It’s deja vu all over again.
After we managed to squeeze a few auto shows — Chicago, Detroit/Motor Bella, and Los Angeles — in during 2021, we’re back in a place of scheduling uncertainty and possible event cancellations due to the rise of the Omicron variant of COVID-19.
The pandemic isn’t over. But a good chunk of the United States is returning to normal, and at some point, the pandemic will peter out in the rest of the world.
How long that takes is anyone’s guess. And beyond the pay grade of anyone who contributes words to this hallowed site. But we can hazard a guess as to how post-pandemic car sales, perhaps with some assistance from an analyst.
Late last year we reported that thanks to the coronavirus and its impact on suppliers, Ford Bronco production would be delayed, saying “customers will receive a delivery window in May 2021. First customer deliveries will now begin in summer 2021 instead of spring 2021.”
The automotive world’s most anticipated product is now delayed again. No, not the All-New Ford EcoSport. In a communication to dealerships, Ford confirmed that the 2021 Ford Bronco would be delayed until Summer 2021. The rollout change was forced by COVID-19 challenges that some of Ford’s suppliers are facing. In a communication sent to dealers that a tipster provided to TTAC, Ford also provided an update on some Bronco options.
North America has changed immensely under the pandemic. The government tested what it could get away with under the premise of health-and-safety-related lockdowns; countless small businesses have gone belly up while larger entities seem to be thriving. Meanwhile, we’ve been informed that nature is returning to urban environments as humanity forced itself to stay indoors. Waters cleared, the air was purified, and animals ventured deeper into our territories while we sheltered in place. It was if Homo Sapiens had finally been demolished, providing Mother Earth a prime opportunity to patch herself up.
For a time, there was even a period where you could enjoy open, nearly enforcement-free roadways. Some cities, including mine, saw traffic declines in excess of 40 percent during the opening weeks of the virus response. While this ended when New York City brought in those temporary (and wildly unpopular) quarantine checkpoints at major crossings and attempted to open up for commerce, it still seems like far fewer individuals are driving overall.
That’s because there are. People just don’t need to venture out of their homes as much in 2020 and it is not just the lockdowns contributing to this change. Ordering items online has played a major factor, as does the increased reliance on at-home entertainment. In fact, a new study has suggested Americans may never drive as much as they did just a decade ago. This seems especially likely with so many companies encouraging office-based employees to continue working from home indefinitely, flushing millions of daily commutes down the proverbial toilet.
Gauging economic health during the latter stages of 2020 is proving remarkably challenging. On the one hand, there’s grievous unemployment caused by COVID-19 shutdowns; on the other hand, bicycle sales are booming and backyard pool installations skyrocketed. Contrast the fact that the Dow Jones isn’t far from its six-month high with a 32 percent U.S. GDP loss in Q2.
The same sort of diametrically opposed outcomes are visible in the U.S. auto industry, as well. Only a handful of automakers still report monthly sales figures – Honda, Hyundai, Kia, Mazda, Subaru, Toyota, Volvo – yet within those brands there were remarkably different results coming out as we exit the summer. We wanted to find the vehicles that destroyed reasonable recovery rates in August with significant year-over-year improvements. But we didn’t expect them all to originate from the same two automakers.
The North American International Auto Show, aka the Detroit Auto Show, is moving. Again.
It never even had a chance to take place in summer, due to COVID. Now, it will be moving to September.
That’s right – assuming the pandemic is under control enough to allow for large gatherings by then, the NAIAS will take place just over one year from now, starting on September 28, 2021. The show will conclude on October 9.
Latest Car ReviewsRead more
Latest Product ReviewsRead more
- Urlik GDI engines emit 5 to 10 times the particulate matter that PFI engines emit. The particles are not just carbon either.
- Pgb65773699 I enjoyed it, it is what you expect , funny
- Redapple2 Brandee. Another Stanford grad. Bankman Fried. The blood test girl. Mary Barra.
- Redapple2 CruiseSTUPID, battery problems, software, killing carplay and AM. Why is this so hard.
- Alan Like all testing and analysis work you need a good set of requirements. If you don't you'll find or end up with gaps.