Shanghai 2015: Chinese Domestic Market Ford Taurus Revealed

Cameron Aubernon
by Cameron Aubernon

Bowing at the 2015 Shanghai Auto Show, the Ford Taurus’ arrival marks the sedan’s first-ever appearance in the Chinese market.

The new Taurus is one of 15 new vehicles Ford intends to bring to China by 2015. It’s set to be assembled at the automaker’s recently opened Changan Ford Hangzhou factory, a flexible-assembly facility with an investment of $760 million and an annual production of 250,000 units.

Power for the sedan comes from a 2.7-liter EcoBoost twin-turbo V6, though power figures weren’t stated at this time. Meanwhile, rear passengers can enjoy power-reclining seats with optional adjustable lumbar support and massage function, fold-down center cushion that boasts a control panel for AC, seat functions and infotainment, and plenty of leg, shoulder, head and hip room thanks to the cabin design and 9.7 feet of length in the wheel base (16 feet overall).

Other features include: 25 different places to store items inside the cabin; cup holders that can adjust to different sizes of tea bottles; a panoramic sunroof whose front panel slides over the rear to ensure better rear-passenger headroom; leather seating and wood and chrome trim pieces; and extensive use of NVH-reducing materials and technologies.

Cameron Aubernon
Cameron Aubernon

Seattle-based writer, blogger, and photographer for many a publication. Born in Louisville. Raised in Kansas. Where I lay my head is home.

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  • Lorenzo Lorenzo on Apr 20, 2015

    The wheelbase is basically a 1968-69 Ford Torino, but the Torino was 202 inches long, about 10 inches longer than this Taurus, and about the same width. I knew yesteryear's mid-size is now full size, but now the old mid-size is a stretched model, but with less overhang? Maybe we ARE headed for city cars and subcompacts as full size.

    • Dal20402 Dal20402 on Apr 20, 2015

      Keep in mind that all of that extra length was in the overhangs, which aren't passenger space, and that the passenger space in today's FWD cars moves closer to the wheels both front and rear. This Taurus would have a whole lot more usable interior room than a '68 Torino.

  • Corey Lewis Corey Lewis on Apr 20, 2015

    It's verrrrry generic, which I guess is okay for a Ford in the CDM. I wouldn't think a new nameplate on a non-luxury brand to be desirable to the Chinese chauffeur market, but whatevs I guess. Look at the side profile shot - it could just be a Legacy.

  • Lorenzo Subaru had the ideal wagon - in 1995. The Legacy Outback was a straight two-box design with rear quarter and back windows you could see out of, and was available in brown with a 5-speed manual, as God and TTAC commenters intended. It's nice they're not raising prices, but when you've lost the plot, does it matter?
  • Bkojote Remember a month a go when Cleveland wanted to create a more walkable Cleveland and TTAC's 'BIG GOVERNMENT IS THE PROBLEM' dumbest and dullest all collectively crapped their diapers? Here's the thing- look on any American highway and it's littered with people who don't /want/ to be driving or shouldn't be. Look at every Becky on her phone during the morning commute in her Tucson, look at every Brad aggro driving his 84 month loan GMC. Hell look how many drivers nowadays can't even operate a headlight switch. You expect these people to understand a stoplight? In my neighborhood alone 4 people have been rear ended at lights from someone on their phone. Distracted driving over the past 10 years has spiked, and it's only going to get worse unless Becky has an alternative, because no judge is going to pull her license when 'she needs it to get to work!' but heaven forbid she not check fb/tiktok for 40 minutes a day.
  • Scott Shouldn't the The Italian Minister for Business be criticizing The Milano for being too ugly to be Italian?Better use of resources doing that....
  • Steve Biro Frankly, while I can do without Eyesight and automatic start-stop, there is generally less B-S with Subarus in terms of design, utility and off-road chops than with many other brands. I just hope that when they adopt Toyota’s hybrid system, they’ll also use Toyota’s eCVT.
  • The Oracle These are all over the roads in droves here in WNC. Rarely see one on the side of the road, they are wildly popular, capable, and reliable. There is a market for utilitarian vehicles.