Unlike its third generation which had the upmarket sporty sedan segment largely to itself, when the fourth generation Maxima (A32) arrived in 1995 there were numerous new competitors from all directions. In its home market, the American-centric Maxima faded away and was replaced by the more internationally flavored Cefiro. Notably, the Cefiro wore Infiniti I30 styling in advance of its North American debut. In addition to the handful of variants for other markets like the Maxima QX and QX (which both wore Cefiro clothes), the A32 Maxima was also transformed into a very important car for the Korean market. Let’s talk about some business deals.
It turned out that 1994 was a high point for the Nissan Maxima. The third-generation sedan was just about the ideal mix of driving dynamics, quality, luxury, and whiz-bang tech features. It was offered in well-equipped GXE trim for lovers of comfort, and sportier SE for Sports Enthusiasts (or something). After its introduction for the 1989 model year, Nissan made relatively few changes to its impressive sedan.
Sales were around 100,000 units in its first two years, and then around 85,000 for the next two years. But in its final model year of 1994 the third gen’s sales nearly doubled, to 163,138. It was time for a new Maxima in 1995. It was a generation that branched out to become other interesting vehicles but also started the model’s decline.
The new third-generation (J30) Nissan Maxima went in a bold new direction from its predecessors. Larger, more luxurious, more technologically savvy, and better made than the first two, the third Maxima was the first to cater to the North American market. The Maxima’s sudden transformation was so complete that it diverged from its former sibling the Bluebird to become an entirely separate model. First up today, we consider 4DSC styling.
We return to our Abandoned History coverage of Daewoo Motors in the early part of the Sixties. Korea was a newly independent nation still in the process of building its economy after many decades of Japanese occupation. The new Korean government seemingly relied on two tenets in its earliest years: Centralized control and openness to bribes.
Both those factors were at play when the government handed the production of all passenger cars to a single company, Saenara Motors. Via a huge loan and technical assistance from Nissan, Saenara built Korea’s first car, the Saenara (Datsun) Bluebird via knock-down kits assembled in South Korea. But once the government noticed there was too much capital flowing out of the country, they banned Saenara from buying more kits from Japan. The scraps of bankrupt Saenara were picked up by another company, Shinjin.
After its short-lived first generation outing as a rear-drive car from 1981 to 1984, the PU11 Maxima of 1985 adopted the front-engine, front-wheel drive format the Maxima kept permanently. But that wasn’t the only precedent set by the PU11, as Nissan decided to move forward with V6 engine configurations and leave the inline-six in the past.
The addition of the sporty SE trim with its monochromatic details, and fancy electronic options like a Sonar Suspension System were both indications of where Nissan was headed with the Maxima. It was a sportier and more interesting direction than its stiffest competition, the staid and conservative rear-drive Cressida. Sales showed what buyers preferred, as the Maxima outsold the Cressida many times over throughout the mid-Eighties. And at the end of the decade, Nissan gave customers more of what they wanted with the very first 4DSC, a four-door sports car.
Sometimes all it takes is a Tweet to generate a new Abandoned History series. A seemingly simple request: coverage of some GM models from the early 2000s, specifically a Daewoo. But there’s a long, winding, and dramatic history behind Daewoo Motors. The company’s origins trace back to the 1930s, and the very first Korean car.
Throughout the ensuing decades, Daewoo Motors was formed, reformed, bought and sold, and generally passed around in Korea. Along the way, it offered other brands’ vehicles, its own, and even purchased a smaller carmaker. So sit back and relax as we travel to Korea in 1937, during the latter part of the country’s Japanese occupation.
After its first few years as an 810, 910, Datsun by Nissan, Maxima by Datsun, Datsun/Nissan, and similar, the Maxima settled into its permanent home under Nissan branding. The well-equipped compact sedan sold over 198,000 copies in the United States between 1982 and 1984 (‘82 is the earliest year sales data is available) before an all-new Maxima arrived in 1985. With its second generation, Nissan veered off to distinguish the Maxima from its most direct competition, Toyota’s Cressida. Picture it, October 1984.
