By on May 2, 2010

As the Beijing motor show draws to an end on Monday, the cars on display will be rolled on car carriers and shipped back home. All except for 40 luxury cars with a combined value of $22m. They have been snapped-up at the show, they will remain in China, and their makers can save the money for the long trip home.

The most expensive car of the show, the Bugatti Veyron 16.4 Grand Sport, with a price tag of $5.6m was “snagged on the first day,” says China Daily. According to the paper, “the car is exceptionally rare, with only 300 available worldwide, and it sells for 2.65 million Euros in Europe.” That comes out to $3.5m MSRP in Europe. Mark-up, title and taxes in China must be considerable.

The car will actually go back to France first, where it will be “revamped” before it will be shipped back to the customer in China.

Maserati sold five of the six cars on display at the show. “Another 10 will be delivered in six to eight weeks, after the cars are customized to the customers’ requirements,” said Gao Mengxiong, Maserati China’s sales manager. Compared to the Veyron, they are a bargain. Each car sells for about $366,000. Maserati wrote sales of about $5.4m. That should have paid for the booth.

At Rolls-Royce, a representative said: “We are going to get big orders at this auto show, based on my former experiences.” One customer bought the Rolls-Royce Ghost on display. According to stories circulating in Beijing, the buyer was a 20 year old girl.

Except for three cars that were brought for display purposes only, Porsche sold all eight cars at the show within the first three days. The most expensive one sold for more than $290,000.

When the show closes, organizers expect a total of 800,000 visitors. On Saturday, the start of the three-day Labor Day holiday, 145,900 people mobbed the show. According to China Daily, “more than 2,100 car-makers from around the world”  demonstrated their technologies and products at the show. And here we were told that the world only has room for less than 10 auto makers.

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21 Comments on “Chinese Won’t Let 40 Luxury Cars Go Back Home...”

  • avatar

    “One customer bought the Rolls-Royce Ghost on display. According to stories circulating in Beijing, the buyer was a 20 year old girl.”

    I would appreciate it if someone could forward her name and phone number to me.



  • avatar

    I’ll admit to not following the auto industry all that closely. But “more than 2,100 car-makers from around the world” really surprised me. I thought there were maybe 100 independent manufacturers. 2100, really??

    • 0 avatar

      That figure is ridiculous. I added them up, and it’s more like 89 (counting sub-brands), if you count tuning companies and design houses, it goes to 97.

      —- Bigger Chinese automakers (31) —-
      SAIC (Roewe, MG, Wuling)
      FAW (Hongqi, Besturn, Haima)
      Chang’an (Landwind)
      Dongfeng (Fengsheng, Fengxing)
      GAIG (Changfeng, Gonow)
      Chery (Riich, Rely, Karry)
      Huachen (Zhonghua, Jinbei) (Brilliance)
      Geely (Emgrand, Gleagle, Englon)
      Great Wall

      —- Smaller Chinese automakers (11) —-

      —- Foreign automakers (47) —-
      GM (Buick, Cadillac, Chevrolet, GMC, Hummer)
      Ford (Volvo)
      Chrysler (Dodge, Jeep)
      Hyundai, Kia
      Toyota (Lexus)
      Honda (Acura)
      Peugeot, Citroen
      Renault, Nissan (Infiniti)
      Aston Martin
      Ferrari (Maserati)
      Land Rover
      Spyker (SAAB)
      Volkswagen (Audi, Bugatti, Bentley, Skoda, Lamborghini)
      Mercedes-Benz (smart, Maybach)
      BMW (Rolls Royce, Mini)

      —-Not actual automakers (8)—-
      AC Schnitzer
      Star Custom
      IAT Design
      Hunan University

  • avatar

    Communism FTMFW!!!!1!1!!!

  • avatar

    The MSRP on that Bugatti is out of whack. The stock Veyron was $1.5 million USD. When they announced that all of the remaining Veyrons would be the targa roofed Grand Sport version, they said they’d be $2M. I suppose if the particular model was one of their super duper double top secret special editions they might charge more, but for $5.6 million you should be able to buy a couple of Veyrons and have enough left over for a Lamborghini.

  • avatar

    “One customer bought the Rolls-Royce Ghost on display. According to stories circulating in Beijing, the buyer was a 20 year old girl.”

