Another Infiniti Model Fades to Black

Infiniti’s largest passenger car is making like the brand’s presence in Western Europe and biting the dust. As the brand’s sales falter, the slow-selling Q70 sedan positioned at the top of the lineup has been discontinued, further reducing Infiniti’s product offerings.

The cancellation was heralded by last year’s axing of the seldom-seen hybrid model.

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Infiniti Sales Slump Leaves Brand Stumped

Infiniti’s sales took a tumble in September, dropping 44 percent (43.9 percent, to be exact) compared to September 2018.

Last year, Nissan’s luxury brand sold 12,536 units in September, while just 7,031 units left dealer lots this time around. The brand is also down 16.5 percent over the first nine months of the year.

Bigger picture, the industry has been hit by six months of sales declines in 2019, and all large automakers, Asian or American, were facing large drops (double digits, in many cases) in September. The good news for the industry is that the seasonally adjusted annual sales rate (SAAR) checked in around 17.16 million units across all brands – a healthy number despite the sales declines.

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See No Evil: Backup Camera Concerns Lead Nissan to Recall… Almost Everything

Nissan is recalling over 1.2 million late-model vehicles out of fear that drivers will shift into reverse and see nothing on their infotainment screens. The recall affects 2018 and 2019 models of almost the entire Nissan and Infiniti stable.

Because the backup camera on the affected vehicles can be adjusted to the point that no view of the area behind the vehicle remains, Nissan finds itself in violation of federal safety rules. The problem is not that the image can be adjusted, but that the obscured view will remain after the driver restarts the vehicle and shifts into reverse.

The list of models is a long one.

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2020 Infiniti Q50 Goes V6 Only, Increases Pricing

Despite sales of the Infiniti Q50 looking a little light this year, Nissan’s luxury arm has decided the model moves in numbers substantial enough to keep it on offer. The same cannot be said for the vehicle’s entry level 2.0-liter turbo, however. The motor will be going away for the 2020 model year, leaving the twin-turbo 3.0-liter V6 as the sedan’s only available powerplant.

Replacing the base 2.0 Pure will be the 3.0t Pure. While a seven-speed automatic transmission continues sending power to the rear wheels (AWD is optional), base models now produce a claimed 300 horsepower. Considering the old 2.0-liter only produced 208 hp, you might think the change comes with a hefty price increase. But you’d be wrong. Infiniti is only asking for $36,400 (plus a $1,025 destination fee) for the base level Q50. That’s just $750 more than last year’s base model four banger.

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Dealership Dilemmas: Nissan Communications Reportedly Back Online

On Saturday, Nissan’s North American dealerships found themselves with a problem. A power outage at the automaker’s data center in Denver disabled a system dealers use to order vehicles, procure parts, check on recall statuses, obtain rebate information, and file warranty claims. As a result, the manufacturer’s communications in the U.S., Canada, and Mexico were disrupted. “Some of our dealer business applications have run in a reduced capacity using manual processing,” Nissan said on Wednesday.

Dealers were not pleased.

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Infiniti QX55: The Faintest Glimpse of the Future

Regular readers of these digital pages are well aware of the pressures facing Nissan’s Infiniti brand. While the premium marque’s status is better than in years past, it is not where the brand would like it to be. U.S. volume has declined since 2017, and the marque recently gave up on Europe.

Perhaps a slinky new crossover will draw eyes — and buyers — in an overly crowded segment?

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Infiniti at 30: Special Editions and Uncertainty

As it blows out the candles on its 30th birthday cake, Infiniti’s biggest problems aren’t rocks and trees, but sales. That, and a shaky financial foundation underpinning its parent’s house.

Unlike in 1989, when the fledgling premium brand tempted buyers to pick up a new Q45, um, sight unseen, Infiniti is doing all it can to draw pairs of eyes to its real, physical vehicles, launching an Edition 30 trim package to mark the anniversary.

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QOTD: How Do You Solve a Problem Like Nissan?

The news of Nissan’s recent financial trouble brought attention right where it needs to be: on lackluster product. In our most recent reporting regarding Nissan’s sales woes, I was asked in the comments whether I had any ideas for improvement. Well that got me thinking (and worked up), and it turns out I do have ideas, and they fall into three major categories.