With the recent and not surprising news of the Nissan Maxima’s planned demise in 2023, it’s time for a Rare Rides retrospective on a nameplate that was once lauded as one of the best sporty sedans on the market. From its origins as a rear-drive Datsun to the eighth generation that’s a shadow of its former self, the Maxima persisted with its unique value proposition: That it was a step up from the standard Japanese family sedan. Our story begins in Japan, with the Bluebird range.
Nissan sold the 280ZX version of the famed Z-Car here for the 1979 through 1983 model years, right up to the end of the Datsun era and the start of the “Name Is Nissan” period we’re in today. These cars don’t have the maniacal following of their 240Z/ 260Z/ 280Z predecessors but sold well when new, so I find the 280ZX to be reasonably easy to find in the big California car graveyards I frequent. Here’s a well-equipped ’80 in Alpine White paint, showing off its T-tops in a San Francisco Bay Area yard a few years back.
Think back to the Eighties, that optimistic decade when automakers hired aftermarket companies to create convertible versions of their two-door models. The big three Japanese brands each offered their own aftermarket “sports themed” convertible in the first half of the decade.
Which masterpiece is worth a Buy?
The Rare Rides series has featured just two magnificent Datsuns in prior entries. The first was a 720 King Cab pickup truck, followed recently by the unfortunate looking 200SX coupe. Today’s entry is arguably rarer than either of those, as even local Datsun enthusiast and TTAC contributor Chris Tonn was surprised to see it.
Say hello to the F-10 wagon from 1977.
A fourth-generation Nissan 200SX surfaced previously in an edition of Buy/Drive/Burn, where its squared-off good looks went up against two other Japanese coupes from 1986. Today, we step back two generations and have a look at an 200SX from the Seventies.
Maybe you can figure out if Datsun achieved what it was aiming for with this design.
Recently, Rare Rides honed in on the little Dodge Rampage. A front-drive alternative compact pickup, it was based on the sporty Dodge Charger. Today we have a look at a well-preserved example of what most buyers of compact pickups chose in the early 1980s. It’s a Nissan-Datsun 720 King Cab, from when all Datsuns were Nissans.
The Datsun 280ZX was sold in the United States for the 1979 through 1983 model years, and many a line of cocaine was sniffed inside these cars during their heyday as affordable sports cars. The 280ZX still shows up regularly in California wrecking yards, but most of them go unphotographed as I continue seeking out the really rare stuff. However, since I’ve never included a 280ZX in this series, and this one in the San Francisco Bay Area was an especially [s]ugly[/s] rare 2+2 version, I decided to photograph it.
The first-generation Nissan Sentra first appeared on American roads in 1982, early in the very costly Datsun-to-Nissan rebranding process. The lightweight, fuel-efficient Sentra was a big sales hit, because drivers in the early 1980s (with vivid memories of the gas lines of a few years earlier) were willing to put up with double-digit horsepower and lots of NVH in a car that promised decent reliability and cheap point-A-to-point-B costs. Now, of course, nearly all of the early Sentras are gone, so this well-worn example in a San Francisco Bay Area yard gives us an interesting history lesson.
The badging on US-market Datsuns and Nissans got very confusing thanks to the Datsun-to-Nissan changeover that stretched from 1981 through 1984. It resulted in vehicles with awkward names such as “Datsun 810 Maxima By Nissan” showing up in showrooms with all the Datsun logos about to be chiseled off the walls. There was an ever-shifting cast of Bluebirds and Cherrys and Violets and Sunnys sold with American-market designations ending in “-1o” that sometimes corresponded with their corporate identifiers and sometimes didn’t. And then there was the Stanza-based 510 that wasn’t related to its beloved Bluebird-based 1968-73 namesake.
