#Chevrolet

The man behind a Chevrolet ad campaign that spawned a particularly hilarious, long-running spoof almost from day one has left the company, Automotive News reports.

Chevrolet ad chief Paul Edwards took a walk Thursday, with General Motors replacing the brand’s U.S. marketing VP with Steve Majoros, currently the bowtie’s director of cars and crossovers marketing.

General Motors is recalling around 128,500 vehicles in the United States over a previous fix that didn’t work as intended. The cars stem from a larger December callback that aimed, via a software flash, to mitigate braking problems on about 550,000 Chevrolet Silverado 1500, Cadillac CT6, and GMC Sierra 1500 models from 2019. GM says the solution created issues on about a third of them.

The problems are much the same as before. Affected vehicles may have serious braking issues and have their anti-lock braking system (ABS) and electronic stability control (ESC) fail. At least this time the computer will know enough to indicate a problem via the vehicle’s warning lights. In the previous recall, GM said the vehicles’ diagnostic system would not illuminate the instrument cluster to hint that something was amiss.

Last night, General Motors showed off the new iteration of its Cadillac Escalade. Before that, the 2021 GMC Yukon and Chevrolet Tahoe appeared in separate events, as if parents were throwing two birthday parties for warring twin boys. You know which brand we’re choosing for Ace of Base duty.

And before you get yer knickers in a knot, I know that’s not a base Tahoe in the hero image — it’s an RST. Absent of an actual build and price tool, we’re working with what we have on the media site. Hey, we’re tryin’ to get you the most up-to-date information about base model vehicles! Qwityerbishen.

We’re not talking about my Golf Sportwagen purchase today; they were slow to negotiate, but not sleazy. The topic at hand is what happened this past weekend when I helped my grandmother purchase a used car.

It turns out that at some dealers, even though the calendar says 2020, sales practices are more in line with 1980.

Delayed by a prolonged UAW strike late last year, General Motors announced Monday that that series production of the 2020 Chevrolet Corvette C8 has begun. The very first mid-engine Stingray intended for the passenger market has left the retooled assembly line in Bowling Green, Kentucky, with many more to follow.

Everything you’ve seen up to this point was technically a pre-production model, though there shouldn’t be any big changes forcing you to cancel your order. It’s still powered by a naturally aspirated 6.2-liter V8 (495 hp, 470 lb-ft) and should run to 60 mph in under 3 seconds if you launch it carefully. Even if you aren’t enamored with the styling and prefer the front-engined C7, the C8 represents both a performance bargain and a major technological leap for the model. GM has teased mid-engined Corvettes for decades; now they’re real.

Emojis have taken on a bizarre level of importance within the automotive industry. Last October, Jeep complained about how the symbol used for its name on iOS devices didn’t accurately represent the brand — and it was only a few months earlier that Ford was busy teasing the pickup emoji it had pending with the Unicode Consortium. There’s marketing potential here, and everyone wants to see it work to their benefit.

While Jeep convinced Apple to disassociate the Jeep name from the generic crossover emoji, Ford’s progress has been harder to measure. The automaker’s product communications lead, Mike Levine, tweeted the symbol’s arrival late last week, but it didn’t much resemble the emoji Ford submitted. People noticed. Instead of a simplified F-Series in blue, the Unicode Consortium opted for a red truck straight out of a children’s book.

It also didn’t escape the notice of General Motors, which quickly decided to use the opportunity to kick Ford while it was down.

A special day has arrived here at Rare Rides. Our subject is modern, sleek, and the Cadillac of Minivans. That’s right, it’s Van Time with the Oldsmobile Silhouette.

The extended UAW GM strike of 2019 was the longest the automotive industry endured in a couple of generations. At the time, General Motors said the situation would delay production across its entire model lineup, including the 2020 Corvette. The mid-engined C8 is all-new, encouraging plenty of interest. It was assumed the model was destined to be sold out months before the strike occurred.

While GM later confirmed models were still available, it warned that the strike might delay its launch and could impact dealer allocations. In November, the manufacturer said the C8 wouldn’t arrive until February of 2020, though the latest word from retailers indicates GM will cut back on allocations of the C8.

With the mid-engined C8 Corvette just weeks away from production, hype surrounding the model has died down. The same cannot be said for the Z06 variant, which is the next ‘Vette on Chevrolet’s performance docket. While current details remain scant, news arose this week of the car receiving a humongous rear spoiler.

Sources familiar with the project tell GM Authority that the wing will be exclusive to the Z06 (for now) and larger than the unit found on the C7 ZR1 (pictured below the break), though similar in its overall shape. It’s said to be reminiscent of the spoiler found on the Koenigsegg Agera RS, which is adaptive.

This time of year is rife with year-end lists and compilations ranging from music-inspired topics to the insidious Instagram Top Nine. It’s a great tradition, one I look forward to every year.

You know precisely what our topic is: cars. We’ll throw it out to you, dear reader — what was 2019’s biggest surprise in the automotive industry? As you’d expect, we have a few ideas to start off the proverbial tip jar.

Many stories can be told of the events of 2019, but one of the headliners should be Fiat Chrysler’s growing presence in the full-size truck segment. Not domination of it, obviously — that role continues to be reserved for Ford Motor Company and its F-Series pickups. Still, the past year did see the Ram brand relegate Chevrolet to the third-place spot in U.S. sales.

North of the border, where people love big trucks just as much as Americans (regardless of what virtues are signalled on the world stage), it’s a similar story. Let’s see how the Detroit Three are faring in the snowy full-size segment up yonder.

You jokers should know by now that this author is an unapologetic truck guy. When something new in the segment is introduced, it is studied by these jaundiced eyes until all the details are absorbed. My browser history is a mash of truck configurators and off-road websites. Plus a few recipes for southern barbecue.

That sound you heard yesterday was your author crashing over furniture to get a good look at the new 2021 Tahoe and Suburban. Growing up in a 1978 Blazer, these rigs and their ilk have an unreasonable hold on my heartstrings. While pricing wasn’t announced, it definitely put this Truck Guy in a Chevy state of mind.

For the 2020 model year, let’s see what the soon-to-vanish Impala has to offer the Ace of Base shopper.

At the Los Angeles Auto Show this week, Chevrolet announced the rebirth of the Trailblazer (note the spelling) for the 2021 model year. However, unlike its predecessor, it’s now a compact, three-cylinder CUV. The comments got a bit heated, pitting the GMT 360 version against its contemporary competition.

So let’s settle this. It’s time for a Buy/Drive/Burn in 2005.

It’s no secret that Ford routinely cleans up in the muscle- and pickup-related segments, often to the chagrin of General Motors. The Blue Oval routinely outsells GM in both fields. Eager to change a few minds, Chevrolet began offering a $2,500 discount to Mustang owners (or lessees) interested in purchasing a Camaro. That rebate rose to $3,000 last month.

This month, the General is making another offer. As part of its Black Friday Sales Event, Chevy is willing to part with the Camaro at a 12-percent discount below MSRP. The only restraint is that it has to be a V8-powered SS model, making this catch feel like more of a perk — as we wouldn’t mind seeing more of them on the road.

North Americans could buy the Chevrolet Chevette, featuring the finest in affordable early-1970s Opel Kadett C technology, starting with the 1976 model year. Chevette sales continued all the way through 1987, amazingly enough, because it could be manufactured and sold so cheaply.

Since the Chevette was so simple and sold in such large numbers, enough have survived that I still find them in the big self-service wrecking yards to this day. Here’s a grimy, beat-up ’81 spotted in a Denver yard last winter.