NHTSA: Never Mind Throttle-Gate

Bertel Schmitt
by Bertel Schmitt

So far, it had only been the usual people “familiar with the findings” that whispered to the WSJ that the NHTSA has found bupkis in their search for the ghosts in Toyota’s machines, and that there is growing suspicion of the NHTSA that it could have been the wrong foot on the wrong pedal again.

Now, the Financial Times writes for the first time that “US government officials have acknowledged that they have so far found no fault with the carmaker’s electronic throttle controls. They have suggested that many complaints of unintended acceleration that have dogged Toyota stem from driver error rather than defective equipment.”

Daniel Smith, an associate administrator at the National Highway Traffic Safety Administration, addressed a meeting organized by an independent committee set up by the National Research Council to probe the causes of unintended acceleration. In the meeting, Smith said that “despite several investigations of Toyota’s electronic throttle control system, NHTSA has not been able to find a defect.”

Richard Boyd, acting director of NHTSA’s office of defects investigation, told the NRC meeting that most sudden acceleration incidents investigated over the past three decades “probably involve the driver unintentionally pressing the accelerator when braking was intended.”

According to the FT, Toyota has not received details of NHTSA’s test findings. But Toyota says their own tests point to a variety of causes, including “pedal misapplication” and other driver errors.

To me, this is Audi all over again. I worked as a consultant for Volkswagen, and was very close to the proceedings. There is one difference. During the Audi scandal, is was mainly the hysterical media, led by CBS 60 Minutes in November 1986, that kept the flames on high. The NHTSA had acted professional, with restraint. After careful analysis, NHTSA much later concluded that the majority of unintended acceleration cases were caused by driver error such as confusion of pedals. The findings came 2 ½ years after the 60 Minutes program. In January 1989, the Canadian government issued a report attributing sudden acceleration to “driver error.” Two months later, a NHTSA report blamed “pedal misapplication.”

This time, it’s different. This time, the government has two car manufacturers and a big a conflict of interest. This time, it was the NHTSA and Transportation Secretary LaHood who fanned the flames and politicized the matter. It was the NHTSA that used their faulty database to spread horror stories about vehicular mass murder. This may also explain the rather rapid speed with which the NHTSA seems to suddenly distance itself from the matter. With Audi, it took years. This time, it’s months. It’s a classic case of hit and run.

Bertel Schmitt
Bertel Schmitt

Bertel Schmitt comes back to journalism after taking a 35 year break in advertising and marketing. He ran and owned advertising agencies in Duesseldorf, Germany, and New York City. Volkswagen A.G. was Bertel's most important corporate account. Schmitt's advertising and marketing career touched many corners of the industry with a special focus on automotive products and services. Since 2004, he lives in Japan and China with his wife <a href="http://www.tomokoandbertel.com"> Tomoko </a>. Bertel Schmitt is a founding board member of the <a href="http://www.offshoresuperseries.com"> Offshore Super Series </a>, an American offshore powerboat racing organization. He is co-owner of the racing team Typhoon.

More by Bertel Schmitt

Comments
Join the conversation
2 of 37 comments
  • Wsn Wsn on Jul 15, 2010

    Murphy's Law: Anything that can go wrong, will go wrong. wsn's Law: Any politician that has the opportunity to play dirty, will play dirty. The attack on Toyota is definitely politically motivated. It's just executed so poorly that it doesn't look the part.

  • Johngalt Johngalt on Jul 16, 2010

    Surely it's not hard to believe that these government morons were either disingenuous or too damn stupid to properly investigate anything. And all the while their bail out babies benefitted. How cozy. So where does Toyota go to get their reputation back?

  • MaintenanceCosts I wish more vehicles in our market would be at or under 70" wide. Narrowness makes everything easier in the city.
  • El scotto They should be supping with a very, very long spoon.
  • El scotto [list=1][*]Please make an EV that's not butt-ugly. Not Jaguar gorgeous but Buick handsome will do.[/*][*] For all the golf cart dudes: A Tesla S in Plaid mode will be the fastest ride you'll ever take.[/*][*]We have actual EV owners posting on here. Just calmly stated facts and real world experience. This always seems to bring out those who would argue math.[/*][/list=1]For some people an EV will never do, too far out in the country, taking trips where an EV will need recharged, etc. If you own a home and can charge overnight an EV makes perfect sense. You're refueling while you're sleeping.My condo association is allowing owners to install chargers. You have to pay all of the owners of the parking spaces the new electric service will cross. Suggested fee is 100$ and the one getting a charger pays all the legal and filing fees. I held out for a bottle of 30 year old single malt.Perhaps high end apartments will feature reserved parking spaces with chargers in the future. Until then non home owners are relying on public charge and one of my neighbors is in IT and he charges at work. It's call a perk.I don't see company owned delivery vehicles that are EV's. The USPS and the smiley boxes should be the 1st to do this. Nor are any of our mega car dealerships doing this and but of course advertising this fact.I think a great many of the EV haters haven't came to the self-actualization that no one really cares what you drive. I can respect and appreciate what you drive but if I was pushed to answer, no I really don't care what you drive. Before everyone goes into umbrage over my last sentence, I still like cars. Especially yours.I have heated tiles in my bathroom and my kitchen. The two places you're most likely to be barefoot. An EV may fall into to the one less thing to mess with for many people.Macallan for those who were wondering.
  • EBFlex The way things look in the next 5-10 years no. There are no breakthroughs in battery technology coming, the charging infrastructure is essentially nonexistent, and the price of entry is still way too high.As soon as an EV can meet the bar set by ICE in range, refueling times, and price it will take off.
  • Jalop1991 Way to bury the lead. "Toyota to offer two EVs in the states"!
Next