By on April 19, 2015

Taurus_02

Bowing at the 2015 Shanghai Auto Show, the Ford Taurus’ arrival marks the sedan’s first-ever appearance in the Chinese market.

The new Taurus is one of 15 new vehicles Ford intends to bring to China by 2015. It’s set to be assembled at the automaker’s recently opened Changan Ford Hangzhou factory, a flexible-assembly facility with an investment of $760 million and an annual production of 250,000 units.

Power for the sedan comes from a 2.7-liter EcoBoost twin-turbo V6, though power figures weren’t stated at this time. Meanwhile, rear passengers can enjoy power-reclining seats with optional adjustable lumbar support and massage function, fold-down center cushion that boasts a control panel for AC, seat functions and infotainment, and plenty of leg, shoulder, head and hip room thanks to the cabin design and 9.7 feet of length in the wheel base (16 feet overall).

Other features include: 25 different places to store items inside the cabin; cup holders that can adjust to different sizes of tea bottles; a panoramic sunroof whose front panel slides over the rear to ensure better rear-passenger headroom; leather seating and wood and chrome trim pieces; and extensive use of NVH-reducing materials and technologies.

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36 Comments on “Shanghai 2015: Chinese Domestic Market Ford Taurus Revealed...”


  • avatar
    MrGreenMan

    Bring it here – leave the sunroof behind.

  • avatar
    PrincipalDan

    Which platform is this being built on in China?

    Current North American Taurus/MKS or stretched Fusion/MKZ?

    • 0 avatar
      PaulieWalnut

      Stretched Fusion/MKZ, same for the new Continental.

    • 0 avatar
      RobertRyan

      @PrincipalDan,
      Designed by Ford Australia( slight resemblance to current Falcon) to be built in China
      http://www.goauto.com.au/mellor/mellor.nsf/story2/EB90463C15A6C59CCA257E2C00035BFC

    • 0 avatar
      RobertRyan

      More on the Design of the Chinese Ford Taurus
      “AUSTRALIANS were in the spotlight when Ford ripped the covers from its new China-specific Ford Taurus at a pre-Shanghai motor show media event last weekend.
      Designed by Australian Todd Willing and – as exclusively revealed by GoAuto last year – put through its development paces at Ford Asia-Pacific’s engineering centres in Australia as part of an international effort, this particular new Taurus will be pitched at well-heeled Chinese corporate types as the large-car flagship of the Blue Oval range in the world’s biggest motor market from the second half of this”

  • avatar
    gsf12man

    I wonder if this car is a platform-mate of the new Continental?

    • 0 avatar
      theonewhogotaway

      From that press release:

      “The China Taurus is 6 inches shorter than the current U.S. Taurus, but rides on a wheelbase 4 inches longer, which opens up more leg room, especially in the back.”

      Sounds like the Continental Platform.

      Looks like a nice potential “Town Car” (fleet “limo”) setup for the US. And definitely nicer than the current Taurus.

      • 0 avatar
        jpolicke

        Don’t know about fleet service. It sounds like the length came almost completely from the trunk, where the people that use these things going to/from airports like to put their luggage.

        • 0 avatar
          theonewhogotaway

          Most of the people who are using these things to go to airports are single business travelers with only a carry on and a briefcase these days. Families take taxis. The Town Car (and the rest of the panthers) had really pathetic trunk space, actually less than the then Taurus-based FWD Continental, because of the intrusion of both the fuel tank and the spare into the trunk.

      • 0 avatar

        I believe it’s on the same D3 platform as the N/A Taurus.

  • avatar
    Tomifobia

    The rear passengers get all that stretch-out room, but will the driver be hemmed in by a too-wide console like in the U.S. market Taurus and Fusion?

  • avatar
    talkstoanimals

    To my eye, this looks remarkably similar to the current Hyundai Genesis, which itself seems like a (admittedly handsome) pastiche of Audi and Mercedes styling cues. So the Taurus is a pastiche of a pastiche – how perfectly post-modern AND appropriate for the Chinese market.

