Aston Martin & AMG Announce Technical Partnership, Daimler to Buy Up to 5% Stake in AM

TTAC Staff
by TTAC Staff

As part of an announced technical partnership between AMG, the performance subsidiary of Mercedes-Benz and Britain’s Aston Martin, Daimler will buy up to a 5% interest in the luxury performance car maker. The agreement will give AM “significant access” to the technical resources of both AMG and its parent. Aston Martin will use those resources to develop V8 engines and have access to Mercedes Benz’s electronic architecture and components.

Aston Martin product development director Ian Minards said, “We have selected AMG specifically as the basis for this powertrain development process.”

On behalf of AMG, the performance brand’s chief, Ola Kaellenius said that the technical partnership is “proof of AMG’s technological and performance expertise, and a real win-win situation for both sides.”

Aston Martin’s engines are currently supplied by Ford, which formerly owned AM, at a Cologne, Germany plant. Aston Martin’s V12 engine is based on the architecture of Ford’s Duratec V6 engine. Aston’s V8 is a hand assembled version of the Jaguar AJ V8 engine, a practice that started when Ford owned both of those companies.

Automotive analysts say that the deal helps Aston Martin avoid the substantial costs of not just engine development, but also electronic systems, which have become increasingly important in the auto industry.

For Daimler, it gets to amortize some AMG costs and gives it a foothold to take control of Aston Martin later should its current investors want to pull out. Moody’s currently rates Aston Martin at B3, non-investment grade. Last year, the Investindustrial group of Italy bought a 37.5% share in the company for $241 million, through a capital increase negotiated with majority owner Investment Dar, a sovereign-wealth fund of Kuwait.

Aston Martin is currently the only premier luxury car maker that is not owned by a larger automotive group. In January, Aston Martin announced plans to invest spend $765 over the next four years to keep pace with VAG owned Bentley and Fiat owned Ferrari and Maserati. The UK company has had a rough go of it since the economic crisis of 2008, with a 9% drop in profits in 2012, and a 10% decline in sales, to ~3,800 cars.

So far, Daimler and Aston Martin have only signed a letter of intent, with definitive agreements to be inked later this year, pending regulatory approval. Daimler will buy the 5% stake in stages, depending on the progress of the technical partnership, and its stock will be non-voting shares.

TTAC Staff
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  • MBella MBella on Jul 27, 2013

    The concept of an Aston Martin powered by an AMG engine excites me. A Vantage with an AMG 157 twin turbo V8 would be pretty spectacular. A high end Aston with an AMG V12 would be astounding.

  • Ry_Trapp0 Ry_Trapp0 on Jul 28, 2013

    wow, seems to be quite a few MB appologists in here, "chrysler could NEVER do anything better than MB!!!" the truth is that, as has been alluded to, daimler absolutely and positively took what they could from chysler and left them for dead... http://www.allpar.com/neon/engineering.html http://www.autonews.com/article/20090216/ZZZ_SPECIAL/302169860#axzz2aK8oXWxo http://www.washingtonpost.com/wp-dyn/content/article/2009/04/29/AR2009042904327.html?hpid=artslot&sid=ST2009043001828 despite what all the keyboard warriors want to believe, chrysler was immensely successful during the 90's, while MB was struggling. daimler recovered MB with what they could get from chysler, then practically payed cerberus to take them.

    • See 2 previous
    • MBella MBella on Jul 29, 2013

      Not one of those articles says anything about Daimler "stealing Chrysler's advanced technology". Chrysler was on the brink of a complete financial disaster towards the late 90s, and they needed to be bought out. That huge one billion dollar stock pile of cash that Daimler "stole" from the company they paid 30 billion for. Yes when you buy a company you keep whatever good there is. The only thing Mercedes received was contacts with a few American domestic suppliers that they used to build the first generation ML.

  • Jeff I do think this is a good thing. Teaching salespeople how to interact with the customer and teaching them some of the features and technical stuff of the vehicles is important.
  • MKizzy If Tesla stops maintaining and expanding the Superchargers at current levels, imagine the chaos as more EV owners with high expectations visit crowded and no longer reliable Superchargers.It feels like at this point, Musk is nearly bored enough with Tesla and EVs in general to literally take his ball and going home.
  • Incog99 I bought a brand new 4 on the floor 240SX coupe in 1989 in pearl green. I drove it almost 200k miles, put in a killer sound system and never wish I sold it. I graduated to an Infiniti Q45 next and that tank was amazing.
  • CanadaCraig As an aside... you are so incredibly vulnerable as you're sitting there WAITING for you EV to charge. It freaks me out.
  • Wjtinfwb My local Ford dealer would be better served if the entire facility was AI. At least AI won't be openly hostile and confrontational to your basic requests when making or servicing you 50k plus investment and maybe would return a phone call or two.
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