Mitsubishi: Evo Out, EVs In

When you think of Mitsubishi, what do you think of? Chances are, one of the first things that runs through your mind when Mitsubishi gets a mention, is the turbocharged, AWD, rally-car-for-the-road Lancer Evolution series. For decades now, the Evo has provided Mitsu with some desperately-needed sense of identity, although it never really reflected a brand philosophy the way Subaru’s WRX/STI series did for its AWD lineup. And now, it seems, Mitsubishi is done trying to build a brand on a rally replica. Autocar‘s Matt Prior recently sat down with Motsu’s global product director Gayu Eusegi, and he heard some rather jarring news:

The Lancer Evolution X, Eusegi told me, will be the last Evo. “There is still a demand [for the car],” he said, “but we must stop.” Eyebrow up.

“Our influence now is EV technology,” Eusegi said, adding that the decision was a “policy change”.

It seems Mitsubishi, which is going to introduce eight full electric or hybrid cars by 2015, has decided its image is about lowering CO2, not making lurid replicas of rally cars that don’t go top-level rallying any more.

Eusegi said that customers would find it “easier to understand” what Mitsubishi was about if it was no longer in this motorsport-inspired market.

Eusegi goes on to apparently confirm that the Evo X will be the last of the line, until such time as rally racing goes electric. Which means that if you’ve always wanted to buy a new Evo, you might want to think about picking one up soon. After all, an EV-heavy strategy may not be the silver bullet for Mitsubishi, but the Lancer Evolution has had its chance at playing halo. Change can be painful, but it is the only constant… and Mitsu has to evolve or die. Even if that means the Evolution dies first.

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Alfa Romeo 4C Can Conquer Our Shores Any Time
OK, so so we weren’t immediately thrilled at the prospect of Alfa coming to the US as the sick man of Europe. But with news that Alfa’s 4C, a Da…
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What's Wrong With This Picture: Which Wheel Drive? Edition
Ever since Toyota and Subaru announced they would be building a rear-drive sports coupe together, one question has torn the Subaru faithful apart, casting th…
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Alfa Denies LX-Platform Flagship Rumors

One of the first rumors to come out of the Fiat/Chrysler tie-up was that Alfa-Romeo would replace its expired 166 flagship with a large, RWD sedan based on Chrysler’s updated LX platform. But with Lancia getting its own rebadge of the new Chrysler 300, and a possibly LX/LC-based entry-level Maserati in development, it seems that Alfa’s opportunity for a flagship rear-drive sedan has passed. Auto Motor und Sport reports that, rather than developing a large Alfa flagship, the brand will top out (in sedan terms) with its forthcoming, 159-replacing Giulia front-drive D-segment effort. That might not come as terribly shocking news to the brand faithful, as Alfa’s have been almost exclusively front-drivers for some time… but the fact that no fizzy, crackling Alfa-typical V6 is planned for the brand’s midsized flagship might come as a letdown (instead, look for turbocharged four-bangers making between 120 and 235 HP). All of which is very interesting in light of CEO Sergio Marchionne’s recent diagnosis of Alfa’s woes, in which he argued

I mean it’s got this incredible appeal which goes back, you know, to the time they used to be on the racetrack, and it’s the embodiment of a lot of things which are typically Italian; sportiness, lightweight, and everything else. And what happened is that when Fiat bought them back in the end of ’86 we Fiatized Alfa. Fiat was front-wheel drive; Alfa was rear wheel drive. So now all the Alfas are front-wheel drive. And we put Fiat engines inside the Alfas, and Alfa started losing more and more of its DNA as a car company.

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LamboLeaks: Production Aventador Debuts… In Croatia!

Lamborghini was clearly hoping to tease its fans with a long, drawn-out release of pictures of its new Murcielago-replacing Aventador, as pictures of the supercar’s greasy bits were released today. But, in the era of global media, even the most-complicit outlets can accidentally let loose images of new supercar hotness… and that’s apparently what happened with the latest Lamborghini. EVO Magazine’s Croatian edition leaked the first image of the Aventador to Car and Driver, and it’s now making its way across the web. But really, aren’t the pics featuring the Aventador’s carbon fiber tub, pushrod suspension and other non-styling features the more interesting photos?

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Nissan Won't Let The 'Ring Controversy Go

Nissan raised a tempest in a chatroom (or 20) when it claimed a 7:29:03 Nürburgring lap time for its GTR, and taunted Porsche that this time beat its 911 Turbo. Porsche took the bait, claiming that its drivers couldn’t replicate the GTR’s lap time and that Nissan must have used non-stock tires. Nissan fired back, and as the controversy became mired in he said-she-said nonsense, the fanboys gradually lost interest. And now, years later, Nissan is literally shoving the controversy into the faces of Porsche owners in hopes of getting even more mileage over one of the sillier controversies in the world of performance cars. But can you imagine this nearly three-year-old taunt actually stinging Porsche owners into considering a GTR?

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Quote Of The Weekend: Audi By Porsche Edition

Porsche’s greatest strength may well be that, in this era of automotive homogenization, it maintains its unique technical traditions. Until Subaru brought out a rarely-optioned 3.6 unit to market, Porsche was the only automaker who offered a flat-six engine, a powerplant that was both unique and traditional. But now, it seems that Porsche may have to give up its unique engines in the name of corporate strategy and its goal of remaining the world’s most profitable automaker [sub]. When asked by EVO magazine if, in the future, Audis could use Porsche’s brand-defining boxer-six engine, Porsche’s R&D boss Wolfgang Dürheimer responded

I think so, especially for the V8 side, but I can also see some applications for the Porsche flat-six and future flat-four engines across the VW group. I think it cannot hurt Audi to have a Porsche powerplant in its cars.

