By on November 21, 2014

mazda-2-sedan-005-1

The long-rumored Mazda2-based Scion is a step closer to reality, with Mazda unveiling the sedan version of the Mazda2.

With the Scion iM serving as the hatchback in Scion’s new lineup, the next Scion will be a traditional sedan. The unnamed Scion will be built at Mazda’s Mexican factory, and is likely to retain the 1.5L Skyactiv engine for superior fuel economy.

 

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107 Comments on “Mazda2 Sedan Gives Hints To Next Scion...”


  • avatar

    Look, another progressive, exciting, enthusiast-oriented Mazda no one buys…

  • avatar
    J.Emerson

    Toyota seems to be following a strategy of killing off Toyota nameplates and then replacing them with Scions. The Matrix was killed off, but now the iM will be brought here instead. It also replaces the xD, which itself replaced the xA, neither of which sold in viable quantities. The Yaris sedan is dead, but now we have this car to take over subcompact sedan duty. Then, of course, there’s the whole question of the FR-S and whether or not it should have been a Celica/MR-2 successor. Neither the iM nor this sedan will be available from dealers that don’t have Scion franchises- meaning that for the foreseeable future, Toyota dealers won’t have a subcompact sedan or a compact hatchback.

    Color me crazy, but I suspect this is a case of Toyota trying to force Scion into viability by peeling market segments away from Toyota dealers.

    • 0 avatar
      LectroByte

      It doesn’t sound too crazy, but the flaw in your plan is that of the 1200 or so Toyota dealerships in the U.S., around 1000 of them also sell Scions.

    • 0 avatar
      Kenn

      I think many are over-thinking this. Scion IS Toyota: There is no Scion Corp., no Scion factory, and most Toyota dealers sell Scions; it’s nothing more than a name on a badge. Who cares what they call it (as long as it has little in common with the dreadful old Matrix).

  • avatar
    HerrKaLeun

    I don’t understand large sedans. But even less I understand small sedans.

    Not sure what to thonk of this JV. Will they rust like Mazdas and drive like Toyotas?

    • 0 avatar
      Preludacris

      Some people just won’t drive hatchbacks.

      • 0 avatar
        PrincipalDan

        @Preludacris, unless those hatchbacks get jacked a few inches up in the air and can be had with AWD.

      • 0 avatar
        jrhmobile

        You make that sound like it’s somehow an unenlightened choice. There are practical reasons to drive sedans instead of hatchbacks.

        If you live in the city, the added security of a closed trunk where you can store valuables precludes getting a rear window smashed in and folks trashing whatever you had beneath the hatch. It’s safer in a crash too, provided the sedan doesn’t have cheap pass-through rear seatbacks, because the trunk helps separate junk projectiles from flying into the passenger compartment.

        In short, driving a sedan trades extra package space for secure package space. As a city-bred motorhead who often has to park on the streets, I’ll accept that tradeoff any day of the week.

        • 0 avatar
          Lie2me

          Easy there jrhmobile, hatchback vs sedan vs crossover is the car forum meme of choice, nothing personal

          • 0 avatar
            petezeiss

            Yeah, it’s just a meme about how fickle and trendy the buying public is: Lift A Hatchback, Make A Bundle.

            Jeepers… I think they’re talking about me!

            *Bob Bell’s Bozo laugh*

          • 0 avatar
            Lie2me

            They’re talking about me too, when I used to drive gas-guzzling, hard handling SUVs I would think to myself, “Why can’t they just jack-up a wagon or hatchback and give it AWD, I would be so happy” They did and I’ve been happy as a pig in poop ever since

        • 0 avatar
          mcs

          >> the added security of a closed trunk where you can store valuables precludes getting a rear window smashed in and folks trashing whatever you had beneath the hatch

          Cheap cordless power drills make getting into trunks easy. Parcel shelves, under the floor storage compartments, and/or cargo covers hide the contents of the hatch. Also, if you live in the city you should know not to leave anything of value in your car anyway.

