Cadillac President Attributes 'Measured Approach' to Super Cruise Success, Gently Slams Tesla

Speaking at a conference in California on Wednesday, Cadillac President Johan de Nysschen threw some gentle shade at his rivals by stating General Motors’ measured approach to hands-free driving was the secret to Super Cruise being a winner. For those of you that don’t know, Cadillac claimed it became the first automaker to accomplish a coast-to-coast drive using hands-free technology last fall.

While it’s debatable whether the Super Cruise equipped CT6s making the journey actually achieved the feat without a driver ever having to touch the steering wheel, GM’s semi-autonomous system is among the best in the business right now — if not the best.

How did it manage the feat? For the most part, Cadillac built on the technology it already had to fine-tune adaptive cruise control to a point where the car could effectively steer itself on predictable highway jaunts. But de Nysschen says it mastered that in a closed environment, waiting until the system was completely ready. Meanwhile, other areas of General Motors have been devoted to total autonomy and perfecting the Cruise Automation fleet’s artificial intelligence systems.

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QOTD: Your Guiltiest Pleasure?

We’ve all got ‘em. Whether it’s that vapid ear worm song from the ‘90s or a TV show you won’t dare tell anyone you watch, we’ve all got some sort of vice in our closet.

Being gearheads, we’ve a few cars to count among our guilty pleasures too. Mine? Well, it has to do with General Motors … and a whole lot of electronics.

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Ballooning U.S. Cadillac Transaction Prices Hide a Not-so-silver Lining

In 2017, the average U.S. Cadillac buyer walked out of the dealership after signing over $54,488 for a new vehicle. That’s almost $6,000 more than the average sticker in the luxury field, placing Cadillac among the upper echelon of premium cars.

However, the brand’s skyrocketing average transaction price — up 25 percent over the past five years — comes as the brand weathers a sales downturn in the U.S. market. That lofty 2017 figure has plenty to do with the models customers aren’t buying.

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Cadillac Prepping XT4 Production on the Sly at Kansas City's Malibu Plant

General Motors is tooling one of its car plants to build the svelte new Cadillac crossover that’s aimed at fixing the luxury brand’s sales slump in the United States. However, GM is keeping quiet on the move as the XT4’s future hasn’t been officially announced. However, insiders have claimed the automaker has already begun production on test versions of the Cadillac XT4 at its assembly plant in Kansas City.

Cadillac deliveries fell 8 percent last year in the United States and, as crossovers seem to be the sure-fire remedy for every automaker seeking sales, the XT4 could be a godsend. That blessing isn’t isolated to North America either. Adding the more-affordable crossover to the company’s Chinese lineup is equally important.

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Rare Rides: The Cadillac Allante, Which Was a Race Car in 1992

The year is 1986. There’s a new, V8-powered convertible on the horizon from Cadillac — the Standard of the World. This particularly special convertible is slotted above the Eldorado in the product lineup. And it was designed by a famed Italian house.

You’re drooling by now, 1986 person. Vamanos, to Allanté!

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Cadillac Takes a Sales Dive in December; All Models Drop

Christmas was in the air, but Cadillac’s last sales month brought anything but good cheer. General Motors’ luxury brand saw sales of every last one of its models fall, year-over-year, ending December as the worst-performing division in the GM fold.

Total U.S. Cadillac sales fell 28.6 percent last month, year-over-year, with 2017 volume down 8 percent compared to all 12 months of 2016 — a loss of 14,566 sales. Hardly a brand reaching its pinnacle. However, as bad as Cadillac’s numbers look, there’s a couple of unavoidable factors working against the brand.

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2019 Cadillacs: CT6 Drops Entry-level Engine, and Is the ATS Going Coupe-only?

After a relative lull in product introductions, Cadillac has a pipeline of new vehicles ready to boost the brand’s fortunes. Or so the General Motors division hopes.

In early 2016 Cadillac launched the XT5 crossover and CT6 sedan, following it up with a refreshed XTS in late 2017. Next year brings bigger news in the form of the XT4 compact crossover, with at least one other crossover waiting to plug another hole in the brand’s utility lineup.

But what about Cadillac’s older sedan lineup — the one that’s not bringing in anywhere near the passenger car volume the brand once enjoyed? There’s a long-range plan to deal with that, but first the company has some careful surgery planned.

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Spied: 2019 Cadillac XT4, Ready to Do What Sedans Can't

By “can’t,” we mean “keep the division afloat.” The luxury brand’s sedan sales just aren’t cutting it anymore, forcing Cadillac to play a game of crossover catch-up with other players in the premium field. While the full-size Escalade and midsize XT5 remain strong (and consistent) sales performers, many of Cadillac’s rivals offer more utility vehicle choice. Lexus has four, and might not consider that enough. Even Lincoln has three.

The first of several answers to this problem is the XT4, a compact crossover positioned just below the XT5. Debuting in the middle of next year as a 2019 model, the new crossover recently made an appearance outside General Motors’ Milford proving grounds. Luckily, a cameraman was there.

