Tinfoil Dept.: Ford, The Next Public Enemy?

Cammy Corrigan
by Cammy Corrigan

Welcome to Tinfoil Time. A public service for paranoids and their enemies. When the NHTSA went after Toyota for their runaway cars, some people (me, included) saw this as a transparent attempt to undermine Toyota in order to make GM and Chrysler (A.K.A new arms of the US government) more attractive both in terms of purchasing their products and the IPO’s. But now that the circus is leaving town, is the NHTSA looking for a new victim? Whilst searching the net, I saw (part of) an article (sub) which mentions how Ford’s North American market share is on the rise. Sure, Toyota’s market share in the U.S. dropped by 1.5 percent compared to September 2009. But GM did not pick up those sales. They lost 2.8 percent. The winners were Ford (+ 1.4 percent), and Chrysler (+2.1 percent).I also remember a poll that was taken which claimed that how 54 percent of people were less likely to buy a GM car because of their bailout. Rising sales at Ford and bad will towards GM? I’ve seen this scenario before! The next stage is now the NHTSA will tell us to stop driving our Fords. Trouble is, Ford doesn’t have any recalls of recent. So what can the NHTSA do? You recycle a recall.

The Detroit News reports that the NHTSA is urging owners of Fords to have their vehicle checked out over the infamous cruise control fire hazard. The NHTSA claims that only 40 percent of the 14 million+ vehicles which were affected, have come in for service. The industry standard is 70 percent after 18 months. “It appears that there are still far too many people who have ignored the company’s notification to bring their vehicles in for the free repair,” NHTSA administrator David Strickland said, “We’re urging owners of these previously recalled Ford vehicles to take them in to their Ford dealers for this vital repair if they haven’t already done so.” Ford was nothing but supportive. “We support NHTSA in this effort and have communicated extensively with customers in an effort to encourage higher repair rates,” said Wes Sherwood, Ford spokesperson, “We have notified all owners multiple times and continue to notify affected customers of the recall.”

I just find the timing of this “reminder” slightly suspect. This recall has been going on for significantly longer than 18 months. Why is the NHTSA only now reminding people? Why wasn’t Ford in the crosshairs of the NHTSA back when, when the dubious complaint database contained pretty much the same amount of unsubstantiated sudden acceleration allegations against Ford? Is this just a surreptitious way of containing Ford so they don’t get so big they encroach on GM? Yes, I know this is Tinfoil Hat territory, but this just runs too close to the Toyota scenario. Bertel, you got any lithium? My head is aching…. [ED: Sorry, no can do. The Japanese cornered the market. They’ll probably trade it for rare earth …]

Cammy Corrigan
Cammy Corrigan

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  • Greg Locock Greg Locock on Oct 24, 2010

    Z71, silly boy, read the article. There is a recall, it's just the response to it has not been very high, so NHTSA is giving the pudding another stir. Your post says that there was no recall. Now, why don't you go back to sucking on the tailpipes of Corvettes, or whatever it is you do to maintain that fine brain of yours in tip-top (indeed, unused) condition.

  • Geozinger Geozinger on Oct 24, 2010

    @Cammy Corrigan/Katie Puckrick: Yes it is time to put on your tinfoil hat. I would imagine with the fairly dismal response rate that this recall has had, this is probably an attempt to mop up the last of these old Fords that might still be out there, not fixed and unaccounted for. Most of these cars that have that cruise control hardware must be getting up to 20 years old or so, but with people keeping cars longer all of the time I think it makes sense to try and catch the last of them. I did get one of these for my 1990 Mercury Topaz years ago, I had the car taken in for it's repair(?), but by that time the cruise was another DOA item on that POS. Several years later, I bought a used Grand Marquis, but I refused to park that car in my garage (which is underneath my bedroom) knowing about the defect. Buying the car used, I had no way of knowing if it had been recalled and corrected or not. @Z71: Post away, baby! While I don't share your dislike of Ford products, I don't think you're doing anything different than all of the irrational comments that other posters on this board throw at GM, Chrysler, Toyota, Honda, VW, et al, products. Hit that "submit comment" button as often as you like. I know I will.

