QOTD: Building and Pricing
I build and price new cars using manufacturer's Web sites a lot.
Sometimes it's for this job -- working on pricing for reviews or news. Sometimes it's for fun during downtime -- it's nice to daydream.
My question to you is this: How often do you, the car enthusiasts, do this?
Maybe some of you only bother if you in the market for a new car. Maybe some of you don't do it at all.
Or maybe some of you do it for fun, like I do.
One thing is for sure -- the more you search B and Ps, the more car ads follow you around the Internet.
Anyway, sound off on your browsing habits below.
[Image: Screenshot via Ford's consumer site]
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Tim Healey grew up around the auto-parts business and has always had a love for cars — his parents joke his first word was “‘Vette”. Despite this, he wanted to pursue a career in sports writing but he ended up falling semi-accidentally into the automotive-journalism industry, first at Consumer Guide Automotive and later at Web2Carz.com. He also worked as an industry analyst at Mintel Group and freelanced for About.com, CarFax, Vehix.com, High Gear Media, Torque News, FutureCar.com, Cars.com, among others, and of course Vertical Scope sites such as AutoGuide.com, Off-Road.com, and HybridCars.com. He’s an urbanite and as such, doesn’t need a daily driver, but if he had one, it would be compact, sporty, and have a manual transmission.
More by Tim Healey
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If you use a privacy browser such as Duck Duck Go, you won't be getting those car ads fed to you after playing with a configurator.
I do this on occasion just to see the options vehicles have and what are in the option packages.
I love Mustangs - that is a Ford version of the putrid Chevrolet Sham-aro including the putrid interior. But then again, Ford destroyed the Mustang name with the golf cart they can't sell.
Weekly at the moment. But some manufacturers have much better sites than others. In Canada the domestics for some reason seem to have sites that are far more difficult to use to build and price and that keep trying to push you to contact a dealer for more information.