Here is such a car, spotted in a Denver self-serve yard a few weeks ago.
Among the first to come to Brazil when the market was opened up again in the 1990s – after a hiatus of almost 50 years when this country closed itself off to the world – Renault has seemingly reached a limit in Brazil. Its market participation has hovered around 6 percent for years. Now, hungry for more, the French company is showing its new plans that will deeply affect their operations in Latin America at large and shake up their manufacturing base in South America, most especially Mercosur (namely Brazil and Argentina).
Last year, Renault-Nissan resurrected Datsun, positioning the brand for emerging markets — like India, Russia and Indonesia — with a portfolio of models that would attract new, young consumers whose wallets were a bit thin.
It’s not quite working out thus far.
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- Nrd515 I bought an '88 S10 Blazer with the 4.3. We had it 4 years and put just about 48K on it with a bunch of trips to Nebraska and S. Dakota to see relatives. It had a couple of minor issues when new, a piece of trim fell off the first day, and it had a seriously big oil leak soon after we got it. The amazinly tiny starter failed at about 40K, it was fixed under some sort of secret warranty and we got a new Silverado as a loaner. Other than that, and a couple of tires that blew when I ran over some junk on the road, it was a rock. I hated the dash instrumentation, and being built like a gorilla, it was about an inch and a half too narrow for my giant shoulders, but it drove fine, and was my second most trouble free vehicle ever, only beaten by my '82 K5 Blazer, which had zero issues for nearly 50K miles. We sold the S10 to a friend, who had it over 20 years and over 400,000 miles on the original short block! It had a couple of transmissions, a couple of valve jobs, a rear end rebuild at 300K, was stolen and vandalized twice, cut open like a tin can when a diabetic truck driver passed out(We were all impressed at the lack of rust inside the rear quarters at almost 10 years old, and it just went on and on. Ziebart did a good job on that Blazer. All three of his sons learned to drive in it, and it was only sent to the boneyard when the area above the windshield had rusted to the point it was like taking a shower when it rained. He now has a Jeep that he's put a ton of money into. He says he misses the S10's reliablity a lot these days, the Jeep is in the shop a lot.
- Jeff S Most densely populated areas have emission testing and removing catalytic converters and altering pollution devices will cause your vehicle to fail emission testing which could effect renewing license plates. In less populated areas where emission testing is not done there would probably not be any legal consequences and the converter could either be removed or gutted both without having to buy specific parts for bypassing emissions. Tampering with emission systems would make it harder to resell a vehicle but if you plan on keeping the vehicle and literally running it till the wheels fall off there is not much that can be done if there is no emission testing. I did have a cat removed on a car long before mandatory emission testing and it did get better mpgs and it ran better. Also had a cat gutted on my S-10 which was close to 20 years old which increased performance and efficiency but that was in a state that did not require emission testing just that reformulated gas be sold during the Summer months. I would probably not do it again because after market converters are not that expensive on older S-10s compared to many of the newer vehicles. On newer vehicles it can effect other systems that are related to the operating and the running of the vehicle. A little harder to defeat pollution devices on newer vehicles with all the systems run by microprocessors but if someone wants to do it they can. This law could be addressing the modified diesels that are made into coal rollers just as much as the gasoline powered vehicles with cats. You probably will still be able to buy equipment that would modify the performance of a vehicles as long as the emission equipment is not altered.
- ToolGuy I wonder if Vin Diesel requires DEF.(Does he have issues with Sulfur in concentrations above 15ppm?)
- ToolGuy Presented for discussion: https://xroads.virginia.edu/~Hyper2/thoreau/civil.html
- Kevin Ford can do what it's always done. Offer buyouts to retirement age employees, and transfers to operating facilities to those who aren't retirement age. Plus, the transition to electric isn't going to be a finger snap one time event. It's going to occur over a few model years. What's a more interesting question is: Where will today's youth find jobs in the auto industry given the lower employment levels?