Coming.”

Mercedes revealed the new photos on its Facebook page, which most people believe will be the coupe to be shown at the Frankfurt auto show in September.

Read More >

By on July 10, 2015

truecar-screen-1

Details between the AutoNation and TrueCar split are becoming clear, Automotive News is reporting.

After yesterday’s announcement that the web service and nationwide dealership chain were splitting up — in which AutoNation laid most of the blame on unreasonable demands by TrueCar during contract negotiations — the company’s respective CEOs have been getting nasty.

“Our partnership with AutoNation just turned into, in a very real sense, a choice for the consumer,” TrueCar CEO Scott Painter told Automotive News. “It really makes them our competition.”

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By on July 8, 2015

Smart advertisement

Ahead of its new Fortwo and Forfour models, Smart is releasing an advertisement destined to live only on the Internet.

The ad — titled “Swearing Kids” — is completely self-explanatory and accurate. It is wholly uncensored and mostly funny and full of naughty language that’s definitely Not Smart For Work.

Read More >

By on June 30, 2015

Hyundai And The NFL - This Is Football, Oppa Gangham Style

Are you ready for some football? Along with some bulgogi and a pack of Hite? Hyundai is, as it is the new official automotive sponsor of the NFL.

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By on June 29, 2015

Fashion Bloggers Look Over Mercedes AMG GT S At NYFW AW15

Allegedly, Millennials care only about the latest iPhone, and not the i8. Nine out of 10 Millennials would disagree, and consider car ownership important.

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By on June 24, 2015

2015 Ford F-150

Financing a Ford and looking to bolster your monthly payments? The automaker has an idea: rent your car to others.

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By on June 23, 2015

Supercharged 6.2-liter HEMI® Hellcat V-8 engine produces 707 ho

Changes are coming to FCA’s HEMI engine family, ranging from increased fuel economy, to higher horsepower.

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By on June 22, 2015

Nissan IDx Siblings In SoCal Circa February 2014

Though the Nissan IDx is still dead, Chief Creative Officer Shiro Nakamura believes a more “innovative and exciting” Juke may make up for the loss.

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By on June 22, 2015

Volkswagen Crossblue Concept Parked In Front Of VW Chattanooga Tennessee Plant

Volkswagen USA CEO Michael Horn says the automaker expects “limited growth” until its new SUVs arrive, while one of its suppliers sets up shop in Tennessee.

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