Yes, but what about Porsche? We’d heard a version of this rumor before, but this latest revelation seems to indicate that plans to share Porsche’s greasy bits are moving forward. Given that we’re moving towards the last hurrah of the internal-cumbustion engine, we’d hope that Porsche would hold onto its tradition of unique engines a bit longer. Apparently not.

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Chris Harris Exposes The Ferrari Spin Machine
EVO Magazine’s Chris Harris was recently taken to task here at TTAC for daring to diss the Mazda MX-5, a move that had many of our readers bemoaning th…
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Ask The Best And Brightest: How/When Did You Fall In Love With Cars?
Want A Big, V8-Powered RWD Sedan? Do You Prefer Dodge Or Hyundai?
What do Dodge and Hyundai have in common, besides a Mexican Accent? They’ve both just unveiled large, V8-powered, rear-drive sedans at the Chicago Auto…
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ZL1: One Camaro To Rule Them All

Rather than bringing back the long-running Z28 label for its new top-of-the-line Camaro, GM has reached back even further into the history books for an even more prestigious heritage label: ZL1. GM’s presser (more here) for the 6.2 liter supercharged, 550+ HP, Brembo- and Magnetic Ride Control-equipped ZL1 explains:

When the muscle car war was at its peak in the ’60s, enterprising and racing-minded dealers did everything they could to get more powerful cars from the factory. Some Chevrolet dealers discovered that the company’s special order system known as COPO – the acronym for Central Office Production Order – could be used for higher-performance powertrains. It was intended for dealers to place custom orders for things like special paint packages for fleet vehicles, not building factory hot rods. Nevertheless, Camaro-hungry dealers used the system to request larger, 427-cubic-inch engines and other equipment that wasn’t available in regular-production models.

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In Defense Of: The Mazda MX-5

In the rarefied world of auto journalism, EVO magazine has assumed a place at the top of the food chain, for its derring-do tales of “flat out motoring”, performance car snobbery of the highest order and rich douchebag “contributors” whose only qualification is owning an absurdly expensive car that masquerades as a “long term tester”.

Like foodies, hipsters and other urban vermin, the EVO crew clearly gets off on the elitism of motoring rather than the appreciation of an automobile or the joy of driving. Figures then, that Chris Harris, supposedly a thinking man’s Jeremy Clarkson, criticized the Mazda MX-5 as being “shit”. According to Harris, the Mazda is “slow, imprecise and unsatisfying”. On what planet?

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Alfa Plans KTM X-Bow-Based 4C GTA
With a new entry-level Maserati prancing about, presumably based on the Dodge Challenger’s shortened version of the LX platform, news of a new Alfa-Rom…
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What's Wrong With This Picture: Some Hate The Dreier More Than Others Edition
Yes, everyone loves to hate on the BMW 3 Series’ success… but nobody loves to hate it like the Mercedes C63 AMG. And with a new version for 2012…
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Caprice: King Of The Cop Cars?

Holden may be rightly proud of its competition-creaming new Caprice Police Pursuit Vehicle, but Phoenix’s Finest just have one question: how often do you have to change those tires? And, as TTAC’s commentariat pointed out during the Michigan State Police’s trials, maintenance costs are nearly as important for police fleet buyers as pure performance. So, though the Caprice might out-hustle and out-interior-size its police-duty competition, the fact that only a limited number of civilian Zeta-sedans will make it to American roads means parts and maintenance won’t be as cheap or easy as the old Panthers. And because it hustles so nicely, those tires won’t be the only thing that will inevitably wear out. Still, it’s probably safe to assume that at least a few police departments will be seduced by the Caprice… so you’d better start burning that grille into your memory banks.

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  • Jkross22 I get Lexus much more now, especially this era. This seems to be the sweet spot for reserved styling, comfort and reliability. No turbos, integrated screen, hard buttons and knobs, good to great stereos, great seats. Still have some pangs of desire for the GS-F for all of the above reasons and V8 sounds, but this is the smarter choice.
  • Canam23 I had a 2014 GS350 that I bought with 30K miles and the certified unlimited four year warranty. After four and a half years I had 150K miles on it and sold it to Carmax when I moved to France a little over two years ago. As you can see I ran up a lot of work miles in that time and the Lexus was always quick, comfortable and solid, no issues at all. It was driving pretty much the same as new when I let it go and, and, this is why it's a Lexus, the interior still looked new. I bought it for 30K and sold it for 16K making it the most economical car I've ever owned. I really miss it, if you have to drive a lot, as I did in my job, it is the perfect car. Some may argue the Camry or Accord would foot that bill, but I say nay nay, you really want the comfort and rear wheel drive of the Lexus. Keep it forever Corey, you won't regret it.
  • SCE to AUX "...if there’s enough demand"If they are only offered as electric to begin with, how will Stellantis gauge demand - unhappy customers demonstrating at the dealers with torches and pitchforks?What a great way to add cost and reduce competitiveness, by making a propulsion-agnostic platform with a hundred built-in compromises.
  • FreedMike Awfully nice car.
  • Cprescott So is this going to lie and tell you that they have quality products at affordable costs that won't get recalled?