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Playing the Long Game: Cadillac Softens on Project Pinnacle After Sales Shortfall

Project Pinnacle hasn’t been incredibly popular with dealerships. Low approval ratings required multiple revisions of the plan, and dealers still found themselves irritated with the final version. There was a lengthy delay, refusal of noncompliant stores to accept General Motors’ buyout plan, and difficulties ensuring eligible shops adhered to the plan’s high standards of service.

Cadillac now says it will weigh customer satisfaction scores and compliance with brand standards more than actual sales volumes when determining U.S. dealer bonuses for 2018. The reason for this comes down to so many dealerships not meeting this year’s sales targets. That’s good news for those smaller outlets that were upset with Pinnacle to begin with.

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Marketing Boss Uwe Ellinghaus Resigns From Cadillac

After overseeing the introduction of the “Dare Greatly” campaign, a move of company HQ to tony Manhattan, and an ad spot touting Super Cruise during the MTV Video Music Awards, Uwe Ellinghaus is resigning from his post as head marketing honcho at Cadillac.

Tapped by Caddy chief Bob Ferguson in 2014, Ellinghaus arrived at the luxury automaker after a stint at Montblanc International and, prior to that, nearly 15 years at BMW.

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QOTD: What Car Would You Avoid Owning at All Costs?

Today, our question circles around cars with issues. The sort of issues that could send an owner to an early grave or perhaps some preventative therapy, at the very least. Cars with widely-known issues, bad ownership propositions for running costs, depreciation, safety, or something else — they all qualify today.

Which cars would you avoid owning at all costs?

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Cadillac Expands Its Subscription Service to New Markets

Since its launch in the Big Apple earlier this year, the BOOK by Cadillac car-subscription service has allowed customers in New York City to get behind the wheel of a Cadillac without signing the note on one of The General’s top-flight vehicles.

The project has proven to be enough of a success that Cadillac is now launching the product in two additional markets: Dallas and L.A.

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Piston Slap: Relays Have a Fuel Pump Oil Pressure Switch?
Che writes:Recently my daughter ran her 2005 Saturn Relay a quart and half low on oil. Alarms started sounding and vehicle shut off. No noises from the engine. I refilled the oil, but it won’t crank. It’s in disabled mode now. I don’t know how to reset it. Any suggestions?
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Cadillac's Throwing Shade at Lincoln (and Money at Lincoln Owners)

Despite the addition of a corporate split grill a few years ago, there’s no denying Lincoln’s outgoing Navigator is one old piece of kit. As such, the glitzy premiere of the new-for- 2018 Navigator heralded greater full-size Lincoln SUV sales not just from new buyers, but returning ones.

Having seen what Dearborn was up to, it seems some inhabitants of the Renaissance Center decided to try and spoil Lincoln’s fun. If you’re the owner of a 1999 or newer Lincoln vehicle who’s thinking of maybe getting into a new Navigator, Cadillac would like you to know there’s 5,000 smackeroos waiting for you on the hood of your nearest Escalade.

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Rare Rides: A 1989 Chrysler TC by Maserati - the Lemon Mix-up

The heart of a K-Car, the styling of a LeBaron, the build quality of an Italian, and the price of a Corvette. Just one car in the history of the world managed to combine all these virtues together into a gelatinous, custard-like vehicle.

And our Rare Ride today just happens to have a similar color, too. Come have a look at the majestic Chrysler TC, by Maserati (not really).

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  • Kjhkjlhkjhkljh kljhjkhjklhkjh *Why would anyone buy this* when the 2025 RamCharger is right around the corner, *faster* with vastly *better mpg* and stupid amounts of torque using a proven engine layout and motivation drive in use since 1920.
  • Kjhkjlhkjhkljh kljhjkhjklhkjh I hate this soooooooo much. but the 2025 RAMCHARGER is the CORRECT bridge for people to go electric. I hate dodge (thanks for making me buy 2 replacement 46RH's) .. but the ramcharger's electric drive layout is *vastly* superior to a full electric car in dense populous areas where charging is difficult and where moron luddite science hating trumpers sabotage charges or block them.If Toyota had a tundra in the same config i'd plop 75k cash down today and burn my pos chevy in the dealer parking lot
  • Kjhkjlhkjhkljh kljhjkhjklhkjh I own my house 100% paid for at age 52. the answer is still NO.-28k (realistically) would take 8 years to offset my gas truck even with its constant repair bills (thanks chevy)-Still takes too long to charge UNTIL solidsate batteries are a thing and 80% in 15 minutes becomes a reality (for ME anyways, i get others are willing to wait)For the rest of the market, especially people in dense cityscape, apartments dens rentals it just isnt feasible yet IMO.
  • ToolGuy I do like the fuel economy of a 6-cylinder engine. 😉
  • Carson D I'd go with the RAV4. It will last forever, and someone will pay you for it if you ever lose your survival instincts.