Who said Brazilians are wary of imports? According to Brazilian car site bestcars.com.br, sales of imported cars rose a whopping 190 percent in April compared to the same month last year. The Brazilian Association of Importing Cars Companies – Abeiva – reports that in the first four moths of the year, a record 26,708 imported cars were registered in Brazil. 17.9 percent of cars sold in April were imported.
Abeiva, which counts among its members the likes of Aston Martin, BMW, Jaguar, not to mention Dodge and assorted Chinese companies, celebrated this result saying that their associates guarantee jobs for Brazilians. They better do a good job of convincing people, as there are many out there worried that this level of importation is bad for the economy. If this keeps up, we will hear a faint drumbeat in Brasilia to take “corrective” measures. Hush, don’t tell them that that import craze is a Japanese invention.