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Infiniti Moves Back to Japan

Nissan Motor Co’s premium brand, Infiniti, will relocate back to Japan as part of the automaker’s commitment to restructuring its business in a post-Ghosn existence. The luxury arm was moved to Hong Kong in 2012 in order to better prepare itself for entry into the Chinese market. However, Nissan now says Infiniti needs to move closer to home in order to promote greater efficiencies and enhance collaboration with the core brand.

Considering most of the R&D work stayed in Japan and Chinese growth has been slow, representing about one-tenth the annual volume Cadillac sees in the market, this is likely wise decision. Infiniti claims it can maintain its focus on China from Japan while also prioritizing America — where it sells far more vehicles. Meanwhile, Nissan also hopes to regain control over its own operation after posting a rather ugly earnings report earlier this month. The financial hurt is expected to spill over into next year.

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Job One for Infiniti's New U.S. Sales Boss? Stop the Slide

Amid a tumultuous time for Nissan and its luxury division, Infiniti, company CEO Hiroto Saikawa is counting on its crucial U.S. business to turn things around. After seeing its global profit fall 45 percent last year, Saikawa declared earlier this month that the company had hit “ rock bottom.”

Further profit and operating margin declines are forecasted for 2019.

Executive shuffling has become the norm as the automaker attempts to stem sales losses in the United States. Lofty volume targets of yesteryear have given way to an approach focused on long-term stability. Still, a turnaround won’t happen overnight.

One man Saikawa is counting on is Infiniti’s new sales boss, Bob Welby, who takes over the position June 1st.

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QOTD: Your Least Favorite Rear-drive Nineties Ride?

Last week, we accepted suggestions for our readers’ least favorite front-drive cars from the 1990s, but commenter Art Vandelay (an importer/exporter) wanted more. We’re back a week later to repeat the same question, but with a focus on rear-drive rides. Let the aero-infused criticism begin.

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2019 Infiniti QX50 Review - Owner of a Lonely Heart

Think of an occasion in which something really good appeared in a place where it was underappreciated. A fantastic steak at the downtown greasy spoon, perhaps? Beautiful new windows installed in a student rental house? My writing on this website? Wait, I wasn’t supposed to say that last one out loud…

Buried in the mire of Ghosngate at Nissan is some nifty new tech that should be turning the car world on its ear. The company’s variable compression engine, displacing an industry-typical 2.0 liters from a turbocharged four pot, is actually about as far from industry-typical as Yugo was from being a class leader in fit and finish. It’s able to vary its compression from 8:1 to 14:1, thus offering the best of power and economy characteristics. It’s been called the “holy grail.”

So where does this engineering marvel and technological triumph first appear? In the company’s sports car? Don’t be silly. It’s under the hood of a grey crossover, of course.

Talk about being underappreciated.

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Where Your Author Sells an Infiniti Quickly, Then Starts a Search

Recently, I’ve shared musings about selling my old Infiniti, as well as the coupe or sedan options pegged to replace it. You readers had your helpful hearts in the right place, with funny suggestions of Challenger, Charger, and Mustang. A couple of weeks have elapsed since then, and there have been developments. Let’s chat.

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Infiniti Calls It Quits in Western Europe, Kills Off the QX30 for Everyone Else

Western Europe doesn’t like Infiniti very much, so the Japanese premium brand has decided to hit the road. The brand’s residency in the competitive region only lasted a decade, and middling consumer interest, coupled with increasingly stringent emissions regulations, is all the reason it needs to take a hike.

In doing so, Nissan’s premium division plans to cease global production of the QX30 at its Sunderland, England assembly plant. The subcompact crossover, born of a rocky Mercedes-Benz partnership, and its overseas-only Q30 hatch sibling go belly-up in July of this year.

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Where Your Author Eliminates a Couple of Coupes

In an introductory post last week, I detailed a couple of cars I was considering as a replacement to my decade-old Infiniti M. The comments (some filled with unusual anger) prodded me to add another car to the list.

A week later, I can tell you that two of those former options are absolutely out of the question.

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  • Kwik_Shift_Pro4X Canadians are able to win?
  • Doc423 More over-priced, unreliable garbage from Mini Cooper/BMW.
  • Tsarcasm Chevron Techron and Lubri-Moly Jectron are the only ones that have a lot of Polyether Amine (PEA) in them.
  • Tassos OK Corey. I went and saw the photos again. Besides the fins, one thing I did not like on one of the models (I bet it was the 59) was the windshield, which looked bent (although I would bet its designer thought it was so cool at the time). Besides the too loud fins. The 58 was better.
  • Spectator Lawfare in action, let’s see where this goes.