Datsun Unveils Mi-DO Hatch At 2014 Automechanika Moscow

Cameron Aubernon
by Cameron Aubernon
datsun unveils mi do hatch at 2014 automechanika moscow

Nissan’s emerging-market brand Datsun unveiled its newest addition to its burgeoning lineup at the 2014 Automechanika Moscow show: The mi-DO.

Just-Auto reports the compact hatch, joining the similarly named on-DO sedan set to arrive in September, will arrive in showrooms sometime in early 2015. No price of admission has been stated for the five-door, five-passenger vehicle, however.

Under the bonnet, a 1.6-liter 8V engine will deliver 87 horsepower to the front pair of 15-inch alloys through a standard five-speed manual or optional four-speed auto.

As for its name — and that of the on-DO — Datsun says it’s a fusion of Japanese, Russian and English themes: “do” is Japanese for “moving,” “on” is Russian for “he,” and “mi” is meant to invoke personalization by rhyming with “me” to Russian ears.

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  • Stumpaster Stumpaster on Aug 28, 2014

    Oh looks at that leg room for the rear seat. Oh wait, they slid the front seats forward of the B-pillar! Very Lavrov approach to marketing.

  • Closed247 Closed247 on Aug 28, 2014

    I'm pretty sure that's a Lada Kalina. While that may work in Russia, Nissan seriously risks destroying any chance of establishing Datsun as an alternative in the cheap car market by using such crap.

  • Norman Stansfield This is what you get when you run races to keep the cars bunched together for more excitement. F1 doesn't seem to have this problem after the first few laps.
  • SCE to AUX Too many cars = more wrecks. With today's speeds on essentially the same old track, starting with half the cars could reduce the congestion at the end. Or maybe it would increase the problem because the herd wouldn't thin early on.I say no overtime - finish at 500 miles and no more.
  • Garagezone There was an Indy 500 yesterday? Hmmmm...
  • Mark Morrison Sad it just reminded me how good TTAC once was … required daily reading.