Ford, Political Officials Unveil Newly Revamped Plant in Louisville

Cameron Aubernon
by Cameron Aubernon

Today is a Louisville day for me; Georgetown can’t have all the fun, after all. Oh wait: They build Toyotas not named FR-S. Never mind.

Yesterday afternoon, my commonwealth’s governor Steve Beshear (D-KY) and Lieutenant Governor Jerry “Mayor For Life” Abramson (so nicknamed as he was my city’s mayor for three consecutive terms pre-merger of county and city governments, and two more terms as the first mayor of post-merger Louisville Metro) unveiled the reopened and revamped Ford Louisville Assembly Plant, the home of the Ford Focus-esque crossover known as the 2013 Escape.

Having recovered from the hail storm 3,500 Escapes could not… escape almost a month ago, the 99-year-old plant will utilize around 4,500 workers on three shifts while employing 20 miles of conveyors and 1,000 assembly machines. The plant’s newfound skills and flexibility will allow those workers to build six different types of vehicles at the same time, all thanks to a $600 million USD investment made by Ford in 2010 that also brought in 1,800 workers and a second shift that year; a new contract with the UAW in 2011 added 1,300 more bodies and a third shift. Ford also plans to invest $600 million to Louisville’s Kentucky Truck Plant, home to the F-Series Super Duty and 4,000 employees.

To quote Louisville’s own long-serving congressman, Representative John Yarmuth (D-KY), “I was proud to support federal investments that helped Ford retool the Louisville Assembly Plant, and I am thrilled to see the results today. In less than three years, we went from being behind the curve to beating the curve, and we’re using American labor and ingenuity to do it. The Louisville workforce, Ford and government partners have shown just how successful we can be, working together to build the vehicles of the future and the innovations that keep our city and our country on the leading edge of manufacturing.”

Photo credit: Ford

Cameron Aubernon
Cameron Aubernon

Seattle-based writer, blogger, and photographer for many a publication. Born in Louisville. Raised in Kansas. Where I lay my head is home.

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  • 86SN2001 86SN2001 on Jun 14, 2012

    Not only is the design of this jacked up Focus horribly inconsistent, it's offensive. There hasn't been a worse looking vehicle since the MKT...or Aztec. Ford's designers are completely incompetent and need to be fired. Every last one.

    • See 2 previous
    • Geeber Geeber on Jun 15, 2012

      @NulloModo One of our local dealers has two...they both look very sharp. I have to wonder, though, if customers who liked the old-school, square-rigged Escape will go for the new, high-style model.

  • AoLetsGo AoLetsGo on Jun 14, 2012

    Politics aside it is nice to read a good news story now and then.

  • Redapple2 Love the wheels
  • Redapple2 Good luck to them. They used to make great cars. 510. 240Z, Sentra SE-R. Maxima. Frontier.
  • Joe65688619 Under Ghosn they went through the same short-term bottom-line thinking that GM did in the 80s/90s, and they have not recovered say, to their heyday in the 50s and 60s in terms of market share and innovation. Poor design decisions (a CVT in their front-wheel drive "4-Door Sports Car", model overlap in a poorly performing segment (they never needed the Altima AND the Maxima...what they needed was one vehicle with different drivetrain, including hybrid, to compete with the Accord/Camry, and decontenting their vehicles: My 2012 QX56 (I know, not a Nissan, but the same holds for the Armada) had power rear windows in the cargo area that could vent, a glass hatch on the back door that could be opened separate from the whole liftgate (in such a tall vehicle, kinda essential if you have it in a garage and want to load the trunk without having to open the garage door to make room for the lift gate), a nice driver's side folding armrest, and a few other quality-of-life details absent from my 2018 QX80. In a competitive market this attention to detai is can be the differentiator that sell cars. Now they are caught in the middle of the market, competing more with Hyundai and Kia and selling discounted vehicles near the same price points, but losing money on them. They invested also invested a lot in niche platforms. The Leaf was one of the first full EVs, but never really evolved. They misjudged the market - luxury EVs are selling, small budget models not so much. Variable compression engines offering little in terms of real-world power or tech, let a lot of complexity that is leading to higher failure rates. Aside from the Z and GT-R (low volume models), not much forced induction (whether your a fan or not, look at what Honda did with the CR-V and Acura RDX - same chassis, slap a turbo on it, make it nicer inside, and now you can sell it as a semi-premium brand with higher markup). That said, I do believe they retain the technical and engineering capability to do far better. About time management realized they need to make smarter investments and understand their markets better.
  • Kwik_Shift_Pro4X Off-road fluff on vehicles that should not be off road needs to die.
  • Kwik_Shift_Pro4X Saw this posted on social media; “Just bought a 2023 Tundra with the 14" screen. Let my son borrow it for the afternoon, he connected his phone to listen to his iTunes.The next day my insurance company raised my rates and added my son to my policy. The email said that a private company showed that my son drove the vehicle. He already had his own vehicle that he was insuring.My insurance company demanded he give all his insurance info and some private info for proof. He declined for privacy reasons and my insurance cancelled my policy.These new vehicles with their tech are on condition that we give up our privacy to enter their world. It's not worth it people.”
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