#October2015Sales

Surely Volkswagen of America, tarnished by daily revelations related to its September diesel emissions scandal, would report an October sales decrease, right?

No, as we discussed earlier this month, incentives and a booming market helped Volkswagen to an October sales increase — of 74 extra sales.

In October 2015, industry-wide sales jumped 14 percent to more than 1.45 million units with above-average improvements from General Motors, Fiat Chrysler Automobiles, and Hyundai-Kia.

Further to those results, these are the numbers behind the numbers.

5 x 10K: October marked the fifth occasion in 2015 — the fifth in the last 40 months — in which Ford sold more than 10,000 Mustangs in a single month. October’s total was just the fifth-highest achieved this year so far, but we’ve long since left prime Mustang buying season as the car is traditionally stronger in the spring and early summer. Prior to the Camaro’s return, Ford was selling nearly 14,000 Mustangs per month in 2006. The Blue Oval is averaging 10,632 in 2015.

We haven’t held back our critique of Toyota’s handling of its Scion sub-brand.

Though Scion held such promise a decade ago, replacing the hot-selling first-generation xB with a mostly ignored, overweight, second-generation xB was a ticket to failure. Allowing the once-popular tC to linger mostly unchanged and mostly unathletic for more than a decade is akin to snatching defeat from the jaws of victory. A flash in the pan sports car, the FR-S, wasn’t – couldn’t be – the answer to the brand’s troubles.

Signs of life are once again appearing at Scion, however, and not from the most expected places.

How many among Volkswagen’s ranks were involved in the automaker’s ongoing diesel scandal? Works council boss Bernd Osterloh says it’s anyone’s guess.

In a joint interview with VW brand CEO Herbert Diess, Osterloh told Reuters the scandal could involve 10, 50, or 100 people, if not more. He added those involved would still “remain a limited group” out of a global workforce of 600,000.

Nine years ago, General Motors began selling two different vehicles off its full-size Lambda platform, the GMC Acadia and Saturn Outlook.

Remember the Outlook? Of course you don’t.

By 2007, GM was also selling the Buick Enclave. By the end of 2008, GM added the Chevrolet Traverse.

Now it’s late 2015. GM is still selling the first generation of their Lambda platform crossovers. A lot of them.

GM also continues to sell the six-year-old versions of their Theta platform crossovers, as well. A lot of them. More than they’ve ever sold before.

In October 2015, not the first time, Jeep was FCA’s meal ticket in the United States.

Little more than one month ago, we discussed the fact that non-Jeep sales at Fiat Chrysler Automobiles’ U.S. division were unhealthy at best, particularly given the boom experienced by the industry as a whole.

Fortunately for FCA, October was different. Combined sales at Alfa Romeo, Chrysler, Dodge, Fiat, and Ram were up six percent last month. (The five lower-volume brands are down one percent, year-to-date.) Yet across the FCA lineup, as year-over-year sales improved by 25,065 units, Jeep accounted for 18,363 of those extra sales on its own, or 73 percent of the increased volume.

The Ford F-Series will end 2015 as America’s best-selling truck line and the best-selling vehicle line overall. Yes, there are two months remaining on the calendar, but there will be no unseating of the Ford, which built up a 137,400-unit lead over the second-ranked vehicle over the course of 2015’s first ten months.

The F-Series isn’t the only vehicle to secure its position at the front of its respective pack. These are the kinds of stories typically not published until the beginning of January, but we already know that the level of dominance enjoyed by certain nameplates is so high that they won’t – they can’t – be caught.

Forget the SUVs for a moment. Cadillac sold more than 100,000 cars in 2013 with similar totals achieved by the ATS, XTS, and CTS. The market has expanded since then, albeit not nearly as much on the car side of the ledger as in the light-truck portion.

Nevertheless, Cadillac will likely sell fewer than 70,000 cars in calendar year 2015.

Is the upcoming CT6 the answer the Cadillac’s car woes, or just another big Cadillac that will do little more than generate all its showroom activity by stealing sales from the CTS and XTS?

Improve. Increase. Rise. Grow.

These are all words that can be applied to the status of Volkswagen’s sales in the United States in October 2015.

Yes, that Volkswagen. The brand which, it was revealed in late September, was intentionally cheating on emissions tests with four-cylinder diesel engines, powerplants found under the hood of approximately one-fifth of the vehicles sold by the company in America. The brand which has seen its share price tumble as more negative information is uncovered each day. The brand which was forced to set aside billions of euros to cover some of the costs of a massive, yet-to-take-place recall.

Yes, that brand, Volkswagen, sold 74 more new vehicles in October 2015 than they did one year earlier, a 0.2-percent year-over-year increase during a period in which the auto industry produced a 13.6-percent gain.