    I have to say I’m disgusted by the thought of that. A kid (yes, a kid) being able to afford such a vehicle is one thing. Actually buying one? That’s vulgar. I suspect the 20yo new-money girl knows next to nothing about, nor has the proper respect for, the Rolls’ brand.

    This is symptomatic of the “Bigger, better, faster, more expensive than you!” spendthrift mentality you get with so much new money in one place.

    • 0 avatar

      Yes, I also have no doubt whatsoever that I could have made better use of that money.

    • 0 avatar

      Daddy’s money, brother’s money, or umm, benefactor’s money.

      Or she’s a very high quality call-girl. What’s the problem?

    • 0 avatar

      There are many Nouveau Riche people in China, and this 20 year old woman is a prime example. No doubt her dad made his daughter very happy with that purchase. Communism? China stopped being a real Communist country over 20 years ago. Today it’s a one party dictatorship with many laws and regulations to boost exports and make the elite rich. The little people get rolled in the process.

      China has more than 500,000 US$ millionaires (officially) and many more unofficially. Its upper middle class population is larger than all of Australia. The factory workers making keyboards for Microsoft and HP for 50 cents/hour are not going to revolt if they too think they (or their children) can work up to riches one day.

      Someone should go check on the Great Helmsman to see if he hasn’t spun and shaken out of his crypt.

    • 0 avatar

      Hillarious, I feel the standard approach to capitalism: “I love capitalism only if everybody is poor except me”. Stick with Reagan’s dream of self regulating markets and other bedtime stories pulled out of his bum to make his buddies bigger fatcats…

      Yeah… some peeps are filthy rich… and whatever you want to say… nobody care aboot your jealousy badly hidden behind a curtain of self righteousness…

      Enjoy the food coupon…

  • avatar

    All for the people, of course!

  • avatar

    To each according to his need…………

  • avatar

    Funny that none of the above comments considered the possibility that this 20-yr old woman could have been successful on her own and have an appreciation for fine cars. It is rare that any person of any gender, race, etc, is this successful at this early an age, but it does happen. The enterprise zones in China are a goldmine for entrepreneurs. She doesn’t necessarily have to be daddy’s little girl or a whore.

    • 0 avatar

      Any 20 yr-old girl who has made it on her own successfully enough to afford a Rolls would be in the entertainment field. “Child star,” if you will. In which case, we would know her name and background, rather than being an anonymous 20yo. Media would dig it out, or her hangers-on wouldn’t be able to resist leaking it, assuming she was trying to keep it secret.

      To excel in any other type of business actually takes some time and experience to build up a fortune. Unless she started speculating in real estate, commodities, mining, whatever while in grade school, she ain’t a self-made millionaire.

      No, this smells like money from Daddy (sugar or otherwise). She may be into cars, but that would mean a purchase for something she would drive herself, not something to be driven in. What gear head do you know that wants to be chauffeured? No, this one is into “expensive” and “luxury” and “look at me.”

    • 0 avatar


      Yep, what you said is possible. But the probability is so low, you might as well guess that the girl simply won a lottery ticket. Which isn’t a long shot, given that there are people wining the jackpot every week.

  • avatar

    Replying to the 20yr old girl comment…

    My wife and I had this discussion recently..
    I was sitting at a Mcds when a red fully tinted G8 GT pulls in.. and automatically.. i begin to debate.. the driver.

    I fully suspect its some built dude..

    And out pops.. a woman, who is pregnant.

    NOW.. I proceeded to get a raft of shit.. because I believe the car is a guy’s car.

    I proceeded to go on:
    A chic doesn’t just go out.. and buy a G8, and definitely not the GT
    That is a car specifically designed to be driven and or thrashed. Its probably her husbands car..

    She could have driven a Malibu, an Accord, a 300, a Taurus, a Crown Vic.. doesn’t upon dozens of cars avail on the market. The est retail price of the car was in the 30s, but with the V8 and the power its got.. its screams guy car.

    Just like this R.R.
    She thinks shes hot shit.. while driving a Roller. Maybe she is impersonating 5-10yr old American TV, with luxo cars and rappers, or maybe its Daddy’s attempt at pacifying his little girl.. and making her happy.

    As for what sells in China.. Im slowly moving to the fact of .. not being amazed.

    All I can say is
    Must suck to sit in traffic.. in a GT3 RS, next to a Roller, a 7il, a Stretch E, Veyron.. etc etc etc.

    And they say out whole society isn’t about consuming…

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