  • avatar
    Jgwag1985

    Ideally this Taurus will have as much head and legroom as the Montego/Five Hundred. I could comfortably sit in the back seat of those cars. Not so in the 2010- current Taurus. Only other big car more uncomfortable? The Tesla Model S.

  • avatar
    Jeff S

    How is the trunk space in this Taurus? This appears to be a much better Taurus than what is available in the US.

    • 0 avatar
      Chocolatedeath

      Actually the current one has one of the biggest most usable truck spaces on the market however since this new one is 6 inches shorter I am sure it all came from the truck.

  • avatar
    STS_Endeavour

    Not bad looking, but from some angles it looks like a Falcon after too many pies. I wonder how the back looks? I hope they keep those amenities for NA.

  • avatar
    Chocolatedeath

    My wish and my issue with this is that if its based on the Fusion (it is) then it will be atleast 300-500lbs over weight. The Fusion like most of Fords line up (excluding the F150) weight wise is less than competitive. They do have some models that come close however they are compromised by the interior space that was left on the designing floor in order to reach said weight.
    Unfortunately I see GM headed this same way. The new Terrain/Equinox will share the same fate as they will be reportedly much smaller in size however if this is the only way that they can shave weight off then they aren’t really trying.
    I love Ford/Lincoln however how is it that Honda and Toyota can make a bigger overall vehicle with 200 plus less lbs. I look forward to the next C Max. If Ford can do it right I will most certainly consider it.

  • avatar
    dal20402

    Very Chinese market, with the bland and soft styling and the focus on rear seat legroom. I’m not totally convinced it will even come here.

    That said, it’s a lot better-looking than the ungainly current Taurus, which has the looks and stance of a chopped Explorer (itself one of the ugliest CUVs on the market).

    • 0 avatar
      NoGoYo

      I’m so happy to know I’m not the only one who finds the current Explorer to be positively hideous.

      It’s especially sad when looking at the Escape and Edge, which are a lot less “morbidly obese person in stretch pants” than the Explorer.

      • 0 avatar
        dal20402

        I’ve always struggled to articulate why I find the Explorer so ugly. You captured it perfectly. It’s just like so many of its buyers — trying way too hard to hide a whole lot of extra flab.

        It’s almost impossible to believe the Explorer and Flex are on the same platform and share a lot of parts when you look at them.

        I liked the old Edge and find the 2016 model blander but inoffensive. I don’t really like the Escape, but for different reasons, and it’s not that offensive.

  • avatar
    28-Cars-Later

    I like it, which means the USDM version will have to be ruined in order for it to be acceptable here.

  • avatar
    TonyJZX

    i like the look of this

    i hate the look of the US Taurus, its just ungainly and odd

    i love the look of the Charger, but an rwd proportions are pleasing

    this China Taurus is conservative to a fault but it does look upmarket, or at the very least, ‘aspirational entry luxury’

    this bodes well for Chinese manufacturing if they can make this in China and it proves to be near world class or at least, meeting US/Can./Mexican domestic production standards

    i doubt 4,000lb fwd faux luxury saloons will ever come from china but if they do, we could do a lot worse than this thing

  • avatar
    ponchoman49

    Looks just like the bigger Fusion it is. Where is the 1.2 liter quad turbo Ecoboost 3 cylinder?

  • avatar
    Lorenzo

    The wheelbase is basically a 1968-69 Ford Torino, but the Torino was 202 inches long, about 10 inches longer than this Taurus, and about the same width. I knew yesteryear’s mid-size is now full size, but now the old mid-size is a stretched model, but with less overhang? Maybe we ARE headed for city cars and subcompacts as full size.

    • 0 avatar
      dal20402

      Keep in mind that all of that extra length was in the overhangs, which aren’t passenger space, and that the passenger space in today’s FWD cars moves closer to the wheels both front and rear. This Taurus would have a whole lot more usable interior room than a ’68 Torino.

  • avatar
    CoreyDL

    It’s verrrrry generic, which I guess is okay for a Ford in the CDM. I wouldn’t think a new nameplate on a non-luxury brand to be desirable to the Chinese chauffeur market, but whatevs I guess.

    Look at the side profile shot – it could just be a Legacy.


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