  • Kmars2009 I rented one last fall while visiting Ohio. Not a bad car...but not a great car either. I think it needs a new version. But CUVs are King... unfortunately!
  • Ajla Remember when Cadillac introduced an entirely new V8 and proceeded to install it in only 800 cars before cancelling everything?
  • Bouzouki Cadillac (aka GM!!) made so many mistakes over the past 40 years, right up to today, one could make a MBA course of it. Others have alluded to them, there is not enough room for me to recite them in a flowing, cohesive manner.Cadillac today is literally a tarted-up Chevrolet. They are nice cars, and the "aura" of the Cadillac name still works on several (mostly female) consumers who are not car enthusiasts.The CT4 and CT5 offer superlative ride and handling, and even performance--but, it is wrapped in sheet metal that (at least I think) looks awful, with (still) sub-par interiors. They are niche cars. They are the last gasp of the Alpha platform--which I have been told by people close to it, was meant to be a Pontiac "BMW 3-series". The bankruptcy killed Pontiac, but the Alpha had been mostly engineered, so it was "Cadillac-ized" with the new "edgy" CTS styling.Most Cadillacs sold are crossovers. The most profitable "Cadillac" is the Escalade (note that GM never jack up the name on THAT!).The question posed here is rather irrelevant. NO ONE has "a blank check", because GM (any company or corporation) does not have bottomless resources.Better styling, and superlative "performance" (by that, I mean being among the best in noise, harshness, handling, performance, reliablity, quality) would cost a lot of money.Post-bankruptcy GM actually tried. No one here mentioned GM's effort to do just that: the "Omega" platform, aka CT6.The (horribly misnamed) CT6 was actually a credible Mercedes/Lexus competitor. I'm sure it cost GM a fortune to develop (the platform was unique, not shared with any other car. The top-of-the-line ORIGINAL Blackwing V8 was also unique, expensive, and ultimately...very few were sold. All of this is a LOT of money).I used to know the sales numbers, and my sense was the CT6 sold about HALF the units GM projected. More importantly, it sold about half to two thirds the volume of the S-Class (which cost a lot more in 201x)Many of your fixed cost are predicated on volume. One way to improve your business case (if the right people want to get the Green Light) is to inflate your projected volumes. This lowers the unit cost for seats, mufflers, control arms, etc, and makes the vehicle more profitable--on paper.Suppliers tool up to make the number of parts the carmaker projects. However, if the volume is less than expected, the automaker has to make up the difference.So, unfortunately, not only was the CT6 an expensive car to build, but Cadillac's weak "brand equity" limited how much GM could charge (and these were still pricey cars in 2016-18, a "base" car was ).Other than the name, the "Omega" could have marked the starting point for Cadillac to once again be the standard of the world. Other than the awful name (Fleetwood, Elegante, Paramount, even ParAMOUR would be better), and offering the basest car with a FOUR cylinder turbo on the base car (incredibly moronic!), it was very good car and a CREDIBLE Mercedes S-Class/Lexus LS400 alternative. While I cannot know if the novel aluminum body was worth the cost (very expensive and complex to build), the bragging rights were legit--a LARGE car that was lighter, but had good body rigidity. No surprise, the interior was not the best, but the gap with the big boys was as close as GM has done in the luxury sphere.Mary Barra decided that profits today and tomorrow were more important than gambling on profits in 2025 and later. Having sunk a TON of money, and even done a mid-cycle enhancement, complete with the new Blackwing engine (which copied BMW with the twin turbos nestled in the "V"!), in fall 2018 GM announced it was discontinuing the car, and closing the assembly plant it was built in. (And so you know, building different platforms on the same line is very challenging and considerably less efficient in terms of capital and labor costs than the same platform, or better yet, the same model).So now, GM is anticipating that, as the car market "goes electric" (if you can call it that--more like the Federal Government and EU and even China PUSHING electric cars), they can make electric Cadillacs that are "prestige". The Cadillac Celestique is the opening salvo--$340,000. We will see how it works out.
  • Lynn Joiner Lynn JoinerJust put 2,000 miles on a Chevy Malibu rental from Budget, touring around AZ, UT, CO for a month. Ran fine, no problems at all, little 1.7L 4-cylinder just sipped fuel, and the trunk held our large suitcases easily. Yeah, I hated looking up at all the huge FWD trucks blowing by, but the Malibu easily kept up on the 80 mph Interstate in Utah. I expect a new one would be about a third the cost of the big guys. It won't tow your horse trailer, but it'll get you to the store. Why kill it?
  • Lynn Joiner Just put 2,000 miles on a Chevy Malibu rental from Budget, touring around AZ, UT, CO for a month. Ran fine, no problems at all, little 1.7L 4-cylinder just sipped fuel, and the trunk held our large suitcases easily. Yeah, I hated looking up at all the huge FWD trucks blowing by, but the Malibu easily kept up on the 80 mph Interstate in Utah. I expect a new one would be about a third the cost of the big guys. It won't tow your horse trailer, but it'll get you to the store. Why kill it?
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