BMW: Born From Robots?

Edward Niedermeyer
by Edward Niedermeyer

Who are the anthropomorphic robots in this latest bit of engine porn from BMW (highlighting its new TwinPower modular engine), and why are they installing engines transversely? Oh right, we’ve been through the BMW-FWD thing before. Well, carry on then, you ruthless, mechanical-yet-somehow-almost-human heralds of an alien but inevitable future.

Edward Niedermeyer
Edward Niedermeyer

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  • Nicodemus Nicodemus on Apr 14, 2011

    "anthropomorphic robots" 'Android' - there saved you a word or 15 characters in your copy!

  • Dean Trombetta Dean Trombetta on Apr 14, 2011

    That robot does not look as friendly as Johnny-Five. "Do Not Disassemble!"

  • Andy D Andy D on Apr 14, 2011

    No thanks, I'll stick to my 88 528es . They are slowly becoming hand wrought.

  • Carve Carve on Apr 15, 2011

    That was cheesy as hell. Are they focusing their marketing efforts on 9 year old boys now?

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