          • 0 avatar
            sproc

            Agreed, the whole “secure trunk” argument seems silly to me, especially if you’re able to fold the rear seats from cabin. Even if not, there’s the ski-pass hatch behind the arm rest in a lot of cars which is not lockable, and trough which you can probably snag the seat release.

            However, much as I think hatchbacks make vastly more sense as small cars, I won’t pile on the hate. That I’ll reserve for solo commuters in empty Super Dutys.

          • 0 avatar
            Lie2me

            Not true, there is a need for secure out-of-sight storage and I respect that. A thief isn’t going to go looking for something he can’t see when it’s easier to see what he wants

          • 0 avatar
            petezeiss

            Dude made a nice respectful comment and a solid point. I say let him have his squash-boxes.

            Make it so, number one.

          • 0 avatar
            Lie2me

            As long as it’s a jacked-up squash-box and has available AWD

          • 0 avatar
            petezeiss

            Why the hell not?

            Imagine a jacked-up ’78 Caprice with AWD.

            Huh? Huh? Ammirite?

          • 0 avatar
            Lie2me

            I’m OK with that…

            http://www.stationwagonforums.com/forums/gallery/files/8/1/caprice4x42.jpg

            So much want

          • 0 avatar
            petezeiss

            Shyeah.. windrows, anyone?

          • 0 avatar
            Lie2me

            Windrows? We don’t have no steenking windrows where we’re going

          • 0 avatar
            Maymar

            @Lie2Me, that’s the point – basically every current hatchback comes standard with a cargo cover that’s pretty much permanently in place.

            Adversely, if it’s that much of a security issue, than why do people buy crossovers? I mean, that’s just begging for your stuff to be taken.

            Of course, a lot of subcompact sedans do have rather generous trunks, given that pretty much all of them do their best impersonation of a miniature Leyland P76. Although, they almost always look like more of a penalty box than their hatchback counterparts.

          • 0 avatar
            Lie2me

            It doesn’t matter to me, I drive a crossover with an open back for the whole world to see, but then I don’t carry anything worth stealing. However, to me cargo covers scream, “I’m hiding something of value” and an open invitation for thieves to look. Where as a trunk could be loaded with valuables or it could be empty. If I’m a busy crook I’ll just move on to the next car until my chances of finding something good improve

          • 0 avatar
            petezeiss

            I have never, ever locked my vehicle since moving out here to Green Acres. I’ve taken big career hits to stay here but it’s worth it.

          • 0 avatar
            Lie2me

            It’s that Hodag Festival, once you’ve been you stay, dontcha know?

          • 0 avatar
            petezeiss

            Yah!

            *loons* *float plane*
            (shadows lengthen)

            You bet!

    • 0 avatar
      jeanbaptiste

      http://en.m.wikipedia.org/wiki/Lebensraum

      That’s the feeling of driving a big car.

      For me it was a awaking experience to daily drive a big car. Especially after at decade of mr2, miata, m3, is300 driving.

      I have a friend that drives a Mazda 2 and is disappointed in the car. It’s fun if you are a magazine guy and you have 1 week but in the non-city it is not the best choice.

  • avatar
    Toy Maker

    Oh look a Neon!

    I thought it’s a well-known fact that young people want to appear rich and would rather throw $15K to a used performance/luxyry car.

    And anyone over 30 unlucky enough to need to buy one of these would have a better piece of mind with the Toyota logo in front.

    Do not see this angle at all.

    • 0 avatar
      HerrKaLeun

      +1

      I gladly pay for Toyota quality and Scion likely has same quality. But The Scion brand is targeted towards boy racers even when only old peole buy them. And we know depreciation of boy racers….

      And at some point Toyota may come to its senses and kill Scion. We all know orphan brand values.

      A Matrix type Toyota would intetest me. A scion not at all. Especially theur designets need to make it look like a highschool boy’s dream.

  • avatar
    petezeiss

    Please stop making cars, Mazda. Make exquisite espresso machines or kamado cookers instead. Make something useful; we already have too many cars.

    Same for you, Koreans.

    • 0 avatar
      MBella

      What’s wrong with Mazdas? They have a decent offering right now, and the only company offering an affordable roadster. If Mazda went under, the automotive world would be a sadder place.

