By on November 25, 2013

2013 Volkswagen Beetle Convertible 70s, Exterior, Side 3/4, Picture Courtesy of Alex L. Dykes

With plans to give the world more of their wonders, such as the XL1, Twin Up! and Jetta, through 2018, Volkswagen has opted to shield their product spending from cost-cutting.

The German automaker plans to devote 65 percent of their overall $113 billion investment over the next four years to their line of wares and the technology behind them in all vehicle classes, both tied to their MQB modular archecture and the coming Euro 6 emissions standard.

Spending related to anything other than the above — such as construction projects for new facilities — will drop to $17.2 billion between this year and 2015, all in an effort to boost financial sustainability and profit margins.

Speaking of profits, Volkswagen aims to raise their operating margin from 3.5 to 6 percent of sales, and expects their 2013 margin to match the $15.6 million earned in 2012 when the year draws to a close.

Get the latest TTAC e-Newsletter!

Recommended

8 Comments on “Shields Up! For Volkswagen’s Product Budget...”



Back to TopLeave a Reply

You must be logged in to post a comment.

Recent Comments

  • WhatsMyNextCar: Wut? Are you just throwing out the first 3-row CUV you could recall?
  • hreardon: CR-V is distinctive, yes. Tiguan is also distinctive, but has an awkward lower front lip that makes it look...
  • JimZ: GM had the same problem as Chrysler did, being run by old men who thought people still wanted the same things...
  • Kruser: Oh, I don’t know. I went to the free Fiat museum (i.e., Centro Storico FIAT) in Turin not long ago. It...
  • 55_wrench: ’96 Clown Victoria. Though it was a better car in some ways than the 84 Olds 98 Regency Brougham 307...

New Car Research

Get a Free Dealer Quote

Staff

  • Contributors

  • Timothy Cain, Canada
  • Matthew Guy, Canada
  • Ronnie Schreiber, United States
  • Bozi Tatarevic, United States
  • Chris Tonn, United States
  • Corey Lewis, United States
  • Mark Baruth, United States
  • Moderators

  • Adam Tonge, United States
  • Corey Lewis, United States