By on March 3, 2010

Does anyone have an iPad? Hyundai’s clean-up on aisle six Concept proves that all the sales momentum in the world can’t prevent the occasional tone-deaf design study. Or an unfortunately hilarious nomenclature. Given the recent improvements in Hyundai’s production car styling, the i-flow concept is something of a look back to the wild “emotion lines” of its late 90s design work. In short, not a step forward. Meanwhile, despite achieving true originality in its ugliness, the i-flow also manages to incorporate the same weird sedan-hatch-coupe packaging as the Opel Flextreme, Mercedes F800 Style, and Subaru Hybrid Tourer. Back to the drawing board!

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