Prince Of Monaco Gets Married In A Toyota

Bertel Schmitt
by Bertel Schmitt

When you are the ruler of the Principality of Monaco, as tiny (and tony) as it may be, you don’t have to worry about any indigenous auto manufacture. And when you marry your lovely bride, you can pick any car you damn choose. For his upcoming nuptials with former South African Olympic swimmer Charlene Wittstock, Prince Albert of Monaco picked a Toyota.

Truth be told, it’s a car made by Toyota, but branded a Lexus. It is a full hybrid LS 600h L Landaulet with a one-piece, transparent polycarbonate roof.

The conversion was undertaken by Belgian coachbuilders Carat Duchatelet. It took over 2,000 hours to complete. Much of the vehicle had to be completely dismantled, involving the stripping out of some 20,000 mechanical parts, electronic components and interior features and upholstery. Re-assembly occurred under the close supervision of the Lexus engineering team, to ensure consistency with the original vehicle specifications and performance

The roof is a single, lightweight polycarbonate shell, just 8 mm thick and weighing only 26 kg. It was built in France by a company that usually makes helicopter windshields and jet fighter canopies.

On the day of the wedding, the Landaulet LS 600h L will be used by the royal couple to tour the Principality after the ceremony. For most of the tour, the vehicle will drive under electric-motor power alone. Not that the principality usually does mind a little bit of exhaust.

Bertel Schmitt
Bertel Schmitt

Bertel Schmitt comes back to journalism after taking a 35 year break in advertising and marketing. He ran and owned advertising agencies in Duesseldorf, Germany, and New York City. Volkswagen A.G. was Bertel's most important corporate account. Schmitt's advertising and marketing career touched many corners of the industry with a special focus on automotive products and services. Since 2004, he lives in Japan and China with his wife <a href="http://www.tomokoandbertel.com"> Tomoko </a>. Bertel Schmitt is a founding board member of the <a href="http://www.offshoresuperseries.com"> Offshore Super Series </a>, an American offshore powerboat racing organization. He is co-owner of the racing team Typhoon.

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  • Brock_Landers Brock_Landers on Jun 26, 2011

    Audi is more VW than Lexus is Toyota. Lexus rwd platforms are unique from Toyota. ALL Audis are based on the same fwd platforms than VW. Audi shares engines, gearboxes and suspensions virtually across the range with VW. Lexus does that only with certain models. Most dubious platfrom sharing project is Phaeton based Continental - a Bentley which shares the engine, gearbox and the suspension with VW. Platform sharing is the future of automotive industry anyway (ttac had a article about it too), so why bother with the Lexus=Toyota jokes. This was funny 10 years ago maybe, it's getting really old. Anyone who is a serious car enthusiast at heart considers those references uninformed and dumb.

  • Zykotec Zykotec on Jun 26, 2011

    Lexuses are still Luxury appliances, they lack any hint of soul, that's why it's not hard to make the Toyota jokes, even if that really is a symbol of quality. And bentleys are quite obviously drawn by the same people drawing the Passat and A6. The Rolls Royce at least looks nothing like it's BMW brethren.

  • El scotto They should be supping with a very, very long spoon.
  • El scotto [list=1][*]Please make an EV that's not butt-ugly. Not Jaguar gorgeous but Buick handsome will do.[/*][*] For all the golf cart dudes: A Tesla S in Plaid mode will be the fastest ride you'll ever take.[/*][*]We have actual EV owners posting on here. Just calmly stated facts and real world experience. This always seems to bring out those who would argue math.[/*][/list=1]For some people an EV will never do, too far out in the country, taking trips where an EV will need recharged, etc. If you own a home and can charge overnight an EV makes perfect sense. You're refueling while you're sleeping.My condo association is allowing owners to install chargers. You have to pay all of the owners of the parking spaces the new electric service will cross. Suggested fee is 100$ and the one getting a charger pays all the legal and filing fees. I held out for a bottle of 30 year old single malt.Perhaps high end apartments will feature reserved parking spaces with chargers in the future. Until then non home owners are relying on public charge and one of my neighbors is in IT and he charges at work. It's call a perk.I don't see company owned delivery vehicles that are EV's. The USPS and the smiley boxes should be the 1st to do this. Nor are any of our mega car dealerships doing this and but of course advertising this fact.I think a great many of the EV haters haven't came to the self-actualization that no one really cares what you drive. I can respect and appreciate what you drive but if I was pushed to answer, no I really don't care what you drive. Before everyone goes into umbrage over my last sentence, I still like cars. Especially yours.I have heated tiles in my bathroom and my kitchen. The two places you're most likely to be barefoot. An EV may fall into to the one less thing to mess with for many people.Macallan for those who were wondering.
  • EBFlex The way things look in the next 5-10 years no. There are no breakthroughs in battery technology coming, the charging infrastructure is essentially nonexistent, and the price of entry is still way too high.As soon as an EV can meet the bar set by ICE in range, refueling times, and price it will take off.
  • Jalop1991 Way to bury the lead. "Toyota to offer two EVs in the states"!
  • Jalop1991 I'm sorry, Dave. I'm afraid I can't do that.
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