      • 0 avatar
        petezeiss

        Mazda is like a 5’9″ running back who manages to get into the NFL. They try so hard but they just keep getting hammered. The Miata is Mazda’s equivalent of the guy’s popularity from community outreach activities because nobody else wants to bother with them.

        • 0 avatar
          319583076

          Mazdas are like a Hollywood starlet at the beginning of the high school movie with her hair in a ponytail, glasses, and frumpy clothing. When the handsome, popular jock recognizes her “inner beauty” and she transforms into a Hollywood starlet, all of the morons applaud and act like they’ve witnessed some sort of magic.

          Except this is real life, so Mazdas are Hollywood starlets but most people can’t see that because Peyton Manning doesn’t drive one in a commercial and scream stupid things into the dashboard, so most people think Mazdas are ugly nerds.

          We are too stupid to live.

          • 0 avatar
            petezeiss

            OK..OK.. Mazdas are like a beeyootiful butterfly flapping its wings in the virgin rainforest and causing water molecules to invade the explosive powder used in a Mexican airbag factory.

            Your turn.

          • 0 avatar
            319583076

            mazda never called
            so he ate his cake alone
            happy f***ing birthday

          • 0 avatar
            Lie2me

            Everybody loves the underdog and Mazda is our beloved under(Snoopy-nosed)dog

        • 0 avatar
          SP

          Poor sap. He should understand he is doomed to failure, like all the other 5′-9″ running backs before him.

          Such as:
          5′-9″: http://en.wikipedia.org/wiki/Emmitt_Smith

          5′-8″: http://en.wikipedia.org/wiki/Barry_Sanders

          5′-8″: http://en.wikipedia.org/wiki/Ray_Rice

          5′-7″: http://en.wikipedia.org/wiki/Maurice_Jones-Drew

          5′-6″: http://en.wikipedia.org/wiki/Darren_Sproles

          • 0 avatar
            petezeiss

            OK, got another one:

            Mazdas are like the hand-full of counter-examples meant to disprove a rule brought three days late to a discussion that really wasn’t a dispute to begin with.

            But as one who celebrates any anomaly in the physical universe, I love the hell out of watching Big Daddy Sproles run. He’s a rock-solid, fearless athlete.

          • 0 avatar
            Lie2me

            Do Mazdas really deserve all these metaphors? I mean, they’re ok, but they’re not Cadillacs

          • 0 avatar
            petezeiss

            I’m too old for the workload of coming up with Cadillac similies, let alone metaphors.

            I leave that for the young bucks like Corey and bball.

          • 0 avatar
            Lie2me

            From a recent hit song on the radio…

            “She’s got a booty like a Cadillac…”

            As far as metaphors go it doesn’t get any better

            I wonder if Art & Science had “booty” in mind when developing that design language?

          • 0 avatar
            petezeiss

            “From a recent hit song on the radio…”

            They still have those? I only listen to NPR so’s I know how to get my mind right. Or, actually, Left.

          • 0 avatar
            Lie2me

            I already know too much, cars and “Top 40” are my R&R

    • 0 avatar
      Eyeflyistheeye

      Pete, I think there are many companies that should stop making cars instead of Mazda. Mazda is one of the only car companies that actually gives a damn about making something well-engineered, state of the art and interesting. Also, when “affordable” is factored into the equation we’re pretty much left with them, Ford, GM (at times) along with the Koreans.

      If there was a trial, Honda would be probably be the first to be found guilty after making superb, class-leading, and truly groundbreaking cars from 1972-2000 and completely losing the plot afterwards. They know much better than to make cars like the 2012 Civic, ILX and Crosstour, but prefer to be mendacious and lazy as long as money comes in as per the finest 1980’s Detroit tradition.

      Toyota doesn’t have their signature quality anymore, so why should they exist?

      Nissan provides the worst of European tackiness and slapdash quality expertly blended with Japanese dullness in almost everything not on the FM platform.

      Hell, if we all had to contend with one carmaker to exist, my vote would most likely be for Mazda since their only problem is not their cars, but nobody gives them a chance. Next would probably be Ford and a theoretical General Motors with the management fired and replaced by the B&B.

