One Hell of a Ramp: Tesla Reports 28,578 Second-quarter Model 3 Builds, 18,440 Deliveries

Steph Willems
by Steph Willems

The numbers are out for Tesla’s second-quarter production and deliveries. If you didn’t spend the weekend lying on a block of ice with a fan taped to your chest, you probably heard the faint sound of Tesla aficionados celebrating the automaker’s 5,000-Model 3s-per-week production goal, which was met with few vehicles to spare.

CEO Elon Musk took to Twitter on Sunday to announce the production of 7,000 vehicles during the last seven days of June, some 5,000 of them being Model 3 sedans. Steven Armstrong, CEO of Ford of Europe, shot back a reply stating his company builds that much in about four hours. (There seems to be a lot of bad blood between Ford and Tesla.)

So, how do the numbers break down for the entire second quarter? Read on.

According to Tesla, production totalled 53,339 vehicles in Q2 2018, of which 28,578 were Model 3s. Total production volume tops Q1 volume by 55 percent, and the number of Model 3s produced last quarter actually exceeds the total number of Model 3s delivered to date (28,386).

If this sounds like Tesla pulled out all the stops on Model 3 production very recently, you’d be right. Total Model 3 production in the last seven days of June amounted to 5,031 vehicles. A narrow victory for the Tesla team, but a victory nonetheless. Musk credits the new tent-bound production line outside its Fremont assembly plant (officially, “GA4”) for 20 percent of last week’s Model 3 production.

“Our Model 3 weekly production rate also more than doubled during the quarter, and we did so without compromising quality,” the automaker said in a blog post. “We expect that [the GA3 indoor line] alone can reach a production rate of 5,000 Model 3s per week soon, but GA4 helped to get us there faster and will also help to exceed that rate.”

If you’re curious, Model S and X production did not cease during this final week. Tesla reports 1,913 Model S and X builds during that time frame. Still, the number of undelivered Model 3s still in transit — 11,166 — points to an incredible ramp-up at the end of June.

The production figures for the weeks preceding that period are unknown. Averaging out Q2’s total Model 3 production gives us a figure of roughly 2,200 vehicles per week.

So, while Tesla fans cheer the production news, skepticism remains, and not just among the much-loathed “shorts.” Tesla needs to prove it can sustain this level of activity over the long term, and in a sustainable manner that doesn’t overtax man and machine. Only then will skeptics and certain investors back off from their negative impressions.

Of course, Tesla claims this exactly what it plans to do. The company said it “expects to increase production to 6,000 Model 3s per week by late next month,” adding that it’s still shooting for “positive GAAP net income and cash flow in Q3 and Q4, despite negative pressures from a weaker USD and likely higher tariffs for vehicles imported into China as well as components procured from China.”

[Image: Elon Musk/ Twitter]

Steph Willems
Steph Willems

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  • JimZ JimZ on Jul 02, 2018

    hopefully they're not relying on Disco Stu for future projections.

    • 28-Cars-Later 28-Cars-Later on Jul 02, 2018

      DISCO STU: Did you know disco record sales were up 400% for the year ending, 1976. If these trends continue; Heyyyyy! HOMER: Ah, your fish are dead. DISCO STU: Yeah I know. I can't get them out of there.

  • ItsBob ItsBob on Jul 04, 2018

    Headline says--- 28,578 built... 18,440 delivered... Where are they keeping the 10,178 extras?

  • Kwik_Shift_Pro4X Another Hyunkia'sis? 🙈
  • SCE to AUX "Hyundai told us that perhaps he or she is a performance enthusiast who is EV hesitant."I'm not so sure. If you're 'EV hesitant', you're not going to jump into a $66k performance car for your first EV experience, especially with its compromised range. Unless this car is purchased as a weekend toy, which perhaps Hyundai is describing.Quite the opposite, I think this car is for a 2nd-time EV buyer (like me*) who understands what they're getting into. Even the Model 3 Performance is a less overt track star.*But since I have no interest in owning a performance car, this one wouldn't be for me. A heavily-discounted standard Ioniq 5 (or 6) would be fine.Tim - When you say the car is longer and wider, is that achieved with cladding changes, or metal (like the Raptor)?
  • JMII I doubt Hyundai would spend the development costs without having some idea of a target buyer.As an occasional track rat myself I can't imagine such a buyer exists. Nearly $70k nets you a really good track toy especially on the used market. This seems like a bunch of gimmicks applied to a decent hot hatch EV that isn't going to impression anyone given its badge. Normally I'd cheer such a thing but it seems silly. Its almost like they made this just for fun. That is awesome and I appreciate it but given the small niche I gotta think the development time, money and effort should have been focused elsewhere. Something more mainstream? Or is this Hyundai's attempt at some kind of halo sports car?Also seems Hyundai never reviles sales targets so its hard to judge successful products in their line up. I wonder how brutal depreciation will be on these things. In two years at $40k this would a total hoot.So no active dampers on this model?
  • Analoggrotto Colorado baby!
  • Rob Woytuck Weight is also a factor for ferries which for instance in British Columbia, Canada are part of the highway system.