Be Careful Of What You Wish For: That Electric Car Could Take Your Job Away

Bertel Schmitt
by Bertel Schmitt

Throughout the bailout bonanza, we were told that the car industry means million of jobs. True enough, before the money was doled out, we learned that auto-related industries employ 3.1 million people around the country. Now, the government is paying big bucks for electric car development. From Tesla all the way to Nissan, the industry is getting $ 25 billions of DOE loans, conditional on the development of advanced vehicle technologies. Which usually means electric cars. What’s wrong with that picture? If successful, it could cost a big chunk of those 3.1 million jobs.

According to The Nikkei [sub] electric vehicles require around one-third of the parts used in conventional automobiles. Let’s take bearings. “If electric vehicles become popular, our business would face head winds,” says Naoki Mitsue, Chief of Japanese bearing maker NSK. An ICE powered car uses between 120 and 150 bearings. An electric car is happy with half of that.

That tricky 7 speed DSG twin clutch transmission could be replaced with something of washer/dryer complexity. Compare an electric motor with a car engine and its myriad of moving high precision parts, driven by thousands of controlled explosions per minute, and you’ll agree that an electric car is a model of simplicity. It’s also a job eater.

Fewer parts, less work. As the car gets simpler, there is less to repair and replace: Mr: Goodwrench could face the fate of the Maytag Man.

If that battery wouldn’t be so obscenely expensive (and with the help of the DOE, they are supposedly working on that), the electric car would cost much less than a conventional one. Once it does, less jobs in banking. Repo men will line up for unemployment benefits. You think it’s a joke?

Japanese parts manufacturers “face the grim prospect that some of their products will become obsolete in the era of electric vehicles,” writes the Nikkei, and reports that “autoparts makers have begun searching for new business models to make up for the inevitable sales declines.” Of course, they plan to make electric parts. But at the end of the day, there is no denying that one third of the parts means one third (or less) of the work.

Bertel Schmitt
Bertel Schmitt

Bertel Schmitt comes back to journalism after taking a 35 year break in advertising and marketing. He ran and owned advertising agencies in Duesseldorf, Germany, and New York City. Volkswagen A.G. was Bertel's most important corporate account. Schmitt's advertising and marketing career touched many corners of the industry with a special focus on automotive products and services. Since 2004, he lives in Japan and China with his wife <a href="http://www.tomokoandbertel.com"> Tomoko </a>. Bertel Schmitt is a founding board member of the <a href="http://www.offshoresuperseries.com"> Offshore Super Series </a>, an American offshore powerboat racing organization. He is co-owner of the racing team Typhoon.

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  • Sfenders Sfenders on May 30, 2010

    With governments around the world already subsidizing the hell out of electric cars, they may as well chip in to solve this problem as well. It's not difficult: They can hire half the newly-unemployed auto workers to dig ditches, and the other half to fill them in again. It's shovel-ready!

  • Mythicalprogrammer Mythicalprogrammer on May 31, 2010

    The adoption rate for these EV will be slow and probably gradual that the unemployment problems isn't going to be bad. It's just a shifting in the industry like any other disruptive technologies (such as the internet). It'll just shift people's field and stuff and create more jobs anyway. The synergy with EV and batteries advancement would help in other area such as smart phone lasting longer than a day or two and would enable more jobs. The benefits will out weigh the con. It's silly to stay with old technologies and not advance or try new things. EV is going to be the future it just depend on when. Oil is a limited resource. We can't just buy cheap crap made in China while expecting them to not rise in oil consumption. It's like passing Medicare Plan D, having two wars, while passing the largest tax cut ever. Best plan ever.

  • MaintenanceCosts I wish more vehicles in our market would be at or under 70" wide. Narrowness makes everything easier in the city.
  • El scotto They should be supping with a very, very long spoon.
  • El scotto [list=1][*]Please make an EV that's not butt-ugly. Not Jaguar gorgeous but Buick handsome will do.[/*][*] For all the golf cart dudes: A Tesla S in Plaid mode will be the fastest ride you'll ever take.[/*][*]We have actual EV owners posting on here. Just calmly stated facts and real world experience. This always seems to bring out those who would argue math.[/*][/list=1]For some people an EV will never do, too far out in the country, taking trips where an EV will need recharged, etc. If you own a home and can charge overnight an EV makes perfect sense. You're refueling while you're sleeping.My condo association is allowing owners to install chargers. You have to pay all of the owners of the parking spaces the new electric service will cross. Suggested fee is 100$ and the one getting a charger pays all the legal and filing fees. I held out for a bottle of 30 year old single malt.Perhaps high end apartments will feature reserved parking spaces with chargers in the future. Until then non home owners are relying on public charge and one of my neighbors is in IT and he charges at work. It's call a perk.I don't see company owned delivery vehicles that are EV's. The USPS and the smiley boxes should be the 1st to do this. Nor are any of our mega car dealerships doing this and but of course advertising this fact.I think a great many of the EV haters haven't came to the self-actualization that no one really cares what you drive. I can respect and appreciate what you drive but if I was pushed to answer, no I really don't care what you drive. Before everyone goes into umbrage over my last sentence, I still like cars. Especially yours.I have heated tiles in my bathroom and my kitchen. The two places you're most likely to be barefoot. An EV may fall into to the one less thing to mess with for many people.Macallan for those who were wondering.
  • EBFlex The way things look in the next 5-10 years no. There are no breakthroughs in battery technology coming, the charging infrastructure is essentially nonexistent, and the price of entry is still way too high.As soon as an EV can meet the bar set by ICE in range, refueling times, and price it will take off.
  • Jalop1991 Way to bury the lead. "Toyota to offer two EVs in the states"!
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