#msrp

In the olden days known as the late 20th century, an ancient artifact called a “newspaper” would be dropped by your front door.

Inside this mostly unrecycled piece of pulp was an automotive “Classified” section. In better times, this magical list of thousands of vehicles would have offered car buyers an incurably acute case of acronymitis. “1994 Camry, ps, pw, a/c, auto, abs, 1 ownr! $5500 Ph#…”. A short three line list of minimalist communicado would have cost the seller about $50.00 and given them a secondary presence in a newspaper section that made millions for major publishers.

There was only one saving grace if you wanted to find cars for sale that offered big print, big pictures and big discounts. The new car advertising section… and there were two reasons for that.

Well, we knew it would happen. Some dealers are already starting to ask for markups on the Subaru BRZ. And some people are dumb enough to pay them.

US-market details about the long-awaited 2010 Saab 9-5 are starting to emerge, and they’re painting a bit of a frightening picture for the struggling entry-luxe brand. In order to capitalize on the desperation of Saab fans who nearly saw their beloved brand give up the ghost several times in the last year, Saab is releasing the 2010 9-5 in Aero spec only until the 2011 model year begins. Did we mention that, including destination charges, the 300 hp AWD flagship model will get you only ten bucks change for your $50k check?