      • 0 avatar
        petezeiss

        Your comment is lucid and succinct and since my opinion doesn’t matter I agree with you.

      • 0 avatar
        redav

        Eyeflyistheeye, I disagree. Mazda has a big problem, and that is they have no idea how to sell cars.

        • 0 avatar
          Demetri

          Mazda right now is basically what Pontiac pretended to be. Mainstream cars that are sporty to drive. They don’t have the dealer network to be a mainstream brand, but more importantly, when it comes down to it people really don’t want a car that’s sporty to drive. They want something that looks sporty, but that’s about it.

          The long term plan for Mazda is not to sell more cars. It’s to slowly move the brand into premium territory while still maintaining their current volume. Right now they sell about as many cars as BMW, and that’s sort of the brand image they’re chasing. It’ll take many years to transform the perception, but even if they could just move the brand into semi-premium territory, like Acura, Buick, or Volvo, and still maintain most of their volume, they could be successful.

  • avatar
    kvndoom

    The 6 is exquisite. I think it’s one of the most beautiful cars on the market. It’s by far the best implementation of Kodo.

    The 3 sedan looks like a slightly smaller 6, and still very tasteful.

    This thing… yuck.

    • 0 avatar
      TonyJZX

      yeah its not a great looking sedan but its ok… its heaps better than other small sedans

      and the mazda 3 sedan is a great reason to buy a sedan

      i dont like the look of the hatch and i have access to other vehicles if i need to move stuff

      its a beautiful car

  • avatar
    Demetri

    I like it. Hopefully Scion doesn’t end up making it look tacky.

  • avatar
    Occam

    Scion could release a brown diesel wagon with AWD, manual transmission, and 7 interior colors to choose from and TTAC would still piss and moan about it.

  • avatar
    petezeiss

    “the best implementation of Kodo”

    Gotta credit Mazda for giving a meaninglessly vague and trumped-up Japanese shibboleth one more try in the Western market, even featuring the drama-brush kanji for it in many of their ads.

    Back in the ’70s & ’80s that kind of silly mystification got a lot of Western kids to buy the nihonjinron falderal but today is merely perceived as just more lame marketing sh1t.

    I guess kodo has amounted to nothing more than egregiously curvy fenders in emulation of animal musculature. Big whoop and didn’t Jaguar and others have that pretty well covered back in the 1930s?

    • 0 avatar
      Lie2me

      “Japanese shibboleth”- lol, you funny guy

    • 0 avatar
      redav

      “Kodo” is on par with “Art & Science,” “Fluidic Sculpture,” etc.

      At least they didn’t name their engines “Earthdreams.”

    • 0 avatar
      Ryoku75

      I think I preferred car styling when it had no marketing names, no “design language”, no nothing, it was just something that was done to make a car companies line-up look “unified”.

      Kodo, roughly translated, means “We REALLY want to be like BMW!”

      • 0 avatar
        Lie2me

        After WWII a lot of cars copied the Lockheed P-38 Lightning bomber tail fins. I guess “Bomber Design Language” would have been tacky

        • 0 avatar
          petezeiss

          Sometimes theme names suggest themselves.

          Like for the CX-3 and other new CUVs “Kardashian” just naturally emerges from the subconscious when they’re viewed from behind.

        • 0 avatar
          petezeiss

          “Lockheed P-38 Lightning bomber”

          Someone gonna get all pedantic on you over that. Won’t be me, though. I’ll get moderated.

          • 0 avatar
            Lie2me

            “The P-38 was used in a number of roles, including dive bombing, level bombing, ground-attack, night fighting, photo reconnaissance missions, and extensively as a long-range escort fighter when equipped with drop tanks under its wings.” – Wikipedia

            … but, I’m being pedant

          • 0 avatar
            petezeiss

            Yeah, but…

            http://en.wikipedia.org/wiki/Operation_Vengeance

            Couple of games ago the Packers put Julius Peppers in as a receiver on a goal-line play. But I doubt he’ll be known to history as a pass-catcher (especially since he dropped that one).

          • 0 avatar
            28-Cars-Later

            @petezeiss

            Packers fan I take it?

          • 0 avatar
            Lie2me

            “Packers fan I take it?”
            .

            Packers Fan = Pain in the a$$

            .
            … me included ;-)

          • 0 avatar
            petezeiss

            28,

            Nah, just an innocent bystander in a family full of every-stat-memorized fanatics.

            Like breeding, I leave Packer craziness to the driblings.

          • 0 avatar
            Lie2me

            Stockholder, no doubt… The worse kind

        • 0 avatar
          Ryoku75

          No more tacky than “art and science” or “kodo”, if anything it sounds better.

          What would we call 60’s car styling? “Shipping box design language?”

          • 0 avatar
            Lie2me

            Cons*dering all the good drugs floating around I’d say 60’s styling was tasteful and elegant… Well, there was the Pacer and Gremlin, but everyone knew you weren’t suppose to take the brown acid, guess AMC didn’t get the memo

        • 0 avatar
          Ryoku75

          Can’t say that I’d argue with that, if there were any “peaks” for car styling I’d say the mid-60’s and the mid-late 80’s.

          Today we have much more advanced tools for styling, so why modern cars have to “hark back” to the past or look like prehistoric fish I’ll never get. We should be using our tools to make cars that’re spacious yet compact and safe, stuff like the Juke is just going backwards.

          Its truly strange how AMC could give us something as tasteful and restrained as the Rambler and Hornet, but then make literal hack jobs like the Gremlin, or just bad designed like the Pacer and its crammed engine bay.

          Whats even stranger is that AMC “platform sharing” ideas and their CUV, the Eagle, would become the norm 30+ years later.

          • 0 avatar
            Lie2me

            The thing is about the 60s stylists had a free hand, no safety issues to contend with and style around, so what you got was pure style. Look at the original Stingray, Riviera and Lincoln Continental. Classics all that still look good today. Not saying safety is a bad thing, just something that designers today have to work around

          • 0 avatar
            petezeiss

            And although some small car ads paid it lip service, no one really gave a rat’s about fuel economy because the gummint didn’t make them.

            So you could have rolling Parthenons without a care about aerodynamics.

          • 0 avatar
            Lie2me

            “Aerodynamics are for people who can’t build engines.”

            -Enzo Ferrari

        • 0 avatar
          Ryoku75

          Thats true, you got small clean styled cars and elegant fancier ones, not like today where you got elegant big cars and smaller counter parts that just look nasty.

          60’s Rivieras, Toronados, those cars looked great I agree, I just wish their face-lifts did the originals justice.

  • avatar
    mechaman

    Can’t do worse than have Mazda do up a Scion: someone needs to put out the word to Toyota designers – ‘Stay away from the brown acid’.

  • avatar
    Volt 230

    By Toyota allowing Mazda to guild their small cars for them in Mexico, they’re sacrificing the bullet proof reliability of the last couple of Japanese built affordable models they had, the Yaris and all the Scion models, for the questionable quality of these new ones, albeit they will be better driving and more stylish than the ones they replace.

    • 0 avatar

      Volt, think about it, it shows a couple of things:

      1 – Toyota will pick up buck wherever it can;

      2 – Even Toyota recognizes its legendary reliability has been reached, if it were not the case it would not associate itself to a lower brand;

      3 – No, I don’t believe number 1 overrides number 2

      It’s the little dirty secret that has been going on for a while now, others have caught up with Toyonda. Like Volvo who used to sell based on safety, then other caught up and Volvo got into trouble, I think Toyota sees the need to improve in other areas. They are investing in ride, now it seems they are investing in style. Me, being here in Brazil can attest that, this Mazda 2 sedn looks like it is among the top of the worldwide bunch in the explosion of small sedans happening the world over.

  • avatar
    Volt 230

    I meant BUILD

  • avatar
    Ryoku75

    Is it wrong that I find early 90’s Proteges more attractive than the new 2?

    The new 6 is fine, and the 3s not half bad (hatchbacks a bit deformed), the 2 just looks like Mazdas Chevy Sonic